5 Takeaways From M+R’s Online Fundraising ‘Benchmarks’
NonProfit PRO
APRIL 30, 2024
M+R's annual “Benchmarks” report revealed five key takeaways on nonprofits' digital fundraising strategies.
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NonProfit PRO
APRIL 30, 2024
M+R's annual “Benchmarks” report revealed five key takeaways on nonprofits' digital fundraising strategies.
Nonprofit Tech for Good
MAY 7, 2024
A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Social Status ] Nonprofits post an average of 5.95 Social Status ] Nonprofits post an average of 5.95 on TikTok. [
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M+R
APRIL 29, 2024
We launched our latest Benchmarks report last week and, as promised, it was a candyland of useful information about digital ads, email, mobile messaging, social media, web performance, and more (also, there was a real candyland at the launch party!). If you missed it, no need to be SORRY…. RSVP here !
NonProfit PRO
JULY 8, 2021
We’re going to review the Facebook Fundraising Benchmarks Report 2020 by GivePanel. Let’s clarify what “Facebook fundraising” refers to. It’s probably exactly what you think it is: when someone on Facebook starts a fundraiser to support your nonprofit. But there’s some fine print here.
M+R
APRIL 24, 2024
The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly. The 2024 M+R Benchmarks Study is here!
Tech Soup
FEBRUARY 2, 2023
TechSoup, in partnership with Tapp Network, a digital marketing and technology agency, created the 2022-2023 Nonprofit Digital Marketing Benchmark Survey to help you understand how nonprofits use digital marketing and provide helpful insights and recommendations for creating a successful digital marketing strategy.
NetWits
APRIL 3, 2012
Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out — despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks. Tweet It!].
M+R
APRIL 27, 2023
The maître d’ has called your name, the table is set, and the napkins are folded up like fancy little swans: it’s time to dig in to a year’s worth of M+R Benchmarks charts, findings, and insights at mrbenchmarks.com ! The 2023 M+R Benchmarks Study is served! Is it time to start learning some new dance moves?
Nonprofit Tech for Good
MARCH 20, 2024
Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ M+R Benchmarks ] Monthly giving accounts for 28% of all online revenue. [
M+R
JULY 6, 2021
The first-ever Benchmarks UK supplement has hit international newsstands! Discussion of the digital space is often quite dominated by a US-centric perspective, but the kind of data we share in Benchmarks is only useful to the extent that it’s relevant to your experience. Related Links: 2021 Benchmarks UK FAQ.
M+R
APRIL 28, 2022
You might be feeling a little of that frustration and FOMO if you missed the M+R Benchmarks webinar on April 27, but don’t worry — we would never leave you behind. . Finally, what would a journey like Benchmarks be without a custom roadtrip mixtape? The full webinar recording is available here.
M+R
OCTOBER 26, 2023
Read time: 2 minutes The Benchmarks UK Study is our annual spin through the world of nonprofit digital programmes – web traffic, email, advertising, social media, and more. The annual Benchmarks study always delivers new insights and fresh surprises. The post UK Benchmarks is back for 2024! Interested in participating?
Nonprofit Tech for Good
MAY 11, 2023
Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. Benchmarks Study 2023 :: Download [US] Published by M+R 2. Communications Benchmark Report 2022 :: Download [UK] Published by the CharityComms 11.
M+R
NOVEMBER 28, 2022
The deadline to join the 2023 Benchmarks Study is THIS Friday, December 2. The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. We hope you’ll join us and participate in our upcoming 2023 M+R Benchmarks. And reach out to benchmarks@mrss.com if you have any questions!
M+R
NOVEMBER 29, 2021
Hoping to hop on the 2022 Benchmarks train? This Friday (December 3) is the last day to sign up to be part of the next Benchmarks journey ! And please reach out to benchmarks@mrss.com with any questions. The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data.
M+R
OCTOBER 31, 2023
Sign-ups for the 2024 M+R Benchmarks Study are now live! The annual M+R Benchmarks Study is our annual spin through the world of nonprofit digital programs – web traffic, email, advertising, social media, and more. The post Be Part of the 2024 M+R Benchmarks Study! Read time: 2 minutes Check it out! Click here.
M+R
APRIL 27, 2022
Pack your bags, lock your tray table, and fasten your seatbelt: the 2022 M+R Benchmarks Study is ready for takeoff. We’ve put a year’s worth of data from 187 amazing nonprofit partners through the X-ray machine, and we’re ready to take you on a tour of digital ads, social media, email, web traffic, and more. .
M+R
APRIL 29, 2021
There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . 2020 M+R Benchmarks Study—A Data Odyssey: The Recording.
M+R
APRIL 11, 2022
Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. It’s your comprehensive road map for nonprofit digital strategy, making stops for email, digital ads, social media, fundraising, tickets and membership, and web performance. . Read time: 1 minute. Sign up for the webinar now. .
M+R
OCTOBER 15, 2021
The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. We’d like to invite you to come along by participating in our upcoming 2022 M+R Benchmarks. . The window to sign up as a Benchmarks participant is open NOW. Related Links: Benchmarks UK is here!
M+R
APRIL 26, 2022
Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. It’s your comprehensive road map for nonprofit digital strategy, making stops for email, digital ads, social media, fundraising, tickets and membership, and web performance. . Read time: 1 minute. Sign up for the webinar now. .
