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Nonprofits Value a Facebook Like at $214.81

NetWits

I just returned from the Nonprofit Technology Conference (#12NTC) hosted by NTEN in San Francisco, CA. Holly and the rest of the NTEN team (including all the volunteers) did an incredible job inspiring of over 1800 people for three days. Facebook Fan or Supporter). Each Facebook fan’s value is unique. Key Information.

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Released at the 2012 NTC Today: The New eNonprofit Benchmarks Study from M+R and NTEN

NTEN

You can now download the 2012 eNonprofit Benchmarks Study , just released at the 2012 NTC by M+R and NTEN. That's just one of the fascinating bits of analytics from the " 2012 eNonprofit Benchmarks Study ". The average nonprofit Facebook fan page had 31,473 users, defined as people who “Like” a fan page. a third had not.

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New Report: 2011 eNonprofit Benchmarks Study

NTEN

Not necessarily, according to the 2011 eNonprofit Benchmarks Study , just released at the 2011 NTC by M+R and NTEN. That's just one of the fascinating drops of knowledge in the " 2011 eNonprofit Benchmarks Study ". For every 1000 e-mail subscribers, orgs had 110 Facebook fans, 19 followers on Twitter, and 19 mobile users.

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2010 Nonprofit Social Network Benchmark Report

NTEN

The second annual Nonprofit Social Network Benchmark Report, a joint project of Common Knowledge, thePort, and NTEN, has hard data and insights on the trends surrounding social networking technology as part of nonprofit organizations' marketing, communications, fundraising, and program services. > Get the Full Report (for free).

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Social Media Benchmarking: Gauging Success for Project and Organizations in Global Health and Development

Beth's Blog: How Nonprofits Can Use Social Media

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study.

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Nonprofit Social Media Benchmarks: How Does Your Org Compare?

NTEN

The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized. Gain exclusive access to data from the Benchmark Report. > Learn more and register today. Discover three year trends and changes from 2010.

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Your Burning Questions (& Our Answers) on Facebook Metrics and Strategy!

NTEN

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Q: I missed the webinar.

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