John Kenyon

SEPTEMBER 5, 2018

Your nonprofit’s best online strategies are the ones informed by your data. Data not just on activity but also on what content is most popular across your website, emails and social media channels. You don’t have to be a data expert to have great data-informed online strategies! Top Online Content Example Report.

Data 52

Data Strategy Online Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 6, 2012

I am in Brasil to keynote the Social Good Brasil Conference (had to vote early), but I can still watch democracy unfold in real-time through my friends updates on Twitter, Facebook, and other social channels. I love seeing these photos of polling places where my friends are voting. Faster, more accurate response.

Twitter 99

Twitter Poll Aggregator Map 99

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

Platform 117

Platform Communication Indianapolis Channel 117

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

Twitter App Looks Up Zip Code to Tweet Your Legislator. Their web site tools provide useful information for grassroots advocates or anyone for that matter to stay informed on health care-related topics such as the proposed Medicaid cuts in the budget that are currently being debated in Congress.

Twitter 95

Twitter Google Facebook Broadcast 95

Nonprofit Tech for Good

APRIL 24, 2013

1) Include your nonprofit’s Twitter username. Print, broadcast and digital media outlets have embraced Twitter, but I’ve yet to see a nonprofit press release that includes a Twitter username in the contact section of a press release. 6) Post your press release on Facebook, Pinterest, Google+, etc.

Press 278

Press Tips Social Social Network 278

Nonprofit Tech for Good

APRIL 3, 2022

Be Informed. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Facebook , Reddit , LinkedIn , and Twitter have great options. Help the organization get authorized for receiving donations on Facebook. your neighbors. Thank Supporters.

Fundraising 352

Fundraising Mail Law Donation 352

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2012

I ran into John Haydon who helped me with my new Facebook brand page. He presented me with a copy of new book, Facebook Marketing for Dummies. One topic I’ve been researching is the answer to this Facebook question, “What free or low cost apps are there for nonprofit brand pages?”

Facebook 101

Facebook Marketing Poll YouTube 101

TechImpact

NOVEMBER 12, 2014

The key is using stories to get people’s attention on social media channels. Social media by itself is not a very effective channel for direct fundraising. Smile Train consistently shows the dramatic impact of its work via Twitter. No Kid Hungry takes photos of their volunteers in action and posts them on Facebook.

Social Media 238

Social Media Story Money Raise 238

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2011

Scaffolding by depth of relationship is a familiar framework for many nonprofits – whether it is donors or activists using the &# Ladder of Engagement.&# It has been applied to specific social media channels – for example Twitter Ladder or Facebook Ladder or to describes different levels of engagement across channels.

Measure 103

Measure Storytelling Metrics Phase 103

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program.

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

APRIL 20, 2013

Nonprofits also learn the importance of integrating all their communications channels to maximize awareness of their cause and online donations, as well as gain a realistic understanding of the financial investment required to be successful on the Social Web. The information and tips provided were invaluable! via Facebook.

Social Media 182

Social Media Strategy Media NPO 182

Connection Cafe

JULY 2, 2018

In a sea of channels, the best way to stand out is to ensure you’re showing up where your audience is most likely to be. But navigating information channels is trickier than navigating TV channels, especially if you don’t have the right information. When the , 49% of donors reported using direct mail.

Channel 28

Channel Change Fundraising Mail 28

TechImpact

MARCH 25, 2014

Make sure whatever landing pages are seeing the most traffic have sufficient information, strong calls to action, and would compel someone to donate to your nonprofit. But traffic from your newsletter or Twitter links are driving huge donations. Traffic sources are located on the left side bar under: Acquisition –> Channels.

Stats 252

Stats Analytics Track Google 252

Amy Sample Ward

MAY 28, 2012

It shows a pledge counter, providing a sense of collective participation as soon as you visit the site, and asks you to take the pledge: You are then prompted to fill out some basic information. Sharing across platforms – Twitter. Sharing across platforms – Facebook.

Iraq 239

Iraq Afghanistan America Arlington 239

Qgiv

JULY 27, 2021

She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. So, if someone was looking to put together a monthly calendar for their social media channels, what are the types of posts they should look to include in that plan?

Social Media 138

Social Media Media Tips Social 138

M+R

APRIL 29, 2021

If that’s you, you can watch the full recording of the Benchmarks webinar, including a lively and informative Q and A. Audiences grew across all digital channels. Email list sizes were up by 3%, Twitter followers increased by 25%, and mobile audiences by 26%. And some people would rather wait and take a guided tour.

Benchmark 76

Benchmark Hunger Headline FAQ 76

TechImpact

JANUARY 26, 2015

Nonprofits of all kinds are using it to disseminate information about their cause and help marginalized groups that need more awareness get the attention of the masses. LGBT organizations, for example, are using channels like Facebook, Twitter […].

Social Media 100

Social Media Social Media Organization 100

Get Fully Funded

AUGUST 14, 2023

It’s an online-fundraising-friendly environment out there, with everything from donate buttons for your Facebook page to crowdfunding sites that leverage the power of relationships. You’ll need to write several versions of your Ask for several different channels, and you’ll need to write several different posts. Write your copy.

Campaign 98

Campaign Online Fundraising Social Media 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?” Most of us have no idea how to participate optimally in this unique channel – we are doing TV on Twitter (breaks my heart).

Metrics 96

Metrics Facebook Data Measure 96

Tech Soup

OCTOBER 14, 2011

We are delighted to have connected with so many of you in our network via our social channels. Please be sure to connect with us in the following venues: Facebook. You can't break bread on Twitter. Social media is a way for us to continue sharing information across the web and to better connect with you. SlideShare.

