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How to Follow the Web Content Accessibility Guidelines: Resources for Nonprofit Design

Media Cause

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. We all have diverse audiences, and we must make sure our web content can be consumed in a way that includes everyone, especially those we serve. Important Resources for Following WCAG.

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7 essentials for your association’s online community strategy

Nimble AMS

Goals and success metrics. In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement. These metrics tell you how many of your members have joined the online community and how many are using it. Community guidelines. Offer examples.

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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

Before you get started, it’s important to grasp the basics of podcasting for nonprofits, including: Understanding why podcasts work for nonprofits Identifying your podcast’s purpose and audience Crafting your podcast’s content Let’s dive into these podcasting essentials so you can add them to your nonprofit marketing plan.

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Top 5 Nonprofit Branding Mistakes

Media Cause

Without a strong brand, you’ll spend your days reinventing the wheel, and your customers/donors/funders/audiences will struggle to connect. . You don’t see the value in having brand guidelines. . A brand guidelines document is a set of rules and standards defending the use of different components of your brand.

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3 Ways to Assess Donor Giving Patterns to Boost Donations

Achieve

Let’s review three strategies for analyzing your donor giving patterns to create a data-driven fundraising and marketing strategy: Identify popular times of the year for giving. Review your donor demographics. Analyze your online giving trends and engagement metrics. Review your donor demographics.

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5 Tips to Optimize Your Healthcare Organization Website

sgEngage

Follow these steps to map user journeys: Create audience personas. Dive into your constituent data to understand your audience’s demographics. This lets you know which pages visitors are interested in and which page elements are engaging the most audience members. This can help create a memorable connection with your audience.

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4 Tips to Add Ambassador Marketing to Your Next Fundraiser

Nonprofits Source

If you’re gearing up to host a fundraiser, you might be scrambling to find the right marketing tactics to engage your audience. Provide Training, Guidelines, And Resources With the right ambassadors on board, it’s time to get them ready to market your fundraising campaign or event. This doesn’t have to be a daunting task.