Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. B0nus Insight: Linking Social Media Results to Job Performance.

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Measure Social Media Media Social 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 28, 2011

Networked nonprofits are experts at using new media (social media, mobile, and other emerging technologies) to spread their missions, design and scale programs, communicate with stakeholders, or inspire behavior change. In this model, there are four different levels of social media practice: Crawl, Walk, Run, Fly.

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Social Media Practice Media Social 101

sgEngage

JANUARY 16, 2024

Think creatively here, beyond your social media and real-life friends. Enrich your storytelling with inspiring, high-quality images anywhere you connect with donors: your website, social media posts, emails, donation forms, and text campaigns. Hit them up. You know your supporters best and which outlets they use the most.

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Effective Tips Fundraising Blackbaud 75

BoardAssist

NOVEMBER 10, 2015

We all know it’s super important for nonprofits to engage with social media to get their important message out, but how much time does your nonprofit really need to invest here? How Much Time Should Your Nonprofit Invest on Social Media. Thanks Tapp Network for all the great free advice this week! Key Takeaway.

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Social Media Media Time Social 40

NTEN

MAY 17, 2012

We see it year after year in our IT Staffing Survey – unless, as it turns out, you are talking about social media. Her organization is committed to social media “because our constituency tends to skew a bit older. Social media has been a huge help for us to reach a younger group of potential supporters.”.

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Social Media Media Organization Social 90

sgEngage

DECEMBER 27, 2021

Social Fundraising vs Peer-to-Peer Fundraising . Social fundraising enables nonprofits and private individuals alike to generate support for their cause utilizing tools within a social media platform to target their users.

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Platform Facebook Tips Social Media 95

sgEngage

MARCH 22, 2024

In a three-year comparison, the 2022 Blackbaud Peer-to-Peer Benchmark Report found that organizations hosted 15% fewer events in 2022 than they did in 2020. On the other hand, offering a P2P event that’s in sync with your supporters’ interests might mean you need to offer fewer events. That means more donors and more dollars.

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Track Activities Active Activism 94

Media Cause

MAY 8, 2023

Advertising can be an effective way to help grow your nonprofit’ s digital footprint, complement your current organic marketing efforts, and be an essential, part of your integrated marketing strategy. There are tons of online resources that share benchmarks for specific channels and industries—like Wordstream and TechSoup.

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Tips Organization Channel Benchmark 52

NTEN

JUNE 4, 2013

Yes Benchmarks Data Data Integration Integration & APIs Leadership Mobile & Social Media NPTech Community Organizational Culture Staffing Strategy Communications Fundraising IT Staff' The results of the study are available in this graphic report.

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Studies Data Report Management 89

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. Panelists: Wendy Harmon: social media manager, philosophy is to use social media to execute mission. industry benchmarks. Can’t wait! Analytics tools.

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Social Media Map Strategy Media 102

Forum One

MAY 11, 2021

Integration is just as important (if not more) as functionality. One of the most important benefits to creating a MarTech stack is the ability to break down data silos and fully integrate all your tools into a digital ecosystem. In some cases, you may want to give up a little functionality for better integration.

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Tools Tips Integration Evaluation 53

NTEN

MAY 15, 2009

We just released the 2009 eNonprofit Benchmarks Study with our fantastic friends at M+R Strategic Services. Get the recording to see how Children's Defense Fund and HRC use benchmarks to increase the performance of their online campaigns. This may indicate the influence of social media on email.

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Benchmark Studies Advocacy Case Study 50

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . Increasingly, consumers define their world in this social context, and there are a whole bunch of them. Optimize Your Site for the Social Segment .

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Social Media Site Media Social 67

Bloomerang

DECEMBER 19, 2023

Top feature: Through Qgiv’s integration with Bloomerang , nonprofits can launch peer-to-peer fundraising campaigns that make it easy for supporters to create personal fundraising pages. Fees or limitations: Slack’s free plan is limited to 10 app integrations and limited version and messaging histories. transaction fee.

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Software Free Tools Adobe 88

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience.

