Beth's Blog: How Nonprofits Can Use Social Media

APRIL 12, 2011

Council on Foundations ROI Panel. I participated on a panel called Face, Tweet, Link – Socia Media, Grantmaking & A True Social ROI. They’ve posted their research questions and research plan on the wiki. As they start to generate findings, they will share what they learn and invite feedback and comments.

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Social Media ROI Media Conference 99

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2009

And like last year's ROI Poetry Slam , our session will be interactive, thought-provoking, and dare I say, fun! And, if you submitted a nonprofit panel - and I managed to miss it while scanning 2200 in ten minutes - please add the link and description in a comment. In addition, there's be lots of learning shared freely.

Comment 95

Comment Social Media Jordan Cancer 95

Nonprofit Tech for Good

JUNE 8, 2011

The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. If all your nonprofit does on social-networking sites is marketing, then I guarantee no one is listening and your ROI is next to nil. Craziness! Not blogging.

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Social Media Avatar Media Ratio 277

Nonprofit Tech for Good

DECEMBER 28, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We track amount raised, number of donors, and number of action takers from social media, as well as some other social media-esque metrics like fan base growth over time, sentiment, and user engagement (number of comments, number of likes, etc).

United States 236

United States Social Media Interview Examples 236

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Amy Sample Ward

AUGUST 23, 2011

You can join the conversations in the comments, or click through to the original posts to find what others are saying. "The Return on Investment (ROI) Calculator determines the value of library services in Topeka and Shawnee County based on per capita spending of local and state funding.

Web 135

Web New York City Detroit Map 135

Nonprofit Tech for Good

DECEMBER 5, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. One of my goals for 2011 is to better track the amount of time I spend on social media posting, planning, etc, and measuring that against actual engagement, as measured by: donations (via special source codes) and engagement (comments, reTweets, etc).

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Social Media International Interview Examples 211

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

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ROI Social Network Social Media Advocacy 53

NonProfit Hub

APRIL 17, 2024

Research shows that interactive content earns more engagement and twice as many conversions as static content. Foster engagement by responding to comments and asking supporters to share the post with their networks. Focus more of your attention on your top-performing platforms to drive a higher ROI for your blogging strategy.

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Practice Organization Nonprofit Content 36

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

(And, if you submitted a nonprofit panel - and I managed to miss it while scanning 1200 in ten minutes - please add the link and description in a comment. We'll touch on academic research, business implementation, and grassroots organizing strategy. I'll do another Get Out The Nonprofit Vote at SXSW Post each week). To vote: 1.

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Comment Open Source Social Media Drupal 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2010

Johnson of the Advertising Research Foundation and Tara Hunt, author of the Whuffie Factor. I’ll be presenting on a panel “Social Media ROI&# with Lauren Vargas from Radian 6, with Cheryl Contee as the moderator on Sept. Social Media ROI. Here’s the list of panels. I have two comp tickets to give away.

Blogher 107

Blogher ROI Slideshare Free 107

Care2

JUNE 17, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ” If you work with advocacy or Congress, youll find the research interesting.

Advocacy 31

Advocacy Group Social Media Research 31

Nonprofit Tech for Good

JUNE 23, 2020

Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program. Donors can leave comments and share the crowdfunding campaign with their networks on social media. All that said, if you are a small nonprofit with limited resources, keep it simple and do your research.

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Practice Online Fundraising Nonprofit 339

Amy Sample Ward

JANUARY 24, 2012

You can join the conversations in the comments, or click through to the original posts to find what others are saying. I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of January 24th).

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Web Indiana Case Study Bookmarking 117

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

And, as always, if you have a favorite social media presentation to recommend to other nonprofits, please tell us about it in the comments. Return on Investment (ROI) Social Network Fundraising is a presentation by Justin Perkins, Director of Nonprofit Services at Care2.com, ROI of Listening: America Red Cross Case Study (Beth Kanter).

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Slideshare Social Media Profit Case Study 56

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Saw a 2X ROI on ad spending. The process looks something like this: The research supporting remarketing is compelling: 70% of website visitors who are remarketed to are more like to convert on your website. 7 Online Fundraising Ideas (That Actually Work): 1.

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Ideas Donation Online Strategy 111

Care2

JUNE 22, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" To create a new comment, use the form below. Copyright © 2008, Care2.com

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Comment Social Media Advocacy email 31

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

But, try as we might, we couldn’t find any research that looked at arts groups’ adoption and attitudes toward digital and social media nationally that also asked all-important questions about how groups are measuring what they’re doing. Questions of measurement, ROI, and how to set goals and define success were plaguing everyone.

