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Lessons learned: Using demographic data to move from intention to action 

Candid

As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. Collecting demographic data can lead to meaningful change.

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Demographics via Candid: A data-driven approach to encourage equitable funding practices

Candid

However, without a comprehensive baseline of the diversity represented within organizations, philanthropy can’t make good on these promises. To understand the demographic makeup of nonprofit partners, individual funders often request this information on their own. Introducing Demographics via Candid.

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Who is sharing nonprofit demographic data with Candid? 

Candid

Since 2014, Candid has been collecting demographic data about the people who work at U.S. nonprofits through Candid’s nonprofit profiles. To date, over 54,000 organizations have shared some data about how their staff and/or board identify by race/ethnicity, gender, sexual orientation, and/or disability status.

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What’s trending? Top subject searches in Candid nonprofit profiles 

Candid

Have you ever wondered what the funders, donor advisors, and other industry professionals who use Candid nonprofit profiles are searching for? It’s one way to get inside the minds of people who use Candid’s GuideStar to discover organizations aligned with their values. and whether your profile might benefit from a review and update.

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5 Reasons Why Social Media is Essential for Small Nonprofits

Nonprofit Tech for Good

That’s why it’s imperative for your nonprofit organization to have a presence on these platforms: the right social media strategy will allow you to meet supporters where they are and make sure your organization is easy to access and interact with. First ask yourself, what demographics do these stakeholders fall into?

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Data to support the relentless pursuit of racial equity 

Candid

This was a considerable commitment, but many in the sector saw a need to measure the impact and effectiveness of such funding—specifically, whether the funds were going to nonprofits led by communities of color or to more traditional, white-led institutions. The best way to answer these questions is to measure and analyze consistent data.

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

They let organizations use data to improve their fundraising. Predictive analytics helps organizations expect donor behavior. AI tools help organizations find the best fundraising targets. By using AI and fundraising intelligence, organizations can greatly improve their fundraising. This can also encourage repeat giving.

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