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4 Facts About How Millennials Use Twitter

TechImpact

The milllennial, though, is the demographic that seems to be keeping nonprofits stumped. Why is it so difficult for nonprofits to engage millennials than any other demographic? Here are 4 statistics about how millennials use Twitter straight from the horse’s mouth at Twitter headquarters. Why can’t we crack their code?

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Shows ad performance data like impressions, spend, and demographic reach. TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Provides information on the ad buyer and funding entities behind political/issue ads.

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Twitter Adds Buy Button to Feed

NonProfit Hub

On Monday, Twitter announced it was unveiling a ‘buy’ button to allow onsite purchases. It’s a good sign that they are including several nonprofits in their initial test run as this indicates Twitter sees that demographic as beneficiaries of the new button. Testing a way for you to make purchases on Twitter [Twitter].

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Are your ears burning? Ultimate Guide To Social Listening Tools

Whole Whale

By tracking relevant conversations, you can get insights into the demographics of the people most interested in your cause as well as the topics they’re talking about. Grab the RSS feed at the bottom of the search results page and add to Google Reader. You can get results delivered via email or RSS feed. Twitter Listening.

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How Nonprofits Can Use Instagram for Fundraising

Nonprofit Tech for Good

The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29. The platform, however, is different than Facebook or Twitter. For example, Feeding America is a nonprofit with a national network of more than 200 food banks.

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6 Common Social Media For Nonprofits Misconceptions

TechImpact

But implementing a robust and effective content marketing strategy that utilizes these social feeds is going to take an investment. Whether you’re posting your nonprofit’s content on Facebook, Twitter, Google+, LinkedIn or Instagram, each platform will require a unique posting style and voice. It’s completely free.

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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

On when the best time is to post to your social media feeds, check out this inforgraphic for more detailed information about that. 23% of Twitter users make less than $30,000 per year. Having a lower annual income means those Twitter users will have less disposable income. 76% of Tumblr and 74% of Instagram users are teens.