Care2

MARCH 14, 2011

Today, Convio released the Convio Online Marketing Benchmark Index Study. This annual report analyzes the online fundraising performance of approximately 600 nonprofits that used the Convio platform in 2010. The study also provides data for organizations based on size of email file. In 2010, Convio clients raised $1.3

Raise 75

Raise Money Online Convio 75

Care2

JANUARY 21, 2012

But this doesn’t happen by magic – people donate money to your organization because they feel a connection to your organization and the issues you work on. Use Multiple Channels. Don’t be shy about reaching out to people across multiple channels. They believe in what you do. So how did you do in 2011?

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Adwords Fundraising Tips Convio 72

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Donors hate feeling like cash machines.”

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Convio Benchmark Studies Social Media 31

Connection Cafe

APRIL 11, 2012

This month's Fundraising Success cover story, "Healthy Fundraising,” features two organizations in the health field that have both seen some amazing results with recent multi channel, integrated marketing campaigns. This post originally appeared on the IMAB Blog.

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Integration Marketing Convio Case Study 50

Care2

OCTOBER 18, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) They are all recent or current Care2 clients.

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Convio Award Social Media Advocacy 28

Care2

DECEMBER 1, 2010

According to 2010 Holiday Giving: Research and Insights into the Most Charitable Time of the Year by Convio and Edge Research, 74% of adults plan to give this holiday season a total of $48 billion in donations. Year-end is no joke for charitable organizations. Use all your channels. need to get ready, and fast! Repeat after me.

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Convio Channel Gift Mail 56

Care2

JUNE 10, 2012

When a potential new donor or activist signs up for your organization’s email list, do you have a welcome series in place to properly cultivate them? A welcome series spread out of over 2-4 week period is one of the most effective and quickest ways to: educate people about your organization and the key issues you work on.

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Tips Create Convio Advocacy 65

NTEN

MARCH 16, 2010

Tad Druart, Convio. Anecdotally and intuitively, you know that changing demographics and technology are driving a shift in your engagement with donors, volunteers, event participants and other people your organization relies on to fulfill your mission. Multi-channel integration is more important than ever.

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Generation NTEN Chart Donor 56

NTEN

FEBRUARY 17, 2010

Alan Cooke, Convio. More than $250 million was raised online for Haitian relief efforts in the first 21 days after the quake through Convio powered emails, websites, and other campaigns (up from approximately $120 million in the same period during Katrina). To get your invitation visit [link].).

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Online Giving Convio Mobile 74

Connection Cafe

JANUARY 28, 2011

So last week I was hanging out at the Purple Couch at Convio's Austin headquarters with Emily Goodstein and Betsy Gressler and some other colleagues*. Convio's booth at NTEN was on Foursquare, and Marc Cannon at Convio ended up being the mayor of the Convio booth. Author: Sally Heaven.

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Convio Austin Channel Movie 50

NTEN

NOVEMBER 2, 2009

Meg Murphy, Convio. [Ed. Last year, Convio clients raised more than $777 million online and 2009 looks to be even better. Organizations of all sizes can get into the game, you just need a playbook. Organizations of all sizes can get into the game, you just need a playbook. You can read all the details here. ].

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Convio Mail Newsletter Game 76

Connection Cafe

MARCH 17, 2011

Today at NTEN’s Nonprofit Technology Conference I attended the Convio affinity user meeting. My first impression was that both NTC and Convio have come a long way as the room was packed. In the groups it was “all things Convio” ranging from best practices, product pain points and tech support challenges.

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Convio Austin Brain NTC 41

Connection Cafe

MAY 18, 2012

When I joined Convio after 5 years as an event fundraiser, I was first introduced to the Communication Calendar while working with the Events360 and Komen 3-Day Events. Reinforce Important Points - It helps you identify areas where you could repurpose content across different communication channels. Author: Robyn Mendez.

