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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. These are tips to help them make the journey toward collaboration. What has changed over time? What is changing in our industry? What is the future that we want?

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. These are tips to help them make the journey toward collaboration. Integrate Strategy There are plenty of incentives for collaboration. What has changed over time?

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Challenging Conversations—Tackling Risk

.orgSource

Adding to the complication, unless you are currently facing a challenge, risk is abstract. These are internal challenges that might be related to culture, human resources, or operations. Or that the director who is championing a lucrative collaboration with a corporate partner is also on that organization’s board.

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Collaborating for New Solutions To Persistent Societal Challenges

Saleforce Nonprofit

These days, persistent societal challenges are on the rise: hunger, mental health issues, contagious disease, conflict, chronic inequality, and the climate crisis. Together Against Hunger To address this growing challenge, leading organizations have come together to fight against hunger. Heber Brown , and Isobel Coleman.

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Stay the Course Through Changing Weather—Strategic Advice From Association CEOs 

.orgSource

We thought we could help our colleagues prepare for that disruption by gathering advice from people who greet change as an unexpected advantage. But I am struck by how often our contributors’ insights are the recommendations we needed to survive that challenge. Evolve as your industry changes. Be the disruption. For your staff?

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Renewable Thermal Collaborative wins 2030 Climate Challenge

Candid

Lever for Change , an affiliate of the John D. MacArthur Foundation , has announced the Renewable Thermal Collaborative (RTC) as the winner of the $10 million 2030 Climate Challenge. Sponsored by an anonymous donor, the challenge sought an "impactful, feasible, scalable, and durable" solution that cuts U.S.

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Drones, Robots, and Farmers—Prepare Your Association to Meet Fast-Moving Technology Trends

.orgSource

We selected this group because, as independent business owners, they were acutely aware of the challenges of digital markets and the attitudes needed for success. I use the word “change” frequently to describe shifts in the digital world. Change implies moving from one situation to another. But I think that’s the wrong word.