Social Media 50

Social Media Channel San Francisco Media 50

NetWits

JULY 6, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? Twitter has more than 16 million users, and 42.3 percent of the entire American population is on Facebook. Twitter is different than Facebook, and Facebook is different than LinkedIn.

Social Media 273

Social Media Site Social Media 273

The Modern Nonprofit

APRIL 18, 2023

conduct research Gather data on your current supporters Review your nonprofit’s existing data, such as donor records , volunteer information, and past survey results. This information can provide valuable insights into your current supporters and help you identify trends and patterns that may inform your strategies.

Guide 52

Guide Donor Fundraising Social Media 52

NetWits

JUNE 8, 2012

“Integrating the social experience into your organization’s web site will help promote the channel, engage supporters, and provide a constant source of dynamic content …” - Melanie Mathos and Chad Norman “101 Social Media Tactics for Nonprofits: A Field Guide.”. It’s not enough to have a Facebook page or a Twitter account.

Websites 195

Websites Effective Chad Guide 195

Bloomerang

MAY 26, 2022

These events can be tours of your facilities, panels with guest speakers, or informal meet-and-greets. These events should offer information about your organization and its mission, services, goals, and ways to get involved. Build up your presence on social media sites like Facebook, LinkedIn, Twitter, and Instagram.

Donor 118

Donor Organization Nonprofit Volunteer 118

Tech Soup

MAY 9, 2011

billion in information technology expenses. TechSoup has over 400 technology products available for nonprofits and over 40 donor partners. Since 2002, TechSoup has helped over 118,000 nonprofits and libraries save over $1.7 Look for us and let us know what you think; you can find us at any one of the following: TechSoup Blog. SlideShare.

San Francisco 58

San Francisco Social Media Channel Social 58

Byte Technology

JUNE 10, 2015

How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? Should you be putting more emphasis on some social media channels over others? Post Planner helps you to seek out articles by listing relevant results based on their success on Facebook.

Social Media 100

Social Media Resource Media Help 100

Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A directory of quotes by famous people, this websites list thousands of inspirational quotes useful for Tweeting and Facebook Status Updates. Based in the U.K., 2d Code is a must read for the early adopters.

Fun 279

Fun Resource Audio Stats 279

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. Organizational: This is when you are sharing information as an official spokesperson for your organization or your organizational persona. Typically, this information about your brand or nonprofit.

Metrics 129

Metrics Facebook People Change 129

NetWits

JUNE 23, 2011

1) A multi-channel approach to engagement. Multi-Channel Engagement. Remember, no one is strictly using one communication tool and we as fundraisers must make a point of being wherever the donor is with the information they need. Web: An up-to-date website that provides information about your organization is vital.

Campaign 253

Campaign Fundraising Maryland Channel 253

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2012

One of their newest experiments is a Twitter campaign, #150jobs. Her teams also provides guidance and support to their DC-area office and the Goodwill network around information architecture, design and content in the implementation of new technologies, campaigns and microsites. What is the objective of the Twitter campaign?

Measure 103

Measure Twitter Campaign Celebrate 103

NetWits

APRIL 4, 2012

Fortunately, research is weighing in with some great information that gives us insight into our social donors and potentials. Using Social Scoring, you can identify four categories of social media users within your database: Key Influencers, Engagers, Multi-channel Consumers and Standard Consumers. Four Social Media Types.

Social Media 180

Social Media Influence Goal Media 180

OneCause

MARCH 14, 2023

Targeted information about the event should continue to be released up until several days before the event to remain top of mind with potential guests as well as those already confirmed. What marketing channels should we use? Also existing nonprofit mail channels, newsletters or PS in mailed donor communications or letters.

Marketing 52

Marketing Guide Fundraising Nonprofit 52

Care2

JUNE 23, 2012

.” So while social media may not be rocket science, good data, such as the best times to post updates to Facebook, can better inform strategy. Zarella’s study had similar results to the Social Media Today study that showed Photos Get the Most "Likes" on Facebook than any other status updates.

Comment 77

Comment Studies Facebook Share 77

Nonprofit Tech for Good

APRIL 18, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A directory of quotes by famous people, this websites list thousands of inspirational quotes useful for Tweeting and Facebook Status Updates. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html. Dipity :: dipity.com.

Fun 246

Fun Resource Stats Wikipedia 246

NTEN

OCTOBER 8, 2010

At AIDS.gov , our mission is to provide access to Federal HIV and AIDS information through a variety of new media channels, and to support the use of new media tools by Federal and community partners. Is it simply the number of followers you have on Twitter, or how many people "like" you on Facebook? Plan ahead.

Audience 76

Audience Twitter Flickr NTEN 76

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

This post covers the benefits and provides some ways to effectively cultivate thought leadership through social channels. Since many policy makers (or their staff) may be monitoring social channels, it is another benefit. If other leaders in your field are using social channels, your CEO can easily connect for leadership conversations.

Social Media 134

Social Media Leadership Media Social 134

NetWits

MARCH 7, 2011

Join us as we talk about the latest social good initiatives underway at Twitter, Facebook, Foursquare and YouTube while also seeing how non-profit organizers are using these tools to change the world. Follow Frank on Twitter. Her second book, exploring how causes can excel using Twitter, comes out in the summer of 2011.

Blackbaud 266

Blackbaud YouTube Profit University 266