Nonprofit Tech for Good
JULY 21, 2019
Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). Social Media Stats. Email Fundraising.
M+R
APRIL 11, 2023
READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. We’ll cover digital ads, messaging, social media, fundraising, web performance, tickets and membership—even introducing a few new metrics and tasty tidbits along the way. RSVP via Zoom here. p.s. UK groups!
M+R
APRIL 22, 2021
We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Thanks to contributions from 220 amazing nonprofit participants, this year’s Benchmarks Study covers detailed data including digital ads, social media, email, web traffic, mobile messaging, and more. . 2021 Benchmarks UK FAQ.
M+R
APRIL 19, 2023
Don’t forget to make your reservations for our Benchmarks launch events if you haven’t already. READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. April 27, 2023, ONLINE Benchmarks Webinar. Amuse Bouche: Benchmarks is served up next week!
Nonprofit Tech for Good
MAY 24, 2022
Benchmarks Study 2022 :: Download. Facebook Fundraising Benchmark Report 2022 :: Download. Benchmarks UK Study 2021 :: Download. Our Certificate in Social Media Marketing & Fundraising program covers the fundamentals of social media marketing and fundraising for your nonprofit. Published by M+R.
Nonprofit Tech for Good
JULY 4, 2023
M+R Benchmarks ] Organic traffic (website traffic generated by unpaid search results) comprised 38% of all nonprofit website visits in 2022. [ M+R Benchmarks ] The top three sources of website traffic are: Direct (22%) Organic Search (17%) Social (16%). M+R Benchmarks ] Average online gift and mobile giving.
NCE Social Media
MAY 4, 2012
Here’s a video of Jeff Patrick , president of Common Knowledge , being interviewed by Melanie Mathos at the 2012 NTC conference explaining the 2012 Nonprofit Social Networking Benchmark Report. Jeff goes over topics in the report such as ROI, value of a new fan/follower, commercial social networks, and resources for strategies.
Connection Cafe
FEBRUARY 25, 2020
In July 2019, The Opportunity of Collaborative Benchmarking whitepaper was released in partnership between Blackbaud, NetHope, and NTEN. The goal was twofold: To educate on the current value of benchmarking in the social good sector and. Insights into the Collaborative Benchmarking Survey Results.
Nonprofit Tech for Good
APRIL 18, 2017
Second, the popularity of social networking is steady and continues to spread globally, but messaging apps such as WhatsApp, LINE, and Snapchat are emerging as powerful digital communities. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology.
Nonprofit Tech for Good
DECEMBER 25, 2016
Not surprisingly, there is a gap between the utilization of online fundraising tools and social media by NGOs in high-income nations and those in developing nations. Attendees will gain insight by learning benchmarks for success based on NGOs active online across six continents.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 26, 2017
One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.
Nonprofit Tech for Good
JULY 5, 2020
Why does social sharing matter anyways? In this article we’ll discuss video engagement for social media, what it is and why it’s important. We’ll also look at the types of emotions that drive engagement and how you can leverage them to increase social sharing for your nonprofit’s videos. Which Emotions Increase Social Sharing?
NTEN
APRIL 3, 2012
Another NTC means more great studies about nonprofit technology released, including the 2012 " Nonprofit Social Networking Benchmarks Report." for yourself: > Download the 2012 Nonprofit Social Network Benchmark Report. It's free! >
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 4, 2013
Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. But bench learning can be richer than simply collecting numbers. By: Rebecca Shore.
Nonprofit Tech for Good
NOVEMBER 29, 2014
The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2014 Nonprofit Benchmarks Study :: Download. 2014 Online Benchmark Report :: Download. Social Media: An Ongoing Series of Reports :: Download. Wirth Consulting.
Nonprofit Tech for Good
MAY 2, 2014
The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 2014 Nonprofit Benchmarks Study :: Download. 2014 Social Change Impact Report :: Download. Social Media: An Ongoing Series of Reports :: Download.
NTEN
MARCH 18, 2011
The 2011 NTC saw the release of the latest " Nonprofit Social Network Benchmark Report ". > Download the 2011 Nonprofit Social Network Benchmark Report More than 11,000 nonprofit professionals filled out this year's survey, sponsored by NTEN, Common Knowledge, and Blackbaud, generating a veritable cornucopia of data.
Nonprofit Tech for Good
OCTOBER 25, 2022
According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 Earn a Certificate in Social Media Marketing & Fundraising! Our new Certificate in Social Media Marketing & Fundraising program fundamentals of social media marketing and fundraising for your nonprofit. to secure a lead [i.e.,
NetWits
APRIL 4, 2012
The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012. Facebook Pages and 1.2
Beth's Blog: How Nonprofits Can Use Social Media
MAY 2, 2011
Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit. Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd did a benchmarking analysis for participants.
Nonprofit Tech for Good
JANUARY 8, 2013
The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 2) 2012 eNonprofit Benchmarks Study :: Download. 4) 2012 Nonprofit Social Network Benchmark Report :: Download. View: All Blackbaud Reports.
Nonprofit Tech for Good
JANUARY 12, 2014
Why Smart Social Marketers Think Mobile First. What’s Trending with Foundations and Social Media? The Future of Social Activism. Social Media 2013. How Much Do Nonprofits Invest in Social Media? Ridiculously Exhaustive Social Media Dimensions Blueprint. Social Media for Social Good.
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