Neon CRM

AUGUST 18, 2023

During the giving season —October, November, and December—supporters are gearing up to send last-minute donations. That’s reason enough to shift your focus to end-of-year giving and get serious about planning a year-end giving campaign. Why is the End-of-Year Giving Campaign So Important? But where do you start?

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Nonprofit Tech for Good

MAY 16, 2024

They can target campaigns and improve donation requests. They also help tailor campaigns to specific donor segments. Targeted Fundraising Campaigns Also, AI can help optimize donation requests. They are key for maximizing fundraising effectiveness and achieving goals. These messages deeply connect with supporters.

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Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget.

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Bloomerang

JUNE 26, 2023

Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission. Determining where to start and what channels are most worthwhile can be confusing, especially when staff capacity and external pressures are involved.

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Candid

OCTOBER 12, 2022

As we shift into the last quarter of the year, many nonprofit organizations are thinking about Thanksgiving and Christmas, but campaign that should not go unnoticed is GivingTuesday. The idea on this day is to deviate from the consumer mindset driven by Black Friday and Cyber Monday, and to instead support charitable giving and volunteerism.

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Allegiance Group

MAY 1, 2024

If you’re ready to find out how your nonprofit can buck trends and create a winning year-end campaign, this blog post is for you. Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights. Want to know how a year-end campaign will fare?

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Nonprofits Source

JANUARY 11, 2024

Even if you are a capital campaign beginner, you probably know that these campaigns have a quiet phase and a public phase. Research shows that during the quiet phase, you’ll raise around 70% or more of your campaign goal from your top donors and those people who are closest to your organization.

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. This approach involves supporters raising funds on behalf of a nonprofit by reaching out to their family, friends, colleagues, and others in their network. Be sure to also share how the populations you serve stand to benefit.

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.orgSource

FEBRUARY 12, 2024

Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. Integrated goals, objectives, and tactics keep everyone on point. Analyzing website traffic, social media, product sales, and marketing campaigns together strengthens activities on both sides of the equation.

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Media Cause

OCTOBER 7, 2021

Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. As we enter an era of record-breaking advocacy numbers, here are 9 tips for positioning your advocacy campaigns on social media: 1. Center your campaign around timely events.

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Candid

DECEMBER 12, 2022

So when it comes to inspiring your donors to support your cause, you might consider creating a nonprofit explainer video for your organization. Examine your donor database, social media channels, or even survey data to answer questions, like the following: Why is your mission relevant to your audience’s direct interests?

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Top Nonprofits

MARCH 4, 2021

Additionally, fundraising leaders like yourself need to come up with ways to not only continue engaging with existing donors but also recruit brand new supporters and raise more awareness for their mission. A tried and true method of increasing marketing efforts is to use a multi-channel approach.

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Get Fully Funded

DECEMBER 14, 2021

With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. Don’t talk about your year-end fundraising goal.

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The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach.

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Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Whether you’re sending general donation requests, sponsorship requests, or end-of-year-appeals, it’s important to amplify your fundraising campaigns as broadly and loudly as possible. .

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Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

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Media Cause

AUGUST 31, 2021

While planning across multiple platforms can look like the gameboard of Chutes and Ladders, combining your efforts across platforms, whether it’s on Facebook and Instagram, LinkedIn, Google Paid Search or the Google Display Network can help supercharge your campaigns to increase your brand equity and reach a new audience of supporters. .

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Classy

JUNE 21, 2021

Launching a unique campaign can set your organization apart by creating a buzz around your mission, engaging new audiences, and getting people excited to participate in something meaningful. . Download Your Checklists for Crowdfunding, Peer-to-Peer, and Event Fundraising Campaigns. Creative Angles to Take on Your Next Campaign.

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sgEngage

AUGUST 28, 2023

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.

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EveryAction

JUNE 21, 2023

The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades. Issue awareness campaigns and messages can be directed at existing or potential supporters, with the goal of educating them about a specific issue.

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Neon CRM

NOVEMBER 15, 2023

As you plan your direct mail donor acquisition campaign, keep the following tips in mind. The goal is to stand out in your donor or potential donor’s mailbox—this is the time to be your most creative and innovative! Expressing gratitude for their past support immediately jogs their memory and establishes both connection and trust.

