Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

But more importantly, I wanted to close the loop and show you that after getting back to a consistent editorial calendar, the engagement and reach came back from vacation. One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. My answer: Yes!

Content 101

Content Measure Organization Strategy 101

sgEngage

JANUARY 17, 2024

This allows you to tailor your content calendar to your audience’s or guest’s preferences. Crafting Your Podcast’s Content Now that you know the general shape of your podcast, start adding depth to your content calendar. Connect with nonprofit professionals.

Audio 74

Audio Podcast Content Phase 74

CauseVox

MAY 9, 2023

You still have to review and edit what ChatGPT has created, but it will save you loads of time on the initial draft. Use a Human For Review Even though ChatGPT can create natural-sounding emails, you should still review everything that it generates before sending it out to your community.

Examples 83

Examples email Communication Language 83

Get Fully Funded

MAY 9, 2022

How are you measuring your success? What can you do to improve the metrics that matter? Create SMART goals for your marketing activities so you know where you are going and what you need to measure. Put all your goals on paper and include every metric you need to measure to meet the goals in your fundraising plan.

Marketing 69

Marketing Guide Metrics Nonprofit 69

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2013

Been thinking a lot about of the work processes around creating content and measuring its against outcomes this week. One idea that came up in my post earlier this week about creating and measuring content , was the concept of an idea dashboard. This post takes it a bit deeper. Review ideas in your “Idea Dashboard”.

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Content Ideas Calendar Plugin 108

Forum One

JULY 13, 2022

The online platform provides metrics on over 40 measures of health and drivers of health for over 750 cities across the U.S. Editorial calendars and a schedule of production help the City Health Dashboard team stay on top of storytelling production. Understand your capacity. Commit to a schedule.

Story 66

Story Data Storytelling Lesson 66

Forum One

APRIL 23, 2024

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. Metrics: Select quantitative measurements like Pageviews, New Users, or Conversions. 30daysAgo or 7daysAgo).

Analytics 50

Analytics University Data API 50

Classy

JULY 14, 2021

Ways to measure your efficiency and success within each . How to Measure Success. You can easily adapt these for your nonprofit’s event, and review them before, during, and after your event to gauge your success. “ Set specific goals for your event that can easily be measured and attained within the scope of your event.

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Virtual Professional Marketing Fundraising 105

Qgiv

JANUARY 12, 2023

Your goals should always be SMART goals to ensure that you can easily measure your progress throughout the year and understand how to tweak your strategy to reach your goals. SMART goals are goals that are specific, measurable, achievable, relevant, and time bound. Develop a social media calendar. Keep branding consistent.

Social Media 52

Social Media Strategy Media Donor 52

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress. Email marketing software.

Strategy 103

Strategy Develop Fundraising Nonprofit 103

Neon CRM

DECEMBER 14, 2023

To help you build your content plan, Neon One has created a 2024 Nonprofit Calendar that you can download as a PDF or add to your existing personal calendar. To download the calendar or learn more about nonprofit content planning, here’s a quick overview of this article: What’s in Neon One’s 2024 Nonprofit Calendar?

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Calendar Content Strategy Cancer 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 21, 2011

If you want extract value from your social media strategy, you need to use measurement. That means setting measurable goals, collecting the right data, making sense of it, and transforming it into actionable decisions. I check my insights monthly against my editorial calendar. Here’s how I do it: 1.

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Skills Facebook Literacy Metrics 108

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

The session was designed a mix of strategy with a deep dive into content, measurement, Facebook, and Twitter. Practical frameworks and guidelines for effectively developing an integrated content strategy and measurement practice. My review of this excellent book is coming in the next weeks). ” .

Social Media 100

Social Media Effective Media Social 100

Connection Cafe

MAY 19, 2020

In undertaking a landscape review of many well-known P2P event websites, findings were consistent with that paradigm across spring events. They can commit to 545 miles, minutes, or any other measurable metric, and their participants are really embracing it! My favorite features: Their events calendar.

Los Angeles 49

Los Angeles San Francisco Time Fundraising 49

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

How are you measuring that? If you already have established an editorial calendar, spend some time thinking through how your Google + can align with your editorial focus, but be differentiated from other channels. Measurement and Learning. Measurement and Learning. How much time are you investing?

Google 98

Google Time Nonprofit Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better at communication, proactive planning, partner engagement, message discipline and social media integration and measurement. Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. Learning and Metrics. Learning and Results: Momsrising.

Social Media 97

Social Media Train Training Network 97

NonProfit Hub

FEBRUARY 18, 2021

How can I measure and track our overall fundraising program? . You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change?

Metrics 87

Metrics Fundraising Retention ROI 87

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Review your members’ dues and charges, and alert them when they have overdue payments. Read reviews and get demos. Individual tasks. Chapter communication.

Org 80

Org Raise Tools Help 80

CauseVox

DECEMBER 8, 2023

To kickstart the planning process, define specific and measurable goals aligned with your organization’s mission. Whether you have a previous fundraising plan or not, review your 2023 fundraising activities to gather insights. Calculate the Funding Gap: Subtract the guaranteed income from the total expenses.

Develop 72

Develop Calendar Nonprofit Retention 72

Achieve

JULY 2, 2019

s not only helps you plan ahead, but gives you a baseline to measure success against throughout the year. Once you’ve ironed out your timeline and key goals, it’s much easier to plan strategic campaigns and upcoming content calendars. . Hint: A great time to do this is when you are creating your annual budget and marketing plan.

