Connection Cafe

JULY 25, 2011

Author: Gene Austin. To do that organizations have to employ a multi-channel strategy. That’s why Convio is introducing Luminate , a constituent engagement solution for enterprise nonprofits. Engaging constituents is a challenging proposition.

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Connection Cafe

JANUARY 31, 2012

Author: Sara Spivey. Convio and eleven other organizations recently joined forces to create the first-ever Integrated Marketing Advisory Board (IMAB) for the nonprofit sector. And we recognize that the sum of our knowledge is far more powerful than each of us as individual organizations.

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Connection Cafe

MARCH 12, 2012

Author: Corey Pudhorodsky. You’ve probably noticed that many of us at Convio have been thinking and talking a lot about multichannel communication with constituents. As part of a broader CRM strategy, multichannel campaigns are critical for nonprofit organizations to be thinking about.

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JANUARY 28, 2011

Author: Sally Heaven. So last week I was hanging out at the Purple Couch at Convio's Austin headquarters with Emily Goodstein and Betsy Gressler and some other colleagues*. Convio's booth at NTEN was on Foursquare, and Marc Cannon at Convio ended up being the mayor of the Convio booth.

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Connection Cafe

AUGUST 10, 2011

Author: Jill Ward. Every year at Summit , our client conference, we honor organizations that are doing truly innovative things, whether its tech-related, campaign-specific or data management brilliance. We want to see submissions from clients of all shapes and sizes in the following categories: Best Overall Use of Convio.

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Connection Cafe

APRIL 17, 2012

Author: Karoline McLaughlin. So, how does this act of caring and sharing apply to you and your organization? Dual channel donors give the most: On average, dual channel donors give $123.29 Dual channel donors give the most: On average, dual channel donors give $123.29

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FEBRUARY 27, 2012

Author: Tim Grailer. Recession and slow recovery have reduced the total giving, more organizations are competing for constituent mindshare and walletshare , and there are proposals to reduce the charitable gift deduction and a rise in postal costs. What cohorts are performing well or poorly in which channels? Stewardship.

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Connection Cafe

SEPTEMBER 1, 2011

Author: John Stockton. One of the great pleasures of my job is working with Convio clients who are true innovators in nonprofit marketing and fundraising to define how we can collectively move the state of their art forward. ” Know more than their name. But why, exactly, is achieving constituent engagement so important?

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NOVEMBER 23, 2011

Author: Taylor Shanklin. How can I integrate social media marketing efforts with other channels? But, think, too about using your social media channels to share your results and thank your donors. Did your organization do some sort of gift, food drive or animal adoption this holiday? Now, let's get even more creative.

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Connection Cafe

OCTOBER 20, 2011

Author: Sally Heaven. most wired wealthy already give through multiple channels. most wired wealthy already give through multiple channels. Major donors are an important part of any nonprofit organization's budget. But in both types of organizations, major gifts are important. That's integrated marketing.

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Connection Cafe

JANUARY 17, 2012

Author: Cheryl Black. The Art & Science of Multi-Channel Fundraising : An e-book with the latest and greatest best practices and case studies. Includes a chapter by Dennis McCarthy, Convio’s Vice President of Strategy and Organizational Practice.

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Connection Cafe

SEPTEMBER 23, 2010

Author: Jordan Viator. Make a calendar – outline all activities you want to share, plan activity that integrates with overall organization messaging and schedule them in advance (tip: make a calendar). 10 Tips to Jumpstart Your Social Media Success View more presentations from Convio.

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Connection Cafe

APRIL 14, 2011

Author: Cheryl Black. Convio and our community are here to help you make your mailings better, smarter and heck, maybe even cheaper. That allowed folks to see right away that it was a colorful, image-heavy piece from us, an organization they know and trust. –Andrew Buck, Convio. –Watt Hamlett, Convio.

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Connection Cafe

NOVEMBER 30, 2010

Author: Jill Ward. Now that Black Friday and Cyber Monday are over, the same US consumers clamoring for the best deal on a flat-screen TV or iPad say they will give an estimated $48 billion to charity during the last two months of the year according to a survey conducted by Edge Research for Convio.

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Connection Cafe

APRIL 9, 2010

Author: Jordan Viator. If you currently work in a nonprofit organization, or the corporate world for that matter, you've no doubt had a conversation in the past year about "generational differences" today. How likely is someone in Generation X going to donate to my organization? My main takeaway?

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Connection Cafe

AUGUST 29, 2011

Author: Cheryl Black. That means if you are a horse organization in Wichita and “horses, Wichita” doesn’t bring you up wicked fast, kiss those web visitors goodbye. ” At Convio , we hope fundraising and marketing tips make you look cool to your boss and peers. Remember the battle cry: Multi-channel!

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Connection Cafe

JULY 26, 2011

Author: Sara Spivey. We all know that multi-channel marketing isn’t new, but data on what exactly organizations are doing with it isn’t necessarily well documented. Some organizations may be tracking their results, but many aren’t utilizing the information in their findings. Time to get current!

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SEPTEMBER 15, 2011

Author: Sally Heaven. Stewardship can mean different things to different organizations, but at the heart of it, it means developing a relationship with the donor that acknowledges both their gift and their commitment to your organization's mission. That's fine, whatever - honestly, I didn't really need a monthly email receipt.

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JUNE 14, 2011

Author: Jennifer Atkins. Because we’re immersed in “CRM” every day here at Convio , it occurred to me that we probably tend to get caught up in a vocabulary of terms that are foreign to most people. Constituents – In CRM, constituency means ALL people with a relationship to your organization.

