Nonprofit Tech for Good

DECEMBER 8, 2021

To purchase the recording, please email your request to Heather Mansfield. The Plain Language Action and Information Network. Quarterly Impact Reports can be used to inform and inspire your small and mid-size donors on a regular basis. Quarterly Impact Reports enhance your website, email, and social media content strategy.

Trend 305

Trend Digital Marketing Fundraising 305

Whole Whale

NOVEMBER 10, 2021

Some data that inform this assumption: 95% of the US has a smartphone ( Pew Internet ). Globally, there were roughly 197 billion app downloads in 2017 ( Statista ). Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). A Data-Informed, Hypothetical Story of HappyApp.org.

Mobile 96

Mobile Build Benchmark Rate 96

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. Access to real-time reports with donor and transaction information for your CRM, and forecasted donations for the month. The appeal of rounded up donations.

Effective 278

Effective Fundraising Nonprofit Channel 278

M+R

MAY 31, 2022

that thing Apple is doing to email that’s going to change everything.” There was a lot of speculation about how it would affect email, ranging from laid back to predictions of doomsday. Burn down email and move into a bunker?). We saw some of the impacts of these changes in this year’s Benchmarks. Apple MPP, a.k.a.

Mail 108

Mail Spam Rate email 108

Nonprofit Tech for Good

OCTOBER 27, 2019

For the 2020 Global Trends in Giving Report, we are seeking partners that are nonprofit organizations, service providers, and/or media outlets who are willing to promote the online survey via email and on social media. There is no personal identifiable information (name, mailing address, email, etc.). Benefits of Partnership.

Global 199

Global Trend South Africa Report 199

NetWits

APRIL 6, 2012

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

Facebook 241

Facebook San Francisco Benchmark NTEN 241

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62

NTEN

AUGUST 5, 2014

At #MFOM14, I participated as a speaker, leading one workshop, Email Marketing to Support Year-Round Online Fundraising , and as a panelist for the session, Visual Communication: Create pictures, videos, and presentations quickly, easily, and affordably. Let that inform your decisions on what channel(s) to use to reach your audience.

Communication 94

Communication email Marketing Reflection 94

EveryAction

SEPTEMBER 2, 2022

Texting is a unique channel because it’s immediate; it’s useful for sharing information and links to websites; and most of us carry it around with us in our pockets. Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. Key takeaways.

Mobile 130

Mobile Digital Fundraising Advocacy 130

NetWits

JUNE 7, 2012

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Download the report now! . Download the full report today… 2011 Online Giving Report. Non-December Surges.

Online 221

Online Fundraising Benchmark Report 221

Neon CRM

JANUARY 25, 2024

While email newsletters have been around almost since the dawn of email itself, they’re currently seeing a resurgence in popularity. A member newsletter or club newsletter is a great tool to share important information with members in a place they likely visit every day, multiple times a day: their email inbox.

Newsletter 52

Newsletter Content Ideas Tips 52

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information.

Practice 339

Practice Online Fundraising Nonprofit 339

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. They also pointed to specific testing done on their email campaigns, to determine the best copy to send to their constituents.

Benchmark 50

Benchmark Convio Trend Statistics 50

Amy Sample Ward

OCTOBER 18, 2009

As I announced recently , Advocacy Online and Fairsay have jointly produced a benchmark report to examine key e-campaigning performance measures. The benchmark data is derived from the activity of over 2 million supporters from 50 campaigning organisations in the UK, Canada, and several other countries. Report Highlights.

Review 120

Review Benchmark Advocacy Database 120

Everyaction

AUGUST 23, 2018

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate.

Metrics 49

Metrics Spam Fundraising Rate 49

NetWits

APRIL 26, 2012

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Download the report now! . Does your confirmation page and email just regurgitate payment information?

Websites 207

Websites Online Donor Cancer 207

Nonprofit Tech for Good

OCTOBER 25, 2019

The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. His work is focused on nonprofits, advocacy, and public affairs. 3) Send direct invitations to past creators. Find What Works for You.

Facebook 212

Facebook Raise Fundraising Audience 212

3rd Sector Labs

APRIL 23, 2014

And from the Q&A at the end of the event … QUESTION: You talked about using social media logins, like Facebook, to help capture more information about donors and prospects. And you need updated contact information. DEBBIE: From our experience, industry benchmarking can be tricky. Not sure = 40%. DEBBIE: Yes.

