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What Are Natural Language Queries and Featured Snippets and Why Do They Matter?

The MatrixFiles

When it comes to search engine optimization there’s one very important thing to always keep in mind: Google doesn’t like cute, Google likes clarity. . When writing any online content, whether it’s for your blog, about us page, store or resources, you must always consider the Google gods, and craft your content accordingly.

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10 Best Blogging Practices for Nonprofit Organizations

NonProfit Hub

An effective nonprofit blog is an indispensable marketing tool. The best blogs engage audiences by making personal connections with readers and sharing insider mission information. One of the most important steps in building a productive blogging strategy is creating content that engages and appeals to your audience.

professionals

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Preparing Your Association for AI

Association Analytics

The most popular model today is called a Large Language Model (LLM) , which is trained on massive text datasets. LLMs are meant to produce conversational human language responses. The difference is in the details and playing around with what you enter, much like an Internet search.

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Rank and File: Tips for Improving Your Position on Today’s Search Engines

Byte Technology

If it seems that it would take several PhDs to understand exactly how the big search engines operate—from determining legitimate sites from imposters, choosing to give one site precedent over others in result listings etc.—that’s One tried-and-true way to increase your search rankings is to publish new content on a regular basis.

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Celebrating 25 Years of Innovation and Impact: Reflecting on Our Journey

The MatrixFiles

If you want to read about the first 10 years at Matrix Group, here’s a blog post I wrote back in 2009 ! For a change, Leah Monica, Director of Marketing at Matrix Group, interviewed me about my personal journey and the journey of Matrix Group. Although I love to take photos and videos, I’m not actually one to spend a lot of time looking back.

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Spring cleaning: How to do a social media audit

Candid

Then, use your personal account and go to each profile to see what the average user sees when they search for you. Bio or ‘About’ language: Make sure the language describing your nonprofit is accurate and consistent across platforms. If the nonprofit had other names at one point, also search for those.

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Respect the Rank: Tips for Getting Your Non-Profit Better Results on Google Searches

Byte Technology

They initiate a search on that most popular of search engines—Google—in an effort to find an outlet for their philanthropic leanings. Does your organization appear in the top five search results? Speak Their Language. Headers for pages are one main element search engines index and rank. The top ten?

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