Forum One

DECEMBER 22, 2022

This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. UA has been a reliable benchmarking tool for more than a decade, and many organizations have comfortably adopted strategies and reports that deliver data to inform their broader digital strategy.

Time 72

Time Metrics Analytics Adopt 72

The Storytelling Non-profit

JANUARY 24, 2022

Now you’ve identified how you’re using the story, we’re going to get into the weeds to identify your metrics and markers of success. Now for the metrics beyond total engagement on the posts, this is where you’ll customize your measurements further. Has your organization been telling stories for a while?

ROI 67

ROI Storytelling Measure Story 67

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2011

Here’s a few good resources shared on the wall in the past week. Social Media Initiative Guide: This guide from Spreadfast, a social media management tool vendor, has some great tips and ways to think about Key Performance Indicators, tactics, and metrics. A big shout out to their new Director of Social Media, Jordan Viator.

Resource 96

Resource Jordan Benchmark Calendar 96

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.

Hype 52

Hype Research Marketing Benchmark 52

Eric Jacobsen Blog

FEBRUARY 5, 2024

That core consists of working through and with other people to create value while using financial concepts and metrics to maximize the value created for all company stakeholders. And it links you to a website where you alone or in a group can supplement your reading with some interactive exercises and resources.

Skills 92

Skills Learning Knowledge Leadership 92

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Even as overall giving slumps, this increase is significant because it means that more organizations are receiving reliable funding on a monthly basis. Organize them into groups based on their gift sizes.

Analytics 52

Analytics Data Giving Metrics 52

sgEngage

JULY 20, 2021

Resources to Jump-Start Your Thinking. As important as these efforts are, the array of resources and the complexity of the topics can be challenging, whether you’re just getting started or are deep into your ESG efforts. That survey established a critical baseline that we can use to benchmark our progress in the future.

Government 97

Government Social Blackbaud Companies 97

NTEN

JULY 3, 2012

[This is part one of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. The graphic above shows the average number overall (3.5), as well as the average number reported by Small ( $10M) organizations, respectively.

Benchmark 85

Benchmark Technology Nonprofit Survey 85

Nonprofit Tech for Good

APRIL 10, 2022

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Like all social media today, organic reach is very low. Schedule tweets in advance. Twitter can be mean.

Twitter 343

Twitter Practice Social Media Nonprofit 343

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. We offer some practical tips, some examples of funders doing this work, and some resources. It is our hope, as funders, that financially resourcing a movement, an organization, or an individual can lead to positive change.

Participatory 88

Participatory Evaluation Empowerment Grant 88

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

DNL OmniMedia

FEBRUARY 11, 2021

On average, we know that over 80% of a nonprofit’s total donations come from the top 12 donors to the organization. That might be why a giving officer’s average span to stay at a nonprofit organization is less than three years. How do we know this? Then, work to elevate the rest of your team to the same level.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

CauseVox

APRIL 13, 2022

After seeing thousands of organizations raise millions of dollars with peer to peer fundraising campaigns, we have put together this quick guide to show you how you can engage with your community to run a winning peer to peer fundraising campaign in 2022. Flexible metric counting for donations, activity, and impact.

Fundraising 74

Fundraising Benchmark Campaign Raise 74

Connection Cafe

JUNE 22, 2017

The weather is warm, summer camps are in full swing, BBQs are a weekly occurrence, and as the sixth month of the year wraps up, some organizations are already gearing up for end-of-the-year asks and setting up holiday campaign fundraising goals. Does your entire organization treat it this way?

Resource 48

Resource Blackbaud Chart Retention 48

sgEngage

SEPTEMBER 7, 2022

This means that a donor may have two or even three different people from the same organization soliciting them before they finally make a gift. Become their trusted resource, coach, and advocate. All officers should have similar experiences across the organization and be aligned on how the work gets done.

Develop 78

Develop Management Gift Proposal 78

Bloomerang

MAY 31, 2022

Your fundraising strategy will build on your past successes and opportunities to help your organization grow year after year. A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Also, review your fundraising metrics and data from previous campaigns. Online fundraising.

Strategy 109

Strategy Develop Fundraising Nonprofit 109

Forum One

JUNE 9, 2023

All of this work ultimately informed the redesign of the Support Children’s Colorado Foundation site which now helps the organization to understand the organization better and see the value of digital philanthropy. To achieve this, March of Dimes and Forum One worked together to develop Compass by March of Dimes.

Award 72

Award Colorado Washington Wisconsin 72

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. Meaning, if you are a senior-serving organization and you have 1000+ friends, 80% of whom are under 30, well, enough said… &#. Measurement Challenges.

Summary 94

Summary Social Media Measure Media 94

Allegiance Group

FEBRUARY 14, 2023

Donors are your nonprofit’s greatest resource. in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. We recommend you start with these 7 Key Database Metrics.

