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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

For example, our preference for video content rings true. But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. Invest in Instagram.

Advice 98
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Trendy TikTok Tactics for Teams

M+R

You open TikTok to recharge your brain and treat yourself to some bite-sized videos. We know that hopping on a social media trend can increase engagement no matter the platform. Get Ready With Me (GRWM)/A Day in the Life TikTok is the social media platform of choice for influencers showing their day-to-day life.

Team 81
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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

when Kathy’s had her second cup and is dying to find the right Facebook article to forward off to her dedicated crew of colleagues who rely on Kathy for the perfect morning meme or share-worthy article. Okay so not every piece of content marketing, blog post (cough) or video can be a Tarantino-esque passion-laden thrill ride.

Content 294
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Infographic: How To Create An Awesome Meme

Care2

Amy Sample Ward and I talk about this in our book Social Change Anytime Everywhere , which is coming out next month. Memes are a great way to talk about your issue and use humor to get your message shared. 42% of meme's are pictures. 41% of memes are video and 29% orginated on YouTube. 42% of meme's are pictures.

Meme 70
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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

when Kathy’s had her second cup and is dying to find the right Facebook article to forward off to her dedicated crew of colleagues who rely on Kathy for the perfect morning meme or share-worthy article. Okay so not every piece of content marketing, blog post (cough) or video can be a Tarantino-esque passion-laden thrill ride.

Content 156
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Early guidance on Threads, Meta’s answer to Twitter

M+R

Reading time: 4 minutes Look, nobody really wants to join a new social media platform. Posts can be up to 500 characters, and they can include links, photos, or videos up to 5 minutes long. So the search continues. Maybe you dipped your toes in with Hive or Spoutible, but didn’t find enough engagement. Take it for a test drive.

Twitter 102
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New on SSIR: You can has memesez?

Amy Sample Ward

My latest contribution to the Stanford Social Innovation Review opinion blog is up! That song, “Call Me Maybe” by Carly Rae Jepsen, quickly also became the soundtrack to an Internet meme —that is, an idea that spreads online (“ I Can Has Cheezburger? Why meme at all? ” is one of the more famous).

Meme 140