Candid

MAY 10, 2023

This is where a communications campaign can come in handy. But managing a campaign’s moving pieces can be challenging. To set your next campaign up for success, we are breaking up the process of building a campaign into five simple steps. Be sure to tailor your messaging to each channel. Define the problem.

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Nonprofits Source

APRIL 24, 2023

Email is a major communication channel for many nonprofits. It’s a relatively inexpensive way to connect with your supporters and an essential part of most fundraising campaigns. Brands, nonprofits, and personal connections all clamor for their attention. How can you make your campaign stand out in overcrowded inboxes?

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Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. In short, you need to build a CAMPAIGN. What IS an Online Fundraising Campaign? An online fundraising campaign is different than a simple online fundraiser.

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Nonprofit Tech for Good

JULY 9, 2023

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. By default, it will be sorted by the Default channel grouping.

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Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.

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Nonprofit Tech for Good

SEPTEMBER 28, 2020

GoFundMe Charity will discuss how to run a successful crowdfunding campaign, share their experience in peer-to-peer fundraising, and discuss current fundraising trends in the nonprofit sector. Additional topics include: How to increase the reach of your crowdfunding campaigns through multi-channel marketing.

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Neon CRM

AUGUST 18, 2023

While the end of the year can be a time to relax and unwind, it’s also a season for nonprofits to ramp up fundraising. That’s reason enough to shift your focus to end-of-year giving and get serious about planning a year-end giving campaign. Why is the End-of-Year Giving Campaign So Important? But where do you start?

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Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Using AI isn’t just a passing trend; it’s essential for nonprofits looking to make a bigger impact. It lets nonprofits sift through lots of data.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. It can be tough to know how to move forward since your donors have different communication goals than your nonprofit. Feeding America.

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Twenti - Digital Marketing For Nonprofits

MAY 22, 2020

Top 5 Nonprofit Youtube Channels. Check out these top nonprofit youtube channels and the videos that make them great to find out what they do so well! A lot goes into making a youtube channel great, and these nonprofits demonstrate that. by Olivia Warnes. A Powerful YouTube Video Goes A Long Way .

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Nonprofit Tech for Good

APRIL 21, 2022

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. Thankfully, there are plenty of effective and thoughtful ways that nonprofits can show donors the impact of their donations: 1) Give thanks. 2) Give social media shoutouts. 3) Give something real.

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Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. To flip the gala table sponsorship on its head and think about social media channels as new revenue streams? So, how do we monetize this?

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Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. Let me give you an example. How each traffic source is influencing sign ups for your peer-to-peer campaign. UTM s are an extremely effective way to both track fundraising campaigns and measure their success.

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EveryAction

MAY 11, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  Check out our last installment here ! Here’s what our expert partners said. Don’t assume!

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. This approach involves supporters raising funds on behalf of a nonprofit by reaching out to their family, friends, colleagues, and others in their network.

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

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Candid

OCTOBER 12, 2022

As we shift into the last quarter of the year, many nonprofit organizations are thinking about Thanksgiving and Christmas, but campaign that should not go unnoticed is GivingTuesday. Here are five ways to move beyond the basics and level up your GivingTuesday campaign: . Some examples are: . Secure a match.

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The Storytelling Non-profit

MAY 3, 2022

Any nonprofit organization dreams of having successful fundraising campaigns. Of course, managing a fundraising campaign can have a lot of parts and pieces. Are you working on your year-end campaign or building up a new seasonal campaign?Let We started planning for this campaign in March of that same year.

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Nonprofits Source

NOVEMBER 27, 2023

Luckily, there are a number of online platforms and resources at your disposal to create engaging marketing campaigns that will grow your customer pool, earn more revenue, and help your business reach new heights. For example, let’s say you’re running a social media contest to complement your upcoming talent show fundraiser.

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Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . This type of campaign uses a combination of various digital methods and/or direct mail. .

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Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. Leverage Trends When Applicable (Or Create Your Own!) 5000 Voices.

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sgEngage

AUGUST 28, 2023

Whether you’re a seasoned nonprofit professional or you’re new to the sector, you’ve seen an effective holiday fundraiser. From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards.

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Bloomerang

JULY 7, 2022

Example fundraising ask script for your nonprofit’s staff members. I’m [your name], and I’m the [title] at [your nonprofit]. Ask: “[Their name], the reason I’m calling today is to ask for your help [accomplishing your campaign’s goal]. It’s the fastest way to [example of how the goal will serve your mission].

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Nonprofit Tech for Good

JANUARY 5, 2019

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. 1) Sign up for Google for Nonprofits. A YouTube channel and ID.

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Neon CRM

MAY 31, 2023

That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. These are impressive levels of engagement, meaning all nonprofit teams should have a strategic plan for a GivingTuesday fundraising campaign each year.

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Media Cause

AUGUST 31, 2021

Marketing as a nonprofit organization in the digital age can seem like an intimidating piece of the business that takes expertise, resources, and a large budget. Are there competitors who are utilizing paid media spend and outbidding your Google Ad Grant campaigns? . What is the goal of the campaign? .

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Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. can work together to create more effective campaigns than either can alone. . At first glance, it’s easy to assume that traditional tactics such as. This guide will explore the. Thank you cards.

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Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. Why is fundraising important for nonprofits? Leverage Nonprofit Fundraising Best Practices.

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Twenti - Digital Marketing For Nonprofits

MAY 15, 2020

10 Tips To Improve Your Nonprofits Youtube Channel. An effective Youtube channel can help you spread your nonprofit’s message and increase donations. . Your nonprofits digital marketing efforts should definitely include Youtube as it’s potential to increase outreach and donations is huge.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Nonprofits raised more than $2.47 An incredible Giving Tuesday 2021 campaign will: Reach donors from any device.

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Get Fully Funded

DECEMBER 14, 2021

With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. Top 10 strategies for a successful year-end giving campaign: 1.

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 The messages are more tangible.

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Classy

JUNE 21, 2021

When it comes to fundraising for your nonprofit, creativity is key. Launching a unique campaign can set your organization apart by creating a buzz around your mission, engaging new audiences, and getting people excited to participate in something meaningful. . Creative Angles to Take on Your Next Campaign.

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The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. This widespread use maximizes their impact.

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DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. Managing several of these channels can easily monopolize your marketing team’s time and resources. Other opportunities will come as your nonprofit becomes well-established online.

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Media Cause

MAY 8, 2023

Advertising can be an effective way to help grow your nonprofit’ s digital footprint, complement your current organic marketing efforts, and be an essential, part of your integrated marketing strategy. With the ability to run paid advertising across a variety of different channels and placements, it can all seem a little daunting.

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