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What is Sponsored Content and How To Make It (The Right Way)

Association TV

Welcome to the land of sponsored content. What is sponsored content? You know what content is? You know what content is? Sponsored content is what happens when those worlds collide like chocolate and peanut butter to make a delicious snack. You know what sponsorships are? It’s selling by suggestion.

Sponsor 276
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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Often, the central issue is a specific policy or a cultural phenomenon that the organization seeks to promote or eliminate. For example, a local nonprofit working on educational issues may raise awareness about specific school board policies with the aim of making them more inclusive.

Advocacy 199
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3 Strategies To Elevate Your Association’s Impact in the New Year

Association Analytics

For instance, at an event recently, the speaker offered to give his book away for free to anyone who sent him a text with their contact information. Observe to learn members’ preferences and interest You likely have data on the purchases your members are making, the events they’re registering for and the content they’re downloading.

Impact 169
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How to generate advocacy calls from your supporters to elected officials

EveryAction

Whether your organization advocates for policy change on the national, state, or local level, mobilizing your supporters to place advocacy calls to their legislators is one of the most powerful tools at your disposal—and with support from the right technology, it can also be one of the most convenient.

Advocacy 158
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5 Nonprofit Blog Best Practices to Engage Readers

Neon CRM

These five nonprofit blog best practices will help you engage your readers while making the most of your content. You need to create content that matters to your community. That’s the kind of content that makes an impact and inspires additional engagement and support. The first is the Cystic Fibrosis Foundation (CFF).

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Updates three years ago to Apple’s data privacy policies allowing users to limit tracking of email open rates have further complicated efforts to measure audience engagement. This was addressed in the Neon One report, where the authors noted the importance of regularly pruning email lists to keep them free of inactive or expired contacts.

Test 52
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Thursday Thoughts: engaging advocates all year round

EveryAction

Raise the Roots Brandon Fuller, chief strategist For starters, we always encourage partners to go ahead and create as much content as possible at the start of an advocacy campaign to ensure copyediting, reviews, approvals, and production can happen all at once.

Advocacy 143