Social Media 52

Social Media Media Hints Social 52

Connection Cafe

JULY 5, 2017

Create a content calendar. Create a content calendar that you can commit to; don’t set a frequency that will be too difficult to maintain. Consumption will be invisible if not tracked, so you’ll want to use your analytics software, such as Google Analytics, to measure the following: The amount of time spent on the site and the page.

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Websites Strategy Content Nonprofit 37

Bloomerang

MAY 30, 2022

Establishing a baseline rooted in past successes and failures allows you to set measurable, realistic goals. Answer these questions and review the data from past campaigns to understand where your organization currently stands and how you can build on past performance. Define goals. These marketing channels might include: Social media.

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Guide Fundraising Social Media Channel 127

CauseVox

OCTOBER 11, 2021

Not only that, but with the move to more and more online giving (there was a 32% increase in online revenue in 2020), events like #GivingTuesday have become an even more important part of your fundraising calendar. Do a review of your annual projections and goals, and look at what you need. Goals don’t come out of thin air.

Guide 73

Guide Giving Campaign Social Media 73

Connection Cafe

JUNE 26, 2013

LifeWalk has become one big family for the many participants and team captains making the event an outlier itself, and with that the LifeWalk event staff has some proud metrics : a 50% participant retention rate and a continuing increase in funds raised each year. That’s key.”.

Fundraising 31

Fundraising Team Sponsor Training 31

CauseVox

JUNE 5, 2023

The key is to define clear, measurable objectives that align with your overall fundraising strategy and tailor your content to support those goals. To pinpoint your target donor audience, consider the following strategies: Analyze Existing Donor Data: Start by reviewing the data you already have. Maria’s content calendar template.

Social Media 62

Social Media Storytelling Media Effective 62

Connection Cafe

APRIL 30, 2014

This saturation can present its own set of challenges, such as a palpable “event fatigue” among constituents and an indirect competition for prime times on the community calendar. As with any initiative, goals and objectives should be clear, measurable, and aligned with the organization’s strategy and mission.

Volunteer 38

Volunteer Social Media Interaction Demonstration 38

Get Fully Funded

JUNE 13, 2022

Let’s take a moment to review what that acronym stands for before we move on to the juicy stuff. M easurable: Specific criteria that measure your progress toward the goal. M = Make sure your goals are easily measured. Create a grant calendar by January 1 of the top 10 grants we’ll go after this year.

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Goal Fundraising Sponsor Grant 59

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

If don’t synthesize the ongoing stream, it gives me vertigo. I set aside an hour or two a month to review my valid metrics , but also to do a meta synthesis of the conversation to curate the best points and resources. SMART Objectives are specific, measurable, attainable, relevant, and timely objectives.

Facebook 101

Facebook Network Metrics Nonprofit 101

Qgiv

OCTOBER 5, 2021

The final months of the calendar year bring out the best in all of us. Review your overall annual goal. As you review these best practices, remember to keep your donors’ needs top of mind. Take the time to review how last year’s campaign went and how you can improve your efforts in the present.

Campaign 69

Campaign Practice Giving Social Media 69

Bloomerang

JULY 31, 2021

So if you have to leave early or just want to review the content, don’t worry, we’ll get all that good stuff in your hands. So when you put together your grants calendar, it’s really based on the prospect research. You should already have the slides. Just be on the lookout for an email from me later on today.

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Grant Build Video Strategy 114

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2013

As one of the participants said during the end of the day reflection, ”The experience of working together with my peers on brainstorming ideas for our September editorial calendar – makes the work more fun, efficient, and sustainable – than working alone.”

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Reflection Action Learning Change 97

DNL OmniMedia

AUGUST 25, 2021

You’ll use these assets to build out a messaging calendar across your various digital media channels in a way that makes sense for your audience. . Track specific metrics related to how well your story is received by supporters, such as: Open Rate: How many supporters open your email or text communications?

Storytelling 98

Storytelling Digital Marketing Guide 98

Nonprofits Source

JANUARY 23, 2023

Know that each country’s requirements vary slightly, so review the official Google Ad Grants requirements for your country before applying. Google also uses a metric called ‘Quality Score’ to measure the effectiveness of different keywords, and each of your keywords must have a minimum Quality Score of 3.

Grant 52

Grant Google Guide Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

2: Identify results, metrics, and mini goals for your campaign. What metrics will you use to measure success? If the answer to all those questions starts with a dollar sign, then you have your measurable metric. They spend several weeks before the official campaign launch rallying their base of champions.

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Fund Campaign Practice Giving 130

NTEN

OCTOBER 14, 2011

In this article, we will explore how to manage these challenges from a technology standpoint, including publishing metrics, establishing structure, removing barriers and offering training. Elements to enable digital editors: Publish metrics (recognition, competition, feedback). Publish Metrics. The web has become social.

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Digital Program Chicago Metrics 78

Neon CRM

JULY 27, 2023

SMART goals are specific, measurable, achievable, relevant, and time-bound. Here’s how to approach the goal of boosting engagement in a SMART way: Specific : Increase donor engagement with fundraising activities Measurable: Increase fundraising email open rates and social media followers by 20%.

Communication 52

Communication Develop Calendar Conservancy 52

Bloomerang

OCTOBER 2, 2021

So what data are you collecting and reviewing regularly?” Here are the metrics. But are you formally reviewing it, talking about it, and making decisions, or does it just feel nice when you log in, and you’re like, “Hey, we’re 87% to our annual fundraising goal”? ” And I say, “Okay.

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Technology Video Nonprofit System 100