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Communication Channel Social Media Sample 50

Care2

MARCH 30, 2011

Vinay Bhagat of Convio, Yvonne Garrett, of OMP, Randy Paynter of Care2.com During the webinar, these all-stars from the the nonprofit sector discussed strategies, tactics, and case studies that showed how organizations who used advocacy successfully for list growth and engagement also raised more much more money online. Social media.

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Advocacy Case Study Pledge Slides 61

Connection Cafe

JANUARY 31, 2012

Convio and eleven other organizations recently joined forces to create the first-ever Integrated Marketing Advisory Board (IMAB) for the nonprofit sector. And we recognize that the sum of our knowledge is far more powerful than each of us as individual organizations. Author: Sara Spivey. A main component of IMAB is our blog.

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Integration Marketing Convio Channel 29

Connection Cafe

APRIL 28, 2009

Yesterday, I checked out the session “Community organizing and online organizing: can they go together?” The session covered interesting points on the debate between community and online organizers and ways to overcome the resistance within an organization. Campaign: win on specific interests.

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Organization Community Online Offline 23

Connection Cafe

JANUARY 28, 2011

So last week I was hanging out at the Purple Couch at Convio's Austin headquarters with Emily Goodstein and Betsy Gressler and some other colleagues*. Convio's booth at NTEN was on Foursquare, and Marc Cannon at Convio ended up being the mayor of the Convio booth. Author: Sally Heaven.

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Convio Austin Channel Movie 39

Connection Cafe

MARCH 12, 2012

You’ve probably noticed that many of us at Convio have been thinking and talking a lot about multichannel communication with constituents. As part of a broader CRM strategy, multichannel campaigns are critical for nonprofit organizations to be thinking about. They are similar but I believe the nuanced differences are important.

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Storytelling Interaction Channel Technique 51

Connection Cafe

FEBRUARY 27, 2012

Recession and slow recovery have reduced the total giving, more organizations are competing for constituent mindshare and walletshare , and there are proposals to reduce the charitable gift deduction and a rise in postal costs. What cohorts are performing well or poorly in which channels? Multi-Channel Marketing. Stewardship.

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Marketing Convio Analytics Channel 26

See3

DECEMBER 2, 2008

Vinay Bhagat, Founder & Chief Strategy Officer over at Convio has a new blog post about why to invest online in the tough economic times we are having. Given its growth, it is imperative that nonprofits invest appropriately in the online channel to realize its full potential.&#. Link [ Convio ].

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Online Time Convio Mail 40

Connection Cafe

JULY 25, 2011

To do that organizations have to employ a multi-channel strategy. That’s why Convio is introducing Luminate , a constituent engagement solution for enterprise nonprofits. Engaging constituents is a challenging proposition. Constituents want to be engaged on terms they care about with messages that are tailored to them.

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Austin Convio Channel Authoring 36

Connection Cafe

OCTOBER 20, 2011

If you've read our major donor study The Wired Wealthy: Using the Internet to Connect with Your Major and Middle Donors , published in 2008 by Convio , Sea Change Strategies , and Edge Research , then you already know a few important things about major donors: half of wired major donors say that online giving is their preferred giving method.

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Donor Convio Gift Channel 34

NTEN

JULY 19, 2012

According to the Convio report, the Next Generation of American Giving , Millennials are engaged in charity. Referencing the Millennial Donor Report , when it comes to trusting a nonprofit organization, the factors that influence Millennials, are relationship driven - based on personal connections to the leadership, or the organization.

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Relationship Generation Build Mobile 61

Connection Cafe

SEPTEMBER 1, 2011

One of the great pleasures of my job is working with Convio clients who are true innovators in nonprofit marketing and fundraising to define how we can collectively move the state of their art forward. Author: John Stockton. ” Know more than their name. But why, exactly, is achieving constituent engagement so important?

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Convio ROI Channel Metrics 32

Connection Cafe

AUGUST 10, 2011

Every year at Summit , our client conference, we honor organizations that are doing truly innovative things, whether its tech-related, campaign-specific or data management brilliance. Our call for Innovator nominations end this Friday, August 12th at midnight, so if you're a Convio client we really hope you will submit!

