Forum One

JULY 11, 2023

As anyone active on social media knows, Elon Musk completed his purchase of Twitter in October 2022, and since then, the platform and its users have been on a wild roller coaster ride. Like Twitter, Threads is a text-based app for conversational social media posts. Why is Threads Being Released Now?

Platform 67

Platform Twitter Alternative Info 67

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? The key, though, is doing it in a way that delivers maximum ROI. Return on Ad Spend (ROAS) measures ROI.

Facebook 235

Facebook Fundraising ROI Virginia 235

Nonprofit Tech for Good

OCTOBER 14, 2012

One of the most important lessons that all nonprofit social media managers need to learn is that social media is constantly in flux. Rather than lamenting this new reality, a good social media manager will adapt quickly. Prioritizing the most engaging content makes the most sense, but a 6-9% Reach is very low.

Facebook 276

Facebook Social Media ROI Gift 276

Nonprofit Tech for Good

MARCH 9, 2011

If she or he doesn’t have the personality or passion to elicit Comments and Thumbs Ups in response to their Status Updates, then the ROI from your Facebook Page will be minimal. Community building on Facebook and other social networking sites is an art and finding your Facebook voice takes time and experimentation.

Voice 265

Voice Facebook Org Beginner 265

Nonprofit Tech for Good

DECEMBER 17, 2010

The new design places focus on where the vast majority of ROI (Return on Investment) for your nonprofit comes from on Facebook… the Status Updates. They are reading and engaging your Page through your Status Updates in their News Feeds. All of these changes have now been completed. Tabs may actually now get more traffic.

Facebook 269

Facebook ROI Feeds News 269

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now. Yeah, right.

Social Media 100

Social Media Media Social St. Louis 100

Achieve

JULY 2, 2019

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time!

Social Media 52

Social Media Media Hints Social 52

NonProfit Hub

DECEMBER 17, 2020

According to Mosseri, he wanted the thought of social media pressure through the number of likes received to disappear. To people scrolling through their feed, there is no number of likes portrayed on posts. Understandably, the pandemic crisis is taking a toll on small businesses and hitting ROI hard.

Business 60

Business Influence ROI Italy 60

Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. Subtlety is an art on the Social Web.

Linkedin 195

Linkedin Group Practice Management 195

AccelEvents

JUNE 23, 2020

Social distancing measures and the COVID-19 outbreak forced the event industry to make some uncomfortable, yet necessary changes. In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Here’s how: Greater Return on Investment (ROI). Develop engaging content.

Virtual 84

Virtual Guide Registration Sponsor 84

Amy Sample Ward

JANUARY 21, 2009

Today was the first webinar in the Storytelling & Social Media series from NTEN and TechSoup Global. Today’s webinar focused on the building blocks of social meda; things like tagging, RSS and how to get started finding the conversations taking place online. Here’s my slide deck: Social Media Building Blocks.

Slides 100

Slides Social Media Build Media 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean?

ROI 91

ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. How do you analyze your social media data? Many nonprofit social media managers shared tips and advice. What’s your “sexy&# social media metric?

Summary 94

Summary Social Media Measure Media 94

Amy Sample Ward

MARCH 2, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Is your organization considered a content curator? " Pew: Open government is tied to higher levels of community satisfaction | Gov 2.0:

Web 123

Web Plugin Influence Award 123

AccelEvents

JUNE 23, 2020

Social distancing measures and the COVID-19 outbreak forced the event industry to make some uncomfortable, yet necessary changes. In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Here’s how: Greater Return on Investment (ROI). Develop engaging content.

Virtual 52

Virtual Guide Registration Sponsor 52

Nonprofit Tech for Good

MARCH 2, 2010

Purchasing advertising did not increase my fan base or help my Status Updates show up in the News Feed > Top News. Additionally, purchasing adverting did not appear to have any effect on getting my Status Updates to show up more often in the News Feed > Top News. Social media is so much like Karma. It’s time. .

