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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. This can be achieved by tracking the source of sessions and users with UTMs & setting up Conversions for important events in GA4.

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? How Conversion Tracking gives Google Grantees an Edge.

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What Makes Team Fundraising Unique? 3 Key Differences

sgEngage

As the coach of a youth sports team or the leader of a school-affiliated academic bowl team, you know that there are some aspects of team fundraising that make it different—and often more challenging—than other types of fundraising. Here are a few of the different types of supporters your team might have: Parents and family members.

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Why your association should understand the differences between AMS and CRM software

Nimble AMS

But d o you know the differences between these software and why they ’re so valuable to your organiz ation? Our blog is here to help with a complete explanation of the difference s between AMS and CRM technology, how the platforms pair together , and the benefits for your association.

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Pickleball and Paddleboards: Get Creative with Activity-Tracking Events

sgEngage

Over a third of adults in the United States are now using health apps or wearable devices to track their activities, making it easier than ever to monitor progress, set goals, and stay motivated. Participants track their swimming, kayaking, paddleboarding, and surfing adventures using their activity trackers.

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How and Why to Track Your Donor Acquisition Rate

Neon CRM

If you do, you’ll probably want to track your donor acquisition rate. Why Track Your Donor Acquisition Rate? Gauge Your Fundraising Activities Whether you’re running an ongoing campaign that’s been going on for years or are trying something new, tracking your donor acquisition rate will help you evaluate your success.

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Fundraising CRM vs. Fundraising Platform: What’s the difference?

Qgiv

And what’s the difference between a fundraising CRM and a fundraising platform? This blog post will break down what a fundraising CRM is, what a fundraising platform is, and the key differences between them. Using a CRM and fundraising platform that integrate together can make a big difference to your fundraising success!

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