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Baltimore Convio Award Conference 28

Care2

AUGUST 28, 2013

In my experience, the biggest difference in the varying payback on a Care2 multi-channel donor acquisition campaign (or any online acquisition) tends to be the total number of fundraising appeals that an organization sends to its supporters. In short, more good emails = more revenue. Email marketing is mainly a numbers game.

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email Fundraising Rate ROI 77

Connection Cafe

APRIL 17, 2012

So, how does this act of caring and sharing apply to you and your organization? Dual channel donors give the most: On average, dual channel donors give $123.29 Dual channel donors give the most: On average, dual channel donors give $123.29 Are you engaging in multiple channels, including mobile and social media?

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Offline Channel Music Convio 34

Connection Cafe

NOVEMBER 23, 2011

How can I integrate social media marketing efforts with other channels? But, think, too about using your social media channels to share your results and thank your donors. Did your organization do some sort of gift, food drive or animal adoption this holiday? P.S. Scan this QR code for a special thank you message from Convio.

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Social Media Media Social Hints 55

NTEN

JUNE 29, 2011

Or do: maybe they'll make another video like this one (complete with integrated marketing channels ). If LinkedIn remains as mysterious to you as it does to us, Event360 has compiled some great tips on using LinkedIn to promote your organization. Oh, and: Convio has a new " Online Fundraising Guide ", too. Keep them coming.

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Linkedin Convio Template YouTube 57

AFP Blog

APRIL 28, 2011

That’s the conclusion of the 2011 Convio Online Marketing Nonprofit Benchmark™ Study, which evaluated the results of nearly 600 nonprofit organizations that use Convio's software. The study, released in early March, found that online is the fastest growing fundraising channel for nonprofits.

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Benchmark Studies Research Convio 24

Connection Cafe

APRIL 9, 2010

If you currently work in a nonprofit organization, or the corporate world for that matter, you've no doubt had a conversation in the past year about "generational differences" today. How likely is someone in Generation X going to donate to my organization? Author: Jordan Viator. My main takeaway? Newsletters, newsletter, newsletters!

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Generation Research Relationship Donor 50

NonProfit Hub

SEPTEMBER 25, 2015

So how is this relevant to your nonprofit organization? If your organization is struggling to engage volunteers and donors, it may be helpful to take a look at the messages you’re sending out and whether your marketing tools are working together or against one another. Avoid Duplicate Messages.

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Integration Practice Profit Marketing 28

Connection Cafe

APRIL 14, 2011

Convio and our community are here to help you make your mailings better, smarter and heck, maybe even cheaper. That allowed folks to see right away that it was a colorful, image-heavy piece from us, an organization they know and trust. –Andrew Buck, Convio. Take advantage of your online presence as an acquisition channel.

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Convio Mail Texas Rate 26

Connection Cafe

SEPTEMBER 15, 2011

Stewardship can mean different things to different organizations, but at the heart of it, it means developing a relationship with the donor that acknowledges both their gift and their commitment to your organization's mission. Here's a partner story for that tale of woe: Many years ago I signed up as a sustainer with an organization.

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Convio Files Gift Channel 31

Connection Cafe

SEPTEMBER 23, 2010

Make a calendar – outline all activities you want to share, plan activity that integrates with overall organization messaging and schedule them in advance (tip: make a calendar). Integrate – as in, integrate social media with other channels such as email, direct mail, web content and offline activity to maximize success.

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Social Media Tips Media Social 54

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2009

I organized at the NTC last year. Each panelist will share a story about how their organization has successfully implemented a social media strategy and how they considered the ROI. I am participating in several panels and events at SXSW. I'm really excited about the Social Media Nonprofit ROI Poetry Slam.

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Austin Convio ROI Social Media 50

Connection Cafe

JULY 26, 2011

We all know that multi-channel marketing isn’t new, but data on what exactly organizations are doing with it isn’t necessarily well documented. Some organizations may be tracking their results, but many aren’t utilizing the information in their findings. Online marketing’s contribution varies greatly.

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Integration Marketing Org Channel 32