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Missing the Mark: Why Legitimate Emails Head Right for the Spam Folder

Byte Technology

Upon further examination the recipient discovers it got automatically dropped into their spam folder. Another type of automatic email sifting is called Bayesian Filtering, which utilizes statistical analysis to “learn” what spam looks like. To begin, follow some simple steps. To begin, follow some simple steps.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

” For example, @WomenforWomen : It’s also recommended that your nonprofit sign up for Twitter Blue for $2.99 (USD) a month. For example, if you send a tweet on Monday morning at 8 am, retweet that same tweet the next day at 1pm. The service provides early access to new Twitter tools and a variety of unique features.

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4 Ideas for Activating Your Donors Over Email

Network for Good

And when it comes to structure, you might think that things like questions, statements, ellipses, “you’ll never believe…” or some surprising statistic might not work because they sound like spam. But the reason spam bots use structures like this is because they do work and people do open them!

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How to Write Awesome Emails Your Donors Want to Read

Network for Good

For example, “How your dollars are making a difference?”. Avoid sounding like spam. Certain words are spam triggers, and if you use them in a subject line, your donors’ email provider could move the message directly to the spam folder. For example, if the goal is asking for donations, the CTA would be “Donate now.”.

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Lame spams of the day: More people sending me money

Robert Weiner

Here are a few examples: Sender: Authorize.Net (emailreceipts@authorize.net). Transaction Volume Statistics for Settlement Batch dated 14-Aug-2012. Even more people want to send me money. Subject: Successful Credit Card Settlement Report. Batch ID: 320541579.

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4 Ideas for Activating Your Donors Over Email

Network for Good

And when it comes to structure, you might think that things like questions, statements, ellipses, “you’ll never believe…” or some surprising statistic might not work because they sound like spam. But the reason spam bots use structures like this is because they do work and people do open them!

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. For example, link to a report that gives donors more information about a mission they’ve invested in, or profile a particular person or animal your organization helped last month.

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