article thumbnail

Integrating Digital & Direct Mail Fundraising: 3 Strategies

Get Fully Funded

Omnichannel marketing refers to the integration of both digital and offline touchpoints with consumers as they move through the marketing funnel, all while keeping branding and messaging consistent for a seamless user experience. To point direct mail readers to your digital campaigns, your nonprofit can: Use engaging snippets.

Mail 75
article thumbnail

Integrating Your Digital and Direct Mail Strategies: A Guide

DNL OmniMedia

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. .

Mail 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Work Smarter, Not Harder with Fundraising Automation

Qgiv

Software integrations Software integrations are a great first step in automating your fundraising. With the right integrations, you can send your donor data to your CRM, email service provider, accounting software, and more without the need for any manual data entry. Or you can use your CRM to automate an email campaign!

Work 122
article thumbnail

11 Blog Content Ideas for Nonprofits

Nonprofit Tech for Good

in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. If your nonprofit has yet to start a blog or already blogs but struggles with ideas for fresh content, then hopefully the 11 blog content ideas listed below will help. That said, mix it up!

Content 246
article thumbnail

Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Nonprofits throughout the world have sent millions upon millions of e-mails, Tweets, bulletins, updates, etc. Nonprofits throughout the world have sent millions upon millions of e-mails, Tweets, bulletins, updates, etc. on Facebook.

ROI 234
article thumbnail

Integration of CRM and CMS

Zen and the Art of Nonprofit Technology

And because of this, it makes sense that integration of these two is something that is a need to be filled. First, the what – what to integrate? There are four strategies that can be used for this integration: Manual. The old fashioned form of integration. This is integration of a sort. Integration.

article thumbnail

Digital Donor Engagement & The Future of Nonprofit Marketing

Greater Giving

Integrating Marketing Channels . Let’s focus on these four main channels: Direct mail. Yes, physical mail can be a part of digital marketing! In fact, consumers are likely to spend 25% more when you use direct mail and email together. Integrating Nonprofit Marketing Channels. Donor Profiles and Records .

Digital 75