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Why omni-channel fundraising works at year-end

EveryAction

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Direct Mail Donor Acquisition: 10 Tips for Excellent Campaigns

Neon CRM

Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!

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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Text messages are another valuable tool you should add to your outbound communications strategy! Text messages help your organization accomplish this!

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Crafting a Member Newsletter Worth Reading: Tips and Content Ideas

Neon CRM

A member newsletter or club newsletter is a great tool to share important information with members in a place they likely visit every day, multiple times a day: their email inbox. In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. Let’s get started!

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Nonprofit Communications Plan: How to Pick the Best Platform for Your Message

Bloomerang

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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4 Communications Strategy Tips for Donor Retention

sgEngage

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Then we can more confidently explore a few major guidelines to put your communication tools to maximum efficiency. . Direct Mail versus Digital Communications .

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Nonprofit Marketing: The Ultimate Guide

Qgiv

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.