sgEngage

SEPTEMBER 6, 2023

To grow your donor file, add three easy upgrades to your current acquisition plan and watch how kickstarting a better content, promotion, and conversion strategy can work wonders for your donor pipeline. Step 1: Improve Your Content Strategy Acquiring new donors online requires you to build a better content plan.

Digital 87

Digital Donor Work Calendar 87

Candid

JUNE 7, 2023

For example, our preference for video content rings true. To answer these questions and put experts’ advice to the test, I decided to ask my peers. Has a shorter attention span, which requires content that is skimmable. While I’m not an expert, I’d say that some of the tips out there seem pretty accurate.

Advice 98

Advice Social Media Media Meme 98

Whole Whale

MAY 31, 2023

Are there any tools I can use to help my content be more accessible?” Making your email marketing strategy more accessible involves ensuring that your email content and design are inclusive and usable by people with a wide range of abilities, including those with disabilities. Avoid using such content in your emails.

Accessibility 52

Accessibility email United Kingdom Test 52

Candid

OCTOBER 12, 2022

Assets are the materials and content of your campaign. Creating all your content well beforehand is key to having a successful campaign. This way, you will spend your time on GivingTuesday responding to all your donors and showcasing the campaign rather than developing content. . There’s nothing worse than a broken link! .

Campaign 98

Campaign Social Media Influence Content 98

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

Stream 52

Stream Content Virtual Product 52

M+R

JULY 27, 2023

Fortunately, we started asking these questions with just enough time to put together a treatment test before finalizing our End of Year strategy last fall. So, when coming up with a cultivation content strategy for the test, we tried to reuse existing assets as much as possible. Okay, back to the results… ???

Fundraising 52

Fundraising Test Advocacy Metrics 52

TechImpact

MARCH 19, 2014

Proof reading, avoiding spam triggers, ensuring it’s mobile optimized, creating alluring subject lines are all imperative to the success of the newsletter and what the content inside is promoting. Gathering your content. Generally speaking, the way you gather your content will vary depending on what your goals are for the newsletter.

Newsletter 247

Newsletter Spam Template Nonprofit 247

sgEngage

JANUARY 30, 2024

Your team tests the new solution with new data points to see how it responds and the accuracy of its outputs. You’ll further test and refine the tool over time the more you use it to support your fundraising. The post How to Use AI Fundraising Tools to Boost Donor Engagement first appeared on The ENGAGE Blog.

Tools 84

Tools Donor Fundraising Survey 84

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

Donor 82

Donor Social Media Websites Content 82

Top Nonprofits

MARCH 16, 2022

In this guide, we’ll cover common reasons your website may need a revamp, including: Your content is out of date. Your content is out of date. When your nonprofit’s website content is out of date, your audience won’t be able to find the information they need to get involved. Your website doesn’t reflect your current brand.

Websites 115

Websites Nonprofit Audience Mobile 115

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 19, 2015

I was in San Antonio this week to facilitate an interactive master class for 300 nonprofits that was hosted by the San Antonio Nonprofit Council that hosts The Big Give, a very successful local giving day. Format Templates , Content Asset Organizing Tools, and scheduling software that covers this whole process.

Social Media 50

Social Media San Antonio Content Strategy 50

Connection Cafe

JULY 31, 2013

Note: This is the first in a series of posts about usability testing your website from guest author Brandon Granger, Senior Interaction Designer for Blackbaud. If you aren’t regularly testing your donation and registration forms with real users, you’re likely losing donations and registrations unnecessarily and continually.

Test 40

Test Donation Blackbaud Registration 40

sgEngage

APRIL 19, 2023

How ChatGPT Works ChatGPT is an artificial intelligence model that generates content (generative AI) based on an amalgamation of secondary sources; early versions used written communication as a training dataset for the model and predicted the most likely next word based on the input data provided to the model.

