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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Donor retention is a crucial aspect of a productive fundraising strategy. Here are seven excellent methods of increasing donor retention and how to automate them.

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Database management for nonprofits

fusionSpan

And whether you have a few people entering and maintaining data or a large team with their own areas of speciality, locking in the best practices for database management is key to making sure your database works for you, not against you. Contents : Why should an organization have a database?

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Multi-Year Gift Agreements: Your Donor Retention ‘Ace-In-The-Hole’

Bloomerang

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

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What is a Donor Management System?

Saleforce Nonprofit

If this sounds like you, maybe it’s time you implement a donor management system, or DMS. I know what you’re thinking – what is a donor management system? A donor management system is like a really big filing cabinet that lives in the cloud and tracks everything about your organization. Host an awesome event. Pretty neat, right?

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?3 Reasons to Integrate Your Organization’s Systems

Saleforce Nonprofit

So when you use a main CRM database, such as Nonprofit Success Pack (NPSP), along with an assortment of ‘satellite’ systems for online giving, fundraising events, email marketing, eCommerce, volunteers, and the like, data integrity has to be top of mind. You store supporter data in various systems.

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Donor Retention: Reasons to Keep Your Supporters Giving Year Round

Greater Giving

But as we kick off 2023 and look back at what worked well in 2022, an excellent tool for evaluating donor retention is to look at the donors that gave last year but unfortunately not this year (LYBUNT) and work on engaging them with new opportunities to give. If you have a donor database, use it. Reviewing your status and performance.

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Database 101: How to Improve Your Nonprofit Donor Database for Fundraising Success

Qgiv

Tricia Marsherall is the Founder & President of Marsherall Partners, LLC, a consulting firm specializing in nonprofit donor database management & operations support and virtual & traditional fundraising events. This makes it difficult to know where to start when you’d like to turn your database nightmare into a pleasant dream.