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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. As a result they were able to sunset three underperforming newsletters that required significant resources for the team.

Data 210
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List of Donor Wealth and Lead Tracking Software

Whole Whale

Lead tracking software is common in the business-to-business (B2B) world where sales teams need to know the when/where/who of companies checking out their online resources. Company-level Lead Tracking These tools leverage the IP, cookies and network information of visitors to your website to show a top-level view of company activity.

Track 52
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A Beginner’s Guide to Tracking In-Kind Donations for Nonprofits

Neon CRM

These non-monetary contributions can be valuable resources, but managing them is a challenge. However, with the right tools and strategies for tracking in-kind donations for nonprofits, your organization can benefit from them while avoiding potential pitfalls. That’s because not all nonprofits have the resources to do so.

Track 52
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What is UTM Tracking? Guidelines + Best Practices for Nonprofits 

Media Cause

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. Why is UTM Tracking so important, and what are the benefits? How does UTM Tracking Work? UTM Tracking Best Practices. Additional Resources. Key Parameters.

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

So, instead of pouring more resources into paid ads or buying lead lists, focus on engaging with your audience and adding value to their lives. Make eye contact with your audience. Create content that resembles the feeling of someone making eye contact with you in a crowded room. Educate and inform your audience.

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5 Tips for Community Health Centers to Transition to New Fund Accounting Software

sgEngage

You need data collection and data structure skills, not just a data entry person—someone who knows how your organization operates and the best ways for information to be delivered. Name a point of contact who sees the big picture. Start now gathering the information you will need.

Fund 89
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Top 12 Features Membership Organizations & Associations Should Look for in a CRM

Nonprofit Tech for Good

Trying to enter all this information manually can be exhausting, especially once membership numbers start to boom. The fields on a CRM are the points of information that you will be collecting about your customers. However, most industries will have specific pieces of information that they want to collect. Track Engagement.