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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep? when Kathy’s had her second cup and is dying to find the right Facebook article to forward off to her dedicated crew of colleagues who rely on Kathy for the perfect morning meme or share-worthy article.

Content 294
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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep? when Kathy’s had her second cup and is dying to find the right Facebook article to forward off to her dedicated crew of colleagues who rely on Kathy for the perfect morning meme or share-worthy article.

Content 156
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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. While I’m not an expert, I’d say that some of the tips out there seem pretty accurate. Invest in Instagram.

Advice 98
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Supercharge Your Intern Program: 18 Proven Assignment Ideas Across Marketing, Data, & More

Whole Whale

For example, a guide on using Fortnite to reach tweens, or a short training on memes or emerging social media platforms the company should be aware of. Or, let the intern become an expert that can offer help to members in your community fundraising network (like super customer support for your audience). Visit Campus 15.

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Early guidance on Threads, Meta’s answer to Twitter

M+R

Maybe you (or your audiences) are still waiting on an invitation to Bluesky. Here’s what we like about Threads: Easy, captive audience. If you have an Instagram presence, you can quickly build your Threads audience based on your IG following. Threads has a built-in audience and simple integration with Instagram.

Twitter 102
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What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

They look a little something like this: [link] utm_medium=email & gclid=EXAMPLE This tracking can be broken down into Click Tracking and User Tracking. This is the purple highlighted portion “gclid=EXAMPLE”. This caused major issues primarily with conversion tracking, retargeting audience sizes, and lookalike audiences.

Track 103
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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

We still use Twitter a bit to talk about our programs, we participate and create our own memes like “ #felinefriday ”, but we focus on listening and responding to what people are already talking about. It’s so tempting to just jump right in and get going, but you’ve got to find where your audience is and what they’re talking about first.