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CauseVox

AUGUST 11, 2022

Picture this: you’ve read our post on running a capital campaign , you’re wildly psyched, and you’re ready to get started! Only problem…you’re not totally sure how to plan a capital campaign. We’ve got your back and by “got your back” I mean we’ve put together this complete guide to building the plan for your capital campaign.

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DipJar

JUNE 23, 2022

DipJar Announces DipJar Online, Extending DipJar’s Leadership in in-person Fundraising to Online and Mobile Channels . New offering will provide nonprofit organizations with a better ability to reach and engage donors online and through mobile channels. . Enhanced donor data collection that fuels closer donor connections and support.

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Qgiv

SEPTEMBER 1, 2021

, how are you getting the word out about your Giving Tuesday campaign? What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

They can make a huge impact as they provide significant support across areas including grantmaking, employee engagement and cause marketing. And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. It’s no secret that corporate donors are invaluable partners for nonprofits.

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EveryAction

JANUARY 13, 2023

From GivingTuesday to the start of the new year, nonprofits are focused on communicating with donors, sharing the organization’s successes and plans for the year ahead, and meeting their fundraising goals so they can be ready to power their purpose when the calendar flips. to engage supporters and raise much-needed funds.

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M+R

MARCH 14, 2024

Competition can be fierce for inbox space and attention during Giving Tuesday and End of Year — typical tentpole campaigns for direct response fundraising programs. Launching a Giving Day can help build a strong, banner campaign, any time of year. The multichannel aspects of the campaign weren’t as strong as they could be.

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Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Attracts new supporters and partners with information about how they can help change the world.

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OneCause

JUNE 15, 2023

On top of the standard fundraising campaigns, there’s also a little thing called #GivingTuesday to worry about. The best place to optimize end-of-year giving campaigns is, of course, your current donors! During the end-of-year giving season, P2P campaigns can really help your cause increase participation and drive engagement.

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Twenti - Digital Marketing For Nonprofits

MAY 22, 2020

Top 5 Nonprofit Youtube Channels. Check out these top nonprofit youtube channels and the videos that make them great to find out what they do so well! A lot goes into making a youtube channel great, and these nonprofits demonstrate that. These channels are great sources of information on their cause and inspiration for your own.

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EveryAction

MAY 11, 2023

When you have a goal to meet—like asking a governing body to sign a bill into law, telling a CEO or other stakeholder to change a behavior or policy, or meeting goals around educating decision-makers on your issue area—you know you can’t do it alone. We are short 100 signatures to reach our goal—act now!” Don’t assume!

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Nonprofit Tech for Good

JANUARY 24, 2019

By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. The nature of why a supporter chooses to fundraise for your nonprofit is most likely a personal one. Set a clear goal.

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EveryAction

SEPTEMBER 2, 2022

Texting is a unique channel because it’s immediate; it’s useful for sharing information and links to websites; and most of us carry it around with us in our pockets. Mobile messaging is becoming an increasingly popular communication channel for nonprofits. Why should nonprofits use mobile messaging? Fundraising.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

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Nonprofit Tech for Good

SEPTEMBER 16, 2021

With so much to keep track of, it can be hard to know where to start aligning your communications so your fundraising initiatives are successful and support your brand. What are the strategies and tactics that best helped you achieve your goals last year? 2) Review Your Goals. Here’s how to start. Begin by looking backwards.

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EveryAction

NOVEMBER 9, 2022

From there you can create two versions of your appeal: 1) thanking active donors for their previous contributions and asking for a final end-of-year gift to maximize their support, and 2) reminding lapsed donors about your organization’s important work while also letting them know they still have time to make a donation.

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Roundtree

SEPTEMBER 2, 2021

4 Tips for Year-End Campaigns. It’s the time of year when organizations begin to plan their year-end campaigns. We help our clients design integrated multi-channel appeals. These campaigns will hit mailboxes, inboxes, social media, websites, and even digital ads. . You don’t want to ask for general operating support.

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