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Google Analytics and Benchmarks: HAWK

M+R

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! Instead of tracking sessions , GA4 uses an event-based data model. This made the Benchmarks’ website data much more difficult to analyze. What does that mean?

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Advocacy for everyone: 6 ways to help your supporters take action

EveryAction

Collecting petition signatures A petition is many things: a way to quantify support around an issue; a tactic that helps bring new supporters on board; a relatively light lift to help keep passionate advocates engaged. Some have even described it as a grassroots rally on paper. If possible, include a photo of the stakeholder!

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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. In plain language: This program helps homeowners and businesses to buy products that use less water without sacrificing quality or performance. M+R Benchmarks Report.

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Key End of Year Giving Trends: Giving Tuesday vs. December 31

Qgiv

End of year giving trends Giving Tuesday vs December 31 Maximizing both Giving Tuesday and Decemeber 31 End of year giving trends Giving has been declining since 2022, so year-end fundraising can be a great opportunity to raise more for your organization and hopefully recover some lapsed donors! billion for nonprofits alone.

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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

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Online Fundraising Checklist: Opportunities You Can’t Afford to Miss

sgEngage

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. Are there 2020 trends that we will continue to see in 2022? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

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Taking Action: Fundraising Trends And Best Practices From Bloomerang’s ‘Fundraising Planning and Climate Report’

Bloomerang

General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. Therefore, be sure to diversify your fundraising channels to reach donors through multiple platforms, events, and initiatives. Now, they expect more.

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