TechImpact

JULY 17, 2014

In part 1 of this blog series , we discussed how essential posting and maintaining quality content on your nonprofit’s website is to generating traffic. In a previous blog post, we discuss in-depth strategies for optimizing your content for search engines. Image courtesy of imagecarnivore. Search Engine Optimized Content.

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TechImpact

JUNE 22, 2013

But for some data can be hard to measure and contextualize, and according to a recent post from Beth Kanter’s Blog, it can help to discuss your strategy with people who … Continued The post Understanding Social Media Metrics appeared first on Tech Impact.

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TechImpact

MAY 7, 2014

In a previous post , we discuss how traffic to your nonprofit’s website is generated. In a previous blog post we discuss how to optimize your emails for the mobile audience. Let us and the other readers know in the comment section below. Analyze current traffic. The time to start is now. Never forget about email.

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TechImpact

JULY 15, 2014

The next time your nonprofit is having a difficult time deciding on a solution to a problem, check your CRM, and bring together a focus group of dedicated volunteers, event attendees, or social engagers to discuss the problem. You do not have to use their ideas, but their insight will often help you come to a consensus decision.

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TechImpact

AUGUST 27, 2013

TechSoup discusses unified communication (UC), which is a type of internal communication structure that combines text messaging, web conferencing, email, video, and instant messaging, among other technologies to connect employees more effective and efficiently. Instant messaging.

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TechImpact

SEPTEMBER 23, 2014

In part one of this two part series, we discussed the misconceptions and stigmas that might exist within the walls of your nonprofit regarding CRMs, and strategies for better informing those around you who may hold them. Depending on your situation, there might be a lot of hidden costs that must be accounted for. Project governance.

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TechImpact

JANUARY 7, 2014

Before getting started with your tech switch, sit down with your team to discuss what exactly this tech is intended to accomplish. If you’re expecting a change in email servers to save your nonprofit that is not covering its overhead, you have another thing coming.

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TechImpact

MARCH 10, 2014

In a previous post , we discuss what exactly what search engines like Google, Yahoo!, What’s not so obvious is the best way to take control of your first SERP. Generally getting your website and blog to rank #1 and #2 overall for your name is most desirable. and Bing, look for when ranking your website.

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TechImpact

APRIL 14, 2014

In a previous post , we discuss how to make your email’s more clickable. Each email address is a potential donor, someone who knows your nonprofit, and intentionally gave you their email address because, quite likely, they believe in your mission.

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TechImpact

APRIL 15, 2014

Nothing reinforces the hard work put in by an employee like the CEO pointing to individuals in an intimate setting and thanking them for their hard work, discussing how that hard work has helped shape the future of your nonprofit! And should it be a success, it is perhaps even more important to have them there to celebrate.

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TechImpact

NOVEMBER 5, 2013

In an article from Huffington Post , Jay Lee, co-founder and CEO of Smalknot discusses this new trend. Essential business merges with social good to execute a mission that will make the world a better place. Talk Dirty. Nonprofits are businesses too at the core.

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TechImpact

APRIL 7, 2014

In a previous article, we discuss the post implementation process of your nonprofit’s technology. But, not everyone knows how to make the most of that investment. The tech world especially is filled with buzz words. Cloud computing, big data, and CRM systems are among the most frequently heard. What questions should you ask?

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TechImpact

OCTOBER 2, 2014

Earlier this week we discussed the benefits of email marketing, and strategies for further increasing its effectiveness. Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015. Email marketing ROI is around 4,300%. And for good reason, too.

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TechImpact

AUGUST 20, 2014

While we have discussed the importance of your website content specifically to your fundraising efforts, it’s important to put emphasis on your technology, too. This is true despite that fact the majority of fundraising, data aggregation, and data storage is done using highly sophisticated software and technologies.

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TechImpact

MAY 12, 2014

In previous blog posts we’ve discussed responsive web design, formatting mobile friendly emails , and shown you even more statistics that will convince you to prioritize mobile sooner rather than later. The truth is in the numbers, and some of those numbers might just surprise you.

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TechImpact

AUGUST 4, 2014

This might sound strange at first, but consider this: If your board’s culture is one that caters to one specific department, or does not place emphasis on having a balanced and fair discussion, your board will unequivocally be less effective.

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TechImpact

NOVEMBER 5, 2014

Task a few of your best and brightest volunteers to sit down and discuss exactly what they think would make them more successful. Here are 5 tips that might just help your nonprofit take its volunteers to the next level. Start a focus group. Even more, what other volunteers around them might need to be more successful.