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Connection Cafe

APRIL 19, 2010

Author: Jordan Viator. Covering both Facebook and Twitter basics for nonprofit organizations, Nicci and Sean did a very important thing in their presentation: they explained why fundraising professionals should care about year-round relationships versus simply making "the ask" at predefined times of the year.

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SEPTEMBER 12, 2011

Author: Molly Brooksbank. Convio clients are innovating everyday… testing new combinations of multi-channel messaging, building on our open platforms, exploring social media, and shifting away from siloed departments and technology to an approach focused on constituent engagement. Which is not surprising.

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MARCH 2, 2011

Author: Kent Gilliam. Kent Gilliam is the Convio Community Manager. Be sure to follow him and keep in touch with other Community members, download free kits and sign up for free trainings and webinars here (for Convio clients only). Have you asked your constituents what they want to know about your organization?

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Connection Cafe

DECEMBER 15, 2010

Author: Jill Ward. The culling, organizing, and assessment of your event data is where the real work happens, and where the real insights emerge. Convio & Event 360 have written about how organizations are making the transition to analytics, and others are beginning to follow this example.

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Connection Cafe

MARCH 20, 2012

Author: Guest Blogger. In part 1 of Mobilize Those Mobile Eyes , I wrote about the different facets of the mobile channel that your organization can use to engage your constituents. They are the folks who interface with the mobile carriers and ensure that your organization ultimately receives the donations.

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NOVEMBER 8, 2011

Author: Guest Blogger. The following post is by Dennis McCarthy, Convio's VP of Strategy and Organizational Practice. This year’s winner of Best Integrated & Multi-Channel Campaign was The Trust for Public Land , an organization founded in 1972 to protect land for the public to enjoy as parks and public spaces.

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Connection Cafe

JANUARY 18, 2012

Author: Jill Ward. Based on the rock solid fundraising performance by Convio clients, I’m hopeful of what’s to come in 2012. Overall, Convio clients raised 17 percent more online in the last three months of 2011 than in 2010. Is there a light at the end of the tunnel for fundraisers this year?

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OCTOBER 14, 2011

Author: Guest Blogger. Mobile Commons is a Convio partner and they have just launched Mobile Advocate - A new product integrated with Convio Luminate and designed to drive targeted advocacy phone calls from the web or SMS. Today I'm going to share the first 5 steps recommended for organizations getting started with mobile.

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Connection Cafe

OCTOBER 11, 2011

Author: Misty McLaughlin. Last week at the Convio Summit, discussions of how to get started with mobile abounded. ” Bottom line: If your organization hasn’t invested in creating a mobile presence, but you’re thinking about campaign strategy for 2012, consider putting a mobile website foray at the top of your list.

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Connection Cafe

JULY 7, 2011

Author: Guest Blogger. The following post is by Sheetal Persaud at hjc New Media , a Convio partner in Canada. Since 1992, they have expertly worked with nonprofits to bring online and other channels together. Whatever size of organization you work for, the chances are you could use some branding. Stewardship.

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MARCH 9, 2012

Author: Guest Blogger. And if your organization isn’t thinking about these things, it might just be time to wake up, put on the ol’ bathrobe, and smell the coffee. Text-to-give : enabling your constituents to text a $5 or $10 donation to your organization, paid via their mobile bill. That’s a lot of eyeballs.

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Connection Cafe

MARCH 3, 2010

Author: Tad Druart. In the aftermath of the Haitian earthquake close to $50 million was given through this channel. This was unprecedented level of giving through this channel and might mark the tipping point for greater adoption. the morning of the announcement to "run" the press releases to the key media outlets/reporters.

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Connection Cafe

OCTOBER 6, 2011

Author: Sally Heaven. David Glass from World Wildlife Fund and I had a blast spending our Wednesday morning with folks at the Convio Summit during our session "All Roads (Should) Lead To Sustainers.". Look for our book, published by Glass Heaven Convio WWF Publishing Co. You can download our slides to review what we covered.

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JANUARY 17, 2011

Author: Cheryl Black. Join the conversation by attending Convio’s panel discussion at Social Media Week in NYC or checking out our recap here on Connection Café the week of February 7. Consider how your organization can optimize your website and emails for the best mobile experience. New year, new trends.

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Connection Cafe

JANUARY 8, 2010

Author: Jordan Viator. Nearly half of online consumers and more than half of the “wired wealthy” visit a charity’s website before making a donation, regardless of whether they donate online or through traditional channels.

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Connection Cafe

MAY 27, 2011

Author: Cheryl Black. Guest blog alert: Donna from Charity Dynamics (a Convio Solution Provider ) is sharing an real-life example of how integrated marketing and fundraising helped a nonprofit increase online revenue by more than 100%. The initial test doubled the number of text gifts to the organization. What were the results?

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JULY 16, 2010

Author: Jordan Viator. And with such impressive growth in the world on online fundraising, nonprofit organizations are realizing the power of the Internet more and more with each passing day and looking for best practices to help leverage the Internet to raise funds. A new nonprofit online fundraising guide from Convio does just that.

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Connection Cafe

FEBRUARY 17, 2011

Author: Tad Druart. Much has been written and many have prognosticated about how new and emerging fundraising channels, fueled by technology, would spell the end of direct mail as THE predominate fundraising conduit. Requests for donations from peers rated as the most appropriate channel for survey respondents.

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