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Data Donor Help Mail 
Nonprofit Tech for Good
MAY 16, 2024
By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. These include direct mail, phone calls and messages, and in-person solicitations. They let organizations use data to improve their fundraising.
148 
NonProfit PRO
JUNE 7, 2023
Successful direct mail campaigns help donors understand the goal, visualize their impact, and get excited about giving. Using data and segmentation, nonprofits can target donors with customized messaging that resonates on a personal level.
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sgEngage
AUGUST 1, 2023
With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. When you allow data to guide your direct mail strategy, your organization can save time and money. Direct mail?
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NonProfit PRO
MAY 10, 2023
Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!
236 
NonProfit PRO
JANUARY 10, 2023
Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!
245 
NonProfit PRO
JANUARY 26, 2023
Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!
234 
NonProfit PRO
MARCH 7, 2023
Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!
221 
NonProfit PRO
NOVEMBER 3, 2022
Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!
243 
Greater Giving
JULY 18, 2023
Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Organize and segment your data in your CRM.
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Neon CRM
NOVEMBER 15, 2023
Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!
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Allegiance Group
APRIL 15, 2024
Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Allegiance Group makes achieving direct mail success simple. Does direct mail work?
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Allegiance Group
FEBRUARY 14, 2023
Donors are your nonprofit’s greatest resource. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% Additionally, retention rates for first-time donors declined from 25.3% year over year.
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Nonprofit Tech for Good
SEPTEMBER 23, 2020
#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019. 12) 74% of GivingTuesday donors volunteer.
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Get Fully Funded
MARCH 8, 2023
Consider incorporating this approach into your annual fundraising plan , you might need help knowing where to start. Consider incorporating this approach into your annual fundraising plan , you might need help knowing where to start. To point direct mail readers to your digital campaigns, your nonprofit can: Use engaging snippets.
75 
NonProfit PRO
APRIL 13, 2023
Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!
130 
Bloomerang
FEBRUARY 13, 2023
Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.
104 
CauseVox
MARCH 1, 2024
Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter? From there, you can analyze the data.
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Nonprofit Tech for Good
JUNE 1, 2021
The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.
333 
sgEngage
NOVEMBER 20, 2023
No, we prefer to build relationships en masse, using data-driven insights to tell us what our donors really want. I want you to have the confidence (and your leadership team to have the confidence in you) that with data and time, you can make annual giving work for your organization. Plan for your year.
92 
sgEngage
JANUARY 30, 2024
If your nonprofit is ready to dive deeper into the world of AI fundraising to boost donor engagement with your mission, this is the place to start! In this guide, we’ll review the basics of AI fundraising tools and a few strategies for using these solutions to improve donor relationships.
84 
M+R
FEBRUARY 26, 2024
Read time: 3 minutes This spring, we’re cooking up some exciting new updates for Scout Quest — M+R’s data co-op — and I hope you’ll join me at an upcoming webinar on Thursday, March 7 from 4–5pm ET to learn about those updates. It’s a different kind of data co-op! But let’s back up for a sec — what is Scout Quest? All are welcome!
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Allegiance Group
MAY 20, 2024
We’re almost halfway through 2024, so let’s take a quick pulse check: How are your donors acting? They were leaning into data-driven insights and proven strategies for success. However, in terms of donor behavior, there was great variability in giving amounts. Returning donors are giving more than they did in the past.”
52 
Bloomerang
FEBRUARY 27, 2024
Your lapsed donors. This timeline offers a clear road map to prevent lapsed donors: What makes donors lapse? The second thing you must know is what defines a lapsed donor. The simple definition of a lapsed donor is someone who hasn’t given in a certain amount of time. Do donors realize they’ve lapsed?
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sgEngage
FEBRUARY 4, 2022
Smaller, distributed teams are increasingly relying on AI to synthesize data and optimize their workflows. For-profit companies have relied on these strategies for years to serve up relevant content and personalized experiences to deepen engagement with their brand, and donors now expect that in their interactions with nonprofits. .