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TechImpact

AUGUST 28, 2013

Ebony Taylor, Tech Impact’s Project Coordinator, discusses why most nonprofits move to the cloud, saying, “The cloud reduces overhead, it eliminates the need to have ongoing server maintenance, and you don’t need an IT person to maintain it afterward.

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TechImpact

SEPTEMBER 22, 2014

Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. It’s importance to understanding what content is driving engagement, and what content is not resonating with your audience. This ultimately helps you attract more potential donors, volunteers, and constituents to your nonprofit.

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TechImpact

APRIL 10, 2014

In a previous article , we discussed the importance of navigation to your website. And with a huge percentage of people leaving a webpage that does not load in 3 seconds or less, this is a burden your nonprofit can not afford to bear. Nothing should be more than 3 clicks away.

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TechImpact

AUGUST 25, 2014

In the past, we’ve discussed the inherent benefits of cloud computing offers to the nonprofit sector. However, adopting new technology’s never been a priority for nonprofit organizations, and according to a recent survey, 58% of charities still do not run on the cloud.

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TechImpact

AUGUST 12, 2014

In the past, we have discussed the importance of your nonprofit’s website, and generating traffic to it. Image Courtesy of eSeller.

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TechImpact

DECEMBER 10, 2013

Once implemented, take time to discuss the switch with your employees. Anything that your staff uses on a daily basis. If streamlining workflow is your number one priority, implementing a CRM should be your first step. Ask this if it is helping, what could be changed, and tweak the system through their suggestions.

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TechImpact

NOVEMBER 19, 2014

In a previous blog , we discussed the effect good storytelling has on the brain. Or the people you’ve empowered through your charity. THere is without a doubt countless people who’ve benefited from your nonprofit, and there’s no story more compelling than the human one.

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TechImpact

SEPTEMBER 30, 2013

Stengel recommends arranging a luncheon with the current board members to discuss candidates, followed by an invitation for candidates to visit one of the nonprofit’s locations. Stengel says it doesn’t have to be long–10 minutes should do it to get a feel if the contact seems interested.

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TechImpact

SEPTEMBER 25, 2013

Some people feel more comfortable waiting until after the presentation is over to approach the presenter and begin a discussion. Don’t rush out the door. Never be afraid to ask a question. Haubrich recommends hanging around to hear some of the in-dept conversations that can occur.

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TechImpact

AUGUST 4, 2014

That’s been refined, edited twice, and is discussing a timely subject. Social Media can be a fickle beast. What drew huge engagement one week, could fail to even spark a hint of interest the next. So what gives? It’s not your content. It’s not the time when you submitted the tweet, blog post, or Facebook share.

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TechImpact

MARCH 19, 2014

In a previous post we discuss the importance of making sure your nonprofit’s emails are optimized for the mobile user. Design your template. By having the goal of your newsletter in mind, and all of your content in hand, you are ready to start designing your newsletter’s template.

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TechImpact

MAY 29, 2014

Chances are good you’ve had a discussion where you’ve thought of your nonprofit’s website as a teaching tool. Adding a blog adds new links every day, featuring fresh content and new information that viewers did not have access to previously. More clicks, more views equals more exposure. Websites teach, viewers are not listening.

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TechImpact

JUNE 18, 2014

In a previous blog post , we discuss how to effectively thank volunteers to make them life long volunteers. By coordinating your volunteer recruitment efforts with your nonprofit’s content marketing editorial calendar, you are able to streamline the recruitment process. Reward volunteers.

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TechImpact

SEPTEMBER 19, 2013

Crader discusses searching for IT support donations through staff member connections to receive a donated service, such as fixing a computer. Did you know that most computers need to be replaced after 3 years? Cloud hosting and desktop virtualization can significantly take the strain off of hardware maintenance and costs.

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TechImpact

JULY 10, 2014

In previous blog posts, we’ve discussed how to make a beautiful website, what people are looking for in a website, and how to keep a web visitor’s interest. Additionally we know landing pages need to be crisp and clean to avoid a high bounce rate and that call-to-action messages must be placed prominently.

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TechImpact

DECEMBER 12, 2013

Discuss any concerns that arise or potential ways to solve problems before they arise. Have a solid contingency plan in place to keep these problems from manifesting themselves into anything major. Keep an open forum. Once your technology is off the ground and running smoothly, keep your team meeting regularly.

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TechImpact

APRIL 22, 2014

In a previous article we discuss the importance of interaction to running a successful social media campaign. Find a way to relate your content to your business and you’re well on your way to visually stunning content marketing campaigns. Start a hashtag contest.

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