Facebook 209

Facebook Results Experiment Organization 209

Forum One

APRIL 27, 2023

But understanding the true components and possibilities of a digital initiative can reveal efficiencies that save time and effort, providing a return on investment (ROI) far greater than anticipated. Eliminate time-consuming tasks with process integration ROI: Staff time and frustration are saved when automated processes work.

ROI 82

ROI Digital Strategy Template 82

Amy Sample Ward

FEBRUARY 23, 2010

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). "Over the years, Social Media experts attempted to redefine ROI for a new era of influence. … But that was then and this is now.

Web 108

Web ROI Bookmarking Phase 108

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. You can help feed 100 children this month. Offer your readers some social proof numbers, relevant statistics, third-party accreditation, and donor testimonials.

Sample 121

Sample email Campaign Fundraising 121

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2009

If your nonprofit is not taking advantage of free tools like Add This , a widget that encourages users to share your organizations articles or webpages on the most popular social networks or branded toolbars like FreeCause , then your nonprofit is missing out on some big marketing opportunities. Tags: ROI. Easy to Moderate* 9.

Track 50

Track Social Media Tools Widget 50

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Over on my Facebook Page and during recent Leveraging Social Media Peer Group discussions , there have been questions about Edgerank and colleague Devon Smith has been experimenting. Edgerank is algorithm that measures content on Facebook – and since it is a mathematical equation – definitions can get geeky and complex.

Measure 100

Measure Facebook Screencast Metrics 100

Connection Cafe

AUGUST 20, 2013

For a while now, social media’s no longer seen as simply a fad of teens and college students. Anyone with an internet connection uses social media in one way or another–and that isn’t likely to change any time soon. Here are a few things your organization can do to maximize your event’s social media presence: Sharing Fairly.

Social Media 39

Social Media Share Media Social 39

Care2

MARCH 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Remember, content is still king.

Social Media 38

Social Media Content Practice Web 38

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

I'm drilling down into the concept of " streamline " to brainstorm 52 ideas to help make your organization's social media strategy and use more effective and efficient. Why Your Nonprofit Should Streamline Social Media Social media is still relatively new. Mapping Strategy to Metrics, Benchmarking, and ROI. Great work.

Social Media 98

Social Media Media Tips Social 98

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. Saw a 2X ROI on ad spending. Content is still a very important factor in educating, informing, and building member/donor trust.

Ideas 111

Ideas Donation Online Strategy 111

Achieve

AUGUST 27, 2020

100 feeds a family of four for a week). like Google Analytics and Facebook Pixel so that you can measure ROI for your marketing efforts. ?. ?. also has some great content about virtual events. ?. The panelists spoke about using email and social media to promote your event to your supporters and to engage new audiences.

Hosting 52

Hosting Discussion Virtual Registration 52

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" DZ: Was there any organizational resistance to Twitter (or other social media)?

Social Media 68

Social Media Twitter Action Advocacy 68

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "      Laura goes on to share how she, as social media strategist for a nonprofit, thinks about it.  

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

One of the things I've been wanting to do for a while is review my blog content for the year and select the "Top 10" posts or the "best of" posts. Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. You can actually go back and review your entire feed. Twitter Demographics.

ROI 50

ROI Widget Cambodia Metrics 50

Bloomerang

MAY 31, 2022

Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Social media scheduling tools. Social media scheduling platforms help you generate an active social media presence.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

Yesterday I did one of the Chronicle's Live Chat Discussions that was billed as "How Can Charities Figure out How Much Time and Money To Invest in Social Media." The transcript is here. This is an example of how you can use social media to crowdsource your professional development and learning. Thank you Kevin!

Social Media 50

Social Media Examples Professional Learning 50

Nonprofit Tech for Good

APRIL 5, 2021

Related Webinar: Social Media Best Practices for Nonprofits. With one billion active monthly users, Instagram is a very powerful social network used by nonprofits worldwide. In most cases, your avatar should not include text as it would be too small to read in the Instagram feed on a smartphone. Post Eye-catching Photos.

Practice 363

Practice Nonprofit Avatar Social Media 363

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Is it to gather donations or content?

Analytics 54

Analytics Google Social Media Websites 54