Data 133

Data Management Rate Benchmark 133

AccelEvents

JANUARY 30, 2022

When collected in the right event planning software , you can then export this data to your integrated customer relationship management (CRM) software; you can use email marketing sequences for demand gen purposes. There are a few steps to take to ensure that you’re collecting as much information as possible from your event.

Generation 52

Generation Registration ROI Stream 52

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. The right nonprofit email newsletter format. Random doesn’t cut it.

Newsletter 124

Newsletter email Create Template 124

Bloomerang

AUGUST 21, 2023

Segment your donor base : Use the information from the report to segment your donor base effectively. Show appreciation for their contributions and keep them informed about the impact of their donations. Use this information to optimize your fundraising efforts and make data-driven decisions. That’s fifty-two “moves” each year.

Action 76

Action Report Practice Fundraising 76

CauseVox

JUNE 9, 2021

According to the latest M+R Benchmarks study , online giving increased 10% in 2019 and has been steadily on the rise, while monthly online giving has increased by 22%. In fact, 1 in 4 solicitation emails from peer-to-peer fundraisers result in donations, compared with 1 in 1,250 emails from a nonprofit. “1

Ideas 98

Ideas Online Fundraising Charity 98

Care2

MARCH 28, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

Everyaction

JULY 18, 2018

Fortunately, much of this information is likely to exist already. You may also want to include any notable moments in the nonprofit’s history, changes in mission or vision, strategic partnerships, and other information you consider relevant to the campaign. Check your organization’s website, recent RFPs, grant proposals, etc.

Guide 108

Guide Fundraising Nonprofit Template 108

Neon CRM

MAY 17, 2023

are email users. Like most people in 2023, your supporters likely receive an overwhelming number of emails each day. In fact, an average of 121 business emails are sent and received daily! So, how can your nonprofit organization stand out from the crowd of emails filling your supporters’ inboxes? and disappointing ones.

email 69

email Time Fundraising Benchmark 69

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 31

Convio Benchmark Studies Social Media 31

Care2

APRIL 15, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Connection Cafe

APRIL 5, 2013

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising. What are you doing to ensure your fundraisers have the tools they need to be multi-channel in their outreach efforts?

Measure 40

Measure Fundraising Benchmark Stats 40

Connection Cafe

APRIL 3, 2019

You ascertain averages, browse benchmarks , and create charts. Make data analytics work for your organization – download the Blackbaud Institute’s free Analytics Toolkit. You are using diagnostic analytics if you have dashboards or established benchmarks for your campaigns. We’re very serious about our data in P2P!

Analytics 35

Analytics Data Fundraising Amazon 35

Care2

FEBRUARY 1, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

West Virginia 28

West Virginia Integration Social Media Virginia 28

NonProfit Hub

MAY 12, 2014

The average one-time donation went up as well, from $60 to $68 ($57 via email only), and overall nonprofit website traffic grew 16%. Since you can’t predict which page will inspire someone to give, increase your chances of receiving a donation by putting the button on every page of your website (as well as in your emails and newsletters).

Online 55

Online Giving NPO Paypal 55

Care2

DECEMBER 8, 2010

The study, which you can download here , summarizes “$381 million in online giving through Network for Good’s platform, including 3.6 Use this information to improve the functionality of your website and make it easier for donors to engage with you. Hint: Build an email list and aggressively market to this list.

Studies 70

Studies Summary Online Giving 70

Care2

MAY 8, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Advocacy 28

Advocacy Social Media email Online 28

Neon CRM

JULY 19, 2023

1/4th of Annual Nonprofit Revenue is Raised in December Source: M+R Benchmarks According to the 2023 M+R Benchmarks Report , December giving accounts for roughly one fourth (26%) of annual nonprofit revenue. If you need some help planning your campaign, be sure to download our handy guide, Neon One’s Ultimate Year-End Giving Timeline.

Statistics 98

Statistics Giving Fundraising Benchmark 98

Care2

MAY 9, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Advocacy 28

Advocacy Social Media Online email 28

Connection Cafe

AUGUST 13, 2014

For example, you can ask for something as simple as a mailing address or for the visitor to download a study about your mission. Remove all barriers, allowing people to take action and provide contact information.  Information Request: Ask for your visitors’ information so you can stay in touch.

Action 44

Action Laptop Mail Pledge 44

Care2

SEPTEMBER 23, 2010

There are generally five types of text messaging: 1) for fundraising; 2) for advocacy; 3) to distribute information; 4) driving traffic to websites, and 5) text replies (where people respond via text to an issue, or send a text requesting more info). Download the e-benchmarks study for all the analysis.

Tools 52

Tools Stats Netsquared Info 52