Model 69

Model Italy Test Generation 69

M+R

MARCH 14, 2024

Getting to the heart of a Giving Day: Museum of Science, Boston’s Pi Day The Museum of Science, Boston is a cultural icon in Boston with over 700 interactive exhibits, a planetarium, IMAX theater, live shows, and a little known fact: it’s also an accredited zoo! We’re going to look at two very different Giving Days to show what works!

Giving 95

Giving Museum New York City Boston 95

The MatrixFiles

JUNE 15, 2021

BeSpeake clients have: Paid closer attention to the content and slides. Worked with their speakers to add interactive elements, from polls to contests. User testing to make sure all of this wayfinding guidance is actually effective. Some attendees are content to focus on the sessions. Better Wayfinding.

Virtual 130

Virtual Conference Create Learning 130

Kindful

MARCH 22, 2021

In this blog post, we’ll share a few ways you can do that. Have you tested those forms to make sure they work? With these kinds of things, it’s better to test than to assume that everything is working correctly. Create compelling content for your emails. Evaluate your current strategy for collecting email subscribers.

email 98

email Evaluation Social Media Marketing 98

M+R

FEBRUARY 18, 2022

it’s like the long stretchy mozzarella of metaphors), it’s also a time for testing some new ingredients. As we got closer to end-of-year, we were hoping to find a way to adapt some of the great imagery we had already available to us, and ramp up the urgency within the content. – Conor Amrien, Digital Ads Manager.

Team 52

Team Fun Yahoo Amazon 52

Nimble AMS

APRIL 6, 2020

Similarly, trade association memberships are primarily made up of organizations, yet most of their interactions are with individuals. A sandbox is a testing environment where you can test code changes separately from your live production environment. That’s why Salesforce developed the Person Accounts data model. Salesforce’s?current

Associations 78

Associations Test Model Environment 78

Greater Giving

FEBRUARY 22, 2022

Choose images that show interactions between people, whether it’s your volunteers and constituents or your donors mingling at previous fundraising events. Use A/B testing to determine which images are most effective for engaging visitors. Accessible content. Motivational imagery. Intuitive user experience.

Websites 97

Websites Donation Images Mobile 97

NetWits

MARCH 20, 2012

Now that you’ve indulged my nostalgia, think about how this scenario can easily translate into your nonprofit website’s interactions and engagement with your constituents. The way you portray your organization at first glance will determine your visitors’ path to interaction…or lack thereof. Are they correct? If not…refocus.

Websites 168

Websites Tips Evaluation Nonprofit 168

AccelEvents

JUNE 24, 2021

With events shifting from in-person to virtual and now to hybrid formats, the way attendees experience and interact with event content has also changed. . Table of Contents. **. Attendees came together in a physical location to consume event content while networking with other attendees and exhibitors. What’s Next?

Guide 93

Guide Virtual Registration Platform 93

Byte Technology

MAY 16, 2017

How many times have you browsed a website with content you really liked and, wishing to stay abreast of new developments or additions, you searched in vain for a contact page only to find there wasn’t one? That means making the form inviting and enticing enough to encourage more interaction. Give your users a reason to contact you.

Contact 100

Contact Design Plugin Tips 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 8, 2019

Marketing automation allows you identify more precise and smaller target groups to interact with and “AI-Driven Fundraising” allows you craft customized engagement or 1:1 engagement at scale. Test, Iterate, Learn: Successful AI-Driven fundraising requires skills to test, iterate, and learn – all based on data.

Campaign 113

Campaign Fundraising Adobe Test 113

Byte Technology

AUGUST 22, 2017

Like the 404 error pages, you may find that, as you add more and more content to your WordPress site, certain links you’ve created to take readers to other sites are no longer viable as they’ve moved or have just disappeared.

Plugin 100

Plugin WordPress Images Library 100

NTEN

JULY 3, 2014

NTEN is excited to announce we will be working with Pongos Interactive to implement our new site. One of the primary factors behind this decision was our need to create a strong integration between our CRM (Abila''s netFORUM) and our content management system. More information is available here Read our previous blog post here.