Mail 52

Mail Donor Strategy Files 52

Pamela Grow

JUNE 28, 2023

In contrast, social media algorithms will always limit your organic reach. According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. Your open rate is, of course, one of the most important metrics you’ll want to track.

email 52

email Rate ROI Social Media 52

Connection Cafe

APRIL 1, 2020

By revisiting these lessons, we can assemble a valuable toolkit to aid social good organizations as they navigate this period of uncertainty. For nonprofits and other social good organizations faced with difficult decisions, fundraising investments are often the first budget line items to be questioned.

Environment 46

Environment Teach Fundraising Lesson 46

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

It is the synthesis, sense-making, and sharing of the abundance of stories, knowledge, tips, resources, and wisdom that is happening in real time in the form of e-books or blog posts. While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

In some organizations, measurement is this thing done at the end to justify or validate social media. At SXSW, I did a workshop with Carie Lewis and David Neff who assessed their organization’s measurement practices along the Crawl, Walk, Run, Fly continuum. Click to See Larger Version.

Measure 103

Measure Learning Metrics Social Media 103

Care2

MAY 19, 2014

Is your nonprofit investing the right amount of money, resources, and strategy into digital? To help get your organization thinking about this investment, check out the key findings from the Charity Dynamics'' report: How Today''s Nonprofits Approach Digital Spending and Why It Matters to You. Probably not.

Digital 73

Digital Money Mobile Benchmark 73

Givinga

FEBRUARY 26, 2019

For example, a Gallup study of over 200 organizations found that businesses with engaged employees were 22 percent more profitable and 21 percent more productive². Use Benchmarks to Determine How Effective Your Corporate Responsibility Software Is. Resource: ¹ [link]. ² [link]. How Employee Incentive Programs Affect Profits.

Profit 45

Profit Software Benchmark Student 45

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. Notes and Resources. Link metrics to objectives. Mix Traditional and New Metrics.

ROI 103

ROI Social Media Media Social 103

Care2

FEBRUARY 17, 2015

A new Digital Adoption Survey explores how organizations keep staff connected, from offices to virtual teams, as well as how the Internet factors into program or service delivery. We hope this research provides an initial benchmark that we can all learn from and build on together. But to get this information, they need your help.

Adopt 28

Adopt Survey Digital Learning 28

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Many times, nonprofits, especially smaller ones, do not have the resources to hire outside consultants to measure the impact of their programs. Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. How can they get started? Report Out.

Measure 50

Measure Impact Program San Francisco 50

Media Cause

AUGUST 15, 2022

I’ll start by asking you to think about the initiatives you’ve chosen to resource and pursue over the coming year. Effectively, everyone at your organization should be and is (even if indirectly) on the fundraising team. I’ve seen plenty of “Year in Review” reports that make it seem like the organization leads the change.

Support 52

Support Advocacy Policy Hints 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

How much are nonprofit organizations spending on social media? What are the valued metrics? While there have been different surveys on nonprofit adoption, for example, these two recent studies I profiled last month, I wish there was a benchmarking study. However, the efforts are far from organized and strategic.

Social Media 92

Social Media Survey Media Social 92

NonProfit Hub

FEBRUARY 18, 2021

So, how successful was your organization’s fundraising last year? You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change?

Metrics 87

Metrics Fundraising Retention ROI 87

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2012

Results on awareness so far are favourable when you consider there was no cost involved and little resource investment too. We’d like to try to benchmark it against other disruptive pinterest campaigns but we’re not sure there is a good comparison case study. Pinterest has only been around for short time.

Sierra Leone 126

Sierra Leone Case Study Benchmark Comparison 126

Connection Cafe

MAY 23, 2017

In our 2017 M+R Benchmarks study , we found that on average, a nonprofit will reach just 8% of its fans with a post that isn’t promoted. . But the truth is, resources are limited and nonprofits do not pay to boost the vast majority of their posts. In our Benchmarks study, the average nonprofit had an ERA of.225,

Facebook 32

Facebook Benchmark Social Media Studies 32

BoardAssist

MAY 16, 2017

We know that nonprofits have limited resources to commit to energy management, and when just starting out, it can feel like a daunting task. Once you have a sense of how much energy your organization uses, request an energy audit from your provider. Thanks for the great tips Natalie! .

Museum 45

Museum Metrics Nonprofit New York 45

Amy Sample Ward

JANUARY 24, 2012

I come across so many great conversations, ideas, and resources all over the web every day. To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Besides average gift amount, what might we expect?"

Web 117

Web Indiana Case Study Bookmarking 117

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

The model works well because it helps organization identify incremental improvements and build their capacity. We started with doing the assessment in the social media measurement peer group to answer these three questions: What level of social media practice is your nonprofit? Click to see larger image.

Measure 98

Measure Social Media Media Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The goal is to encourage nonprofits to make New Year's resolutions to that help them more efficiently and effectively move people to support their organizations. One of our most valued nonprofit resources is our time, especially in these days of tighter budgets and cutbacks in funding. Are you impulse adopting tools?

Social Media 98

Social Media Media Tips Social 98