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Arts Social Media Studies National 110

Amy Sample Ward

APRIL 23, 2011

You can join the conversations in the comments, or click through to the original posts to find what others are saying. And much less than that (22%) reported that their organization had ever evaluated Return on Investment (ROI) of technology projects or programs."

Web 114

Web Map Bookmarking Conversation 114

Nonprofit Tech for Good

DECEMBER 3, 2020

However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. would increase the ROI, but in truth, there are more important projects to focus on than investing time and resources into our Facebook Stories.

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Facebook Practice Avatar Nonprofit 364

Connection Cafe

FEBRUARY 24, 2014

And, to some degree, even as the ads themselves started rolling out, a large handful of the comments left on those ads were extremely negative. But, perhaps what grabbed my attention most is that, at the time we viewed this post, it had nearly garnered 300,000 likes and amassed a little over 3,000 comments. Extremely moving.

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Story Captivate Sudan Phase 51

Connection Cafe

MARCH 16, 2021

Join groups that your leads follow, share their content, leave comments, start discussions. Make extensive research based on your current customers’ experience. Despite this, account-based marketing is capable of bringing your business high ROI and prosperity. You can use this information to start a conversation.

Marketing 26

Marketing Statistics Analysis Case Study 26

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2009

I republished the post on my blog and offered a free copy to a nonprofit who left the best comment about how their organization is applying these principles. Finding hard data in the ROI of social media is difficult. Frank Barry chimed in with a follow up post illustrating trust agent characteristics with nonprofit examples.

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Ohio Children Social Media Twitter 88

Connection Cafe

AUGUST 13, 2012

Post your comments in the form of a question. Respond to comments. Try calculating a ratio of how many people comment and/or like and/or share your posts divided by how many like your page. If your embedded donation form isn't getting traffic, does that mean your FB page has no ROI? Qualitative research part II.

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Facebook Ratio Influence Social Media 51

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It uses sources such as how many delicious bookmarks, incoming links, how many times mentioned on Twitter, how many comments, etc. Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach.

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ROI Widget Cambodia Metrics 50

NTEN

JUNE 21, 2011

You can download the complete report , which includes more information about budgets, staffing, and planning and ROI practices for free. > Please leave your comments below! > Download the 2010 IT Staffing and Spending Survey Report.

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Survey Org Nonprofit ROI 72

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

For the two months leading up to my brief vacation, I've been doing a lot of training and presenting - chewing on some lessons learned from the America's Giving Challenge , Social Media ROI , and Cute Dogs. Fun with Metrics: Measuring Success and ROI. What are metrics, measurement and ROI? How do you calculate the ROI?

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Florida ROI Metrics Social Media 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2008

The point was driven home to me by a commenter from a nonprofit organization named Paulette who works for an arts organization who left this comment on the interview with Marc from the Chicago Symphony: We're trying to figure out how to best engage in social media. they point out that listening is nothing new - it's market research.

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Wiki Module Social Media Beginner 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Please leave a comment if you're one of the bloggers I should be reading and pointing to) . Workshop Keynote for Legal Services Corporation (1/28) ROI and Technology.

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Goal ROI Wiki Metrics 50

Care2

AUGUST 16, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Keep your cost down and response rates high in order to maximize your ROI. What do you do?

Social Media 28

Social Media Advocacy ROI Online 28

See3

MARCH 18, 2008

Duties include managing multiple projects; contractor oversight and correspondence; editing technical reports; and providing program support to Director of Research. Share and Enjoy: 3 Comments comment Management Co Info » The Complete Guide to Fund-Raising Management (2nd Edition) [.] National travel required.

Foundation 40

Foundation Job Program Management 40

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reader Comments (3) I definitely agree.

Social Media 41

Social Media Studies Facebook Raise 41

NTEN

AUGUST 10, 2009

If you missed it (or were there but have something else to add), please add your 2 cents in the comments. . More in-depth, financial metric focused ROI, perhaps in a Roundtable discussion format. Sessions on how to use free/low-cost tech really efficiently for prospect research. Leadership. Fundraising.

Community 52

Community Sharepoint Org Metrics 52

Care2

AUGUST 12, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Post a Comment | by Share Article in Misc. To create a new comment, use the form below.

Social Media 31

Social Media Advocacy Case Study Online 31

Care2

FEBRUARY 12, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" To create a new comment, use the form below. For more details, check out the full survey.

Social Media 28

Social Media email Advocacy Case Study 28

Care2

JUNE 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Sound interesting? Contact them for more info.

Social Media 37

Social Media Gift Advocacy Support 37