Case Study 98

Case Study Drupal WordPress NTEN 98

Allegiance Group

MARCH 7, 2024

Drawing on her experience as a successful businesswoman, Greer is now out to “save giving” by teaching nonprofits how to improve the ways they interact with donors. They might want to test the waters and see how you treat them. This blog post is based on a podcast interview with Lisa Greer.

Giving 52

Giving Comparison Nonprofit Podcast 52

Amy Sample Ward

JUNE 21, 2011

I’m at the 2011 Games for Change conference today and live-blogging a few sessions! People are now coming to the library to see it as it includes content by all the 500 participants from that night. Within our exhibitions, we have a focus on creating very dynamic, interactive opportunities.

Game 140

Game Culture Museum Change 140

sgEngage

OCTOBER 9, 2023

If we had known the full consequences of Steve Jobs showing us that first iPhone on stage in 2007 and its impacts on our lives, attention, interactions, children, environment, physical and mental health, what hard questions would we have asked? We didn’t ask. Come see the newest features and what’s coming next for AI at Blackbaud.

Generation 93

Generation Education Blackbaud Model 93

Forj

SEPTEMBER 29, 2021

Several years ago on this blog, we reviewed two web-based content development apps: Claro (from domiKnow) and Composica. Side note: you can author in Mozilla Firefox, but domiKnow does not officially test/support this browser, so maybe have a second look in another browser.). Fixed Pixel and Responsive Design.

Authoring 41

Authoring Web eLearning Course 41

sgEngage

JUNE 20, 2023

Future : You don’t need a blog post to tell you that lost trust and lost revenue both create big risks for your organization. Information you can gather from constituent interactions regarding their communication preferences is not just significant from a compliance perspective; it is also valuable for your front-line teams.

Software 72

Software Question Law Data 72

Amy Sample Ward

AUGUST 11, 2011

My latest contribution to the Stanford Social Innovation Review is now posted – you can read the post and join the conversation on the SSIR opinion blog , or in full below. It’s a way of interacting with other people, other places, and other times from anywhere you are.

Storytelling 201

Storytelling Digital Tools Classroom 201

Forum One

DECEMBER 11, 2010

So, you have decided you need a tool for collaboration or content management. Below I discuss some adoption strategies that you should consider if you plan to launch a collaborative platform or content management system. Hire a Community/Content Manager! Every collaboration or content management site needs one.

Adopt 58

Adopt Collaboration Content System 58

fusionSpan

APRIL 13, 2022

So, in this blog, we are taking a closer look at one of the best marketing automation tools available in the market, Salesforce Pardot. You can be sure that you’re interacting with the correct person at the right time and in the appropriate tone when you use Pardot. What is Pardot/ Marketing Cloud Account Engagement?

Adwords 52

Adwords ROI Track Marketing 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2012

Note from Beth: Your web site is your home base is the heart and soul of your content strategy. The primary function of a Content Management System—making it easy for non-technical staff to update content—helps facilitate constituent interaction by helping your nonprofit better attract and engage visitors to its website.

Websites 104

Websites Social Facilitation RSS 104

NonProfit Hub

OCTOBER 8, 2020

We relate to images far more than written content; it’s why Instagram’s so successful, and if you’re going to succeed online, you must use high-quality visual content in all your marketing campaigns. Templates for creating social media graphics, blog header images, posters, and letterheads. Canva can help you.

Tools 65

Tools Social Media Analytics Nonprofit 65

Forum One

AUGUST 31, 2021

This blog post was written by Ayomide Fatoye, Summer 2021 Forum One. I decided to do what any good nerd does when they learn something new: write a blog post about it. . Failing to make your website adequately accessible could mean that people throughout the world are not able to interact with your organization. .

Beginner 46

Beginner Accessibility Web Lesson 46

Qgiv

JULY 28, 2021

His role involves producing and distributing educational content that helps nonprofits rise above the noise by thinking differently about their fundraising approach. Then, try something new (like A/B testing), track your results, and learn what you can do to improve! Is my donation page effective for mobile users? Final Thoughts.

Mobile 52

Mobile Question Data Help 52