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Strategy Develop Fundraising Nonprofit 105

Neon CRM

AUGUST 10, 2023

Generosity Xchange Nonprofit Marketing Summit Cause Camp TNPA Leadership Summit The Nonprofit Social Media Summit Nonprofit Technology Conference (NTC) AFP ICON Engage for Good Good Tech Fest Bridge Conference If you’re thinking to yourself “I can’t make all those conferences,” you’re probably right.

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Conference NTC Virtual Registration 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

  It included two excellent case studies and social media metrics- one on ASPCA and the other Georgia Tech.   The notion that you can manage your reputation through social media gets you into trouble.   " She talked about the importance of measuring your social media efforts.

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Social Media Relationship Media Georgia 50

Everyaction

JUNE 11, 2018

M+R Benchmarks Report , 40% of nonprofit website visitors in the year 2017 were using a mobile phone - a 9% increase from the year prior. Enhance your social media presence. The amount of time that Americans spend on social media has risen as more and more people use social media through smart phone apps.

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Mobile Technology Social Media Phone 65

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I’m very excited for this learning experience because over the two years my work as Visiting Scholar at the David and Lucile Packard Foundation has focused on going deep on facilitating peer learning for grantees on measuring outcomes for their networks with social media while balancing and upholding the principles of being networked.

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Measure Learning Metrics Social Media 103

Connection Cafe

NOVEMBER 17, 2009

Yesterday, James Young and myself had the opportunity to present to packed house of nonprofit organizations on social media at Convio Summit. The attendees had fun reaching under their chairs to see what they had "won" -aka - their new, fake nonprofit they had to brainstorm a social media strategy for during the workshop.

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Social Media Convio Media Social 45

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Author: Jordan Viator.

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ROI Social Media Measure Jordan 36

Care2

MARCH 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

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Benchmark Convio Social Media Online 28

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What do Convios latest benchmarks mean for your nonprofits online program?

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Convio Benchmark Studies Social Media 31

Care2

JUNE 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Click here to register. Thank you for beig so Generous. All rights reserved.

Social Media 28

Social Media Advocacy Media Social 28

Care2

APRIL 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" When people first join your list, hook them and engage them immediately.

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Benchmark Social Media Studies Advocacy 28

Saleforce Nonprofit

NOVEMBER 17, 2022

Before even getting started, be clear on what you want to achieve, starting with specific goals and KPIs in mind will help you measure whether or not your campaign has been a success and will give you a benchmark for the next year.

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Giving Tips Press Netherlands 59

Care2

APRIL 24, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reference Sheet: Keep the benchmark rates at your finger tips with this handy reference sheet!

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Benchmark Studies Social Media NTEN 28

Care2

FEBRUARY 1, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reader Comments There are no comments for this journal entry. Copyright © 2008, Care2.com

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West Virginia Integration Social Media Virginia 28

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" People think that by creating their own social media site that everyone will just flock to them.

Social Media 41

Social Media Studies Facebook Raise 41

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Promote text-to-give opportunities Spotlight your text-to-donate opportunities using your blog posts, social media posts, and even in your direct mail communications. Integration with your Bloomerang CRM.

Mobile 57

Mobile Guide Giving Fundraising 57

Care2

MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maybe success is as simple as providing something people want.

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Social Media Advice Advocacy Media 31

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

I blurbed this book with, “If you are looking for a recipe book for tips and tactics to integrate mobile and social media to round out your nonprofit’s marketing plan, look no further than this book.” The chapter goes on to outline different the optimum staffing for multichannel campaigns.

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Campaign Online Chapter Model 97

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maximize email signup opportunities across your websites and social media channels.

Social Media 47

Social Media Online Advocacy Media 47

NTEN

AUGUST 5, 2014

Channels such as social media can really help with this. Set your own benchmarks: Guidelines, benchmark reports, and best practices are helpful to know, but ultimately its important to know your audience. Let that inform your decisions on what channel(s) to use to reach your audience.

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Communication email Marketing Reflection 94

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" DZ: Was there any organizational resistance to Twitter (or other social media)?

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Social Media Twitter Action Advocacy 68

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Benchmark average value of an email address All areas $7.86 How do you compare?

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Advocacy Social Media email Online 44