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How Many Year-End Giving Emails Should I Send?

Neon CRM

With 12% of all gifts made during the last few days of the year , fundraising emails are a powerful tool to encourage year-end generosity among your donors. But how many year-end giving emails should you send? Emails are a valuable, low-cost option for organizations, and the number of emails sent is increasing year over year.

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16 Ways to Grow Your Nonprofit Email List

Neon CRM

When it comes to receiving communication from nonprofits, donors have a clear favorite: Email! Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. If your nonprofit’s email list growth has been stagnant, check out the tips below.

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It’s Not Too Late: 3 Strategic Year-End Fundraising Tips

Bloomerang

Tip 1: Maximize your year-end fundraising emails. Your year-end fundraising email strategy is critical to your overall fundraising success. Send emails from an individual associated with your organization. Don’t use noreply@ or development@ for the sender email. Add contact information at the end of the email.

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Fundraising Best Practices: How To Host A Successful Peer-To-Peer Event

Bloomerang

Email campaigns are an easy way to reach almost all of your supporters. Send out emails to participants who haven’t met their goals with tips and tricks for attracting donors, and congratulate and thank fundraisers who are exceeding their goals. Don’t forget to send a personalized thank you email after each donation !

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Nonprofit Donor Retention 101: Always Do This

Bloomerang

Being thanked for my previous gift was much more persuasive than receiving multiple emails and direct mail letters. After giving, I received email updates that always included expressions of appreciation for my contribution. New Donor Email Welcome Series. Also email or text simple gratitude message. People give.

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Nonprofit Fundraising Strategy: Guide, Best Practices, & More

Qgiv

As mentioned above, a lot of this work is done online, in this case through your social media presence, email campaigns, and website traffic. Several online fundraising solutions can be integrated into email campaigns, text-to-donate drives, and more to make your marketing plan more effective. And the list goes on.

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Could a Recurring Giving Program Solve All Your Problems?

Qgiv

Because many donors like doing it, it’s attractive to younger donors, recurring donors tend to give 42% more in a year than one-time donors, and monthly donors renew at a MUCH higher rate than one-time donors. Promote it on social media platforms , in emails, and in other organizational communications. Download Your eBook!

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