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Nonprofit Tech for Good
DECEMBER 12, 2019
Major donors are the most valuable supporters of the nonprofit world. Follow these three steps to engage and nurture the high net worth donors who share your vision. 1) Invite major donors to be an integral part of the work they’re funding. They may even want to help guide you in how it’s spent.
245 
Kindful
FEBRUARY 25, 2021
There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Yes, direct mail can be personal!
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Bloomerang
OCTOBER 3, 2022
Your donor database is only as good as the data you put into it. As with every other industry today, nonprofits are especially dependent on good data to be successful. And donor data is at the top of the critical care list. And donor data is at the top of the critical care list.
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Achieve
JUNE 2, 2021
direct mail campaigns. Changing marketing tactics to keep up with shifting trends and attitudes can be a full-time job, which is where crash courses like this article can help. benefits of direct mail. direct mail and digital marketing. benefits of direct mail. direct mail and digital marketing. Tangibility.
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3rd Sector Labs
JUNE 30, 2014
Understanding data is critically important to success in any business. Unfortunately, data can be boring, even confusing. Many nonprofits don’t know their donor data. If we don’t know our donor data, how can we effectively plan a fundraising appeal? Combat the challenges of donor retention?
157 
Bloomerang
FEBRUARY 9, 2022
Have you ever worried about offending a donor? The important thing is to be prepared to respond to your donors’ feelings. The important thing is to be prepared to respond to your donors’ feelings. What do you do if you upset a donor? Let’s say you had a mail merge snafu that messed up your donors’ names and addresses.
132 
Bloomerang
MAY 15, 2023
The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. Here are three top ways to get the most out of the data you already have. This boosts engagement and response rates and helps create authentic relationships.
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Pamela Grow
OCTOBER 30, 2023
To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Understand donors’ giving behaviors.
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EveryAction
JULY 12, 2023
Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.
224 
Allegiance Group
APRIL 15, 2024
Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?
52 
Neon CRM
OCTOBER 31, 2023
Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.
98 
Qgiv
APRIL 11, 2023
Reading donor signals is a key step in deciding who to invite to your events! At Virtuous, we believe that the Responsive Fundraising Framework is foundational in helping fundraisers cultivate meaningful relationships with donors that increase generosity. But how do you know who to invite to upcoming events?
104 
Neon CRM
AUGUST 11, 2023
It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day.
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Nonprofit Tech for Good
AUGUST 6, 2023
A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.
240 
Bloomerang
APRIL 6, 2021
All this fundraising definitely involves sending appeals to your donor base. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. This type of campaign uses a combination of various digital methods and/or direct mail. . Direct Mail. Social media.
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Bloomerang
DECEMBER 19, 2023
All donors are not created equally. Some donors can cost a great deal to acquire, and then only make one gift before lapsing. Where can you find your most generous donors and prospective donors? Get to know your donors’ giving habits Bloomerang bakes Predictive Giving Insights into the platform.
79 
Bloomerang
MAY 19, 2023
We have many long-time donors for whom we only have a mailing address. Our online form for giving collects more, but most gifts still come by mail. Dear Call Me Maybe, You’re certainly on the right track wanting to make phone calls to donors. And, make it easy and compelling for donors to offer their information.
78 
Nonprofit Tech for Good
AUGUST 30, 2020
When donor information is lost in the mail, buried in an inbox, or incorrectly added to a spreadsheet, organizations risk substantial logistical challenges the day of the event that can offend donors and make for an unpleasant experience. 2) Siloed Information & Duplicate Data Entry. 4) Scoring Challenges.
273 
Bloomerang
FEBRUARY 2, 2024
Today’s question comes from a nonprofit employee who wants advice on how to persuade leadership to get donor thank-you letters out sooner: Dear Charity Clairity, I just took a new job and have discovered they don’t get thank you letters out for two weeks. Especially smaller donors. Do you wait for the mail to arrive?
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sgEngage
MARCH 22, 2022
A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Ensure communication is a two-way street
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