Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

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Benchmark Social Media Global Project 103

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% Are there 2020 trends that we will continue to see in 2022? Grow Sustainer Revenue.

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Online Fundraising Benchmark Adwords 95

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. This is where EveryAction comes in!

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Benchmark Digital Trend Report 62

sgEngage

JUNE 30, 2023

Funding is the lifeblood of organizations so it is essential to have a strategy to consistently attract and retain supporters. According to our Annual Luminate Online® 2021 Benchmark Report , more than 770 social good organizations collectively raised over $1.8 billion online, handled over 23 million transactions, and sent more than 3.3

Marketing 40

Marketing Nonprofit Blackbaud Demographics 40

AccelEvents

DECEMBER 1, 2020

Since shifting to the virtual event space, event planners have had to come up with creative ways to continue hosting profitable events. If your nonprofit organization or charity would normally host a holiday fundraiser in-person, then you might consider moving to a virtual fundraising event online. . But there is hope.

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Virtual Ideas Fundraising Stream 98

Media Cause

FEBRUARY 16, 2024

One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift that deeply impacts society, like tough financial times or global events. Use this time to build stronger ties with your audience through compelling and relevant content.

Benefit 64

Benefit Marketing Change Time 64

Nonprofit Tech for Good

APRIL 10, 2022

Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. People who are active on Twitter tend to be plugged into current events and trending news. Follow back those that support your nonprofit.

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Twitter Practice Social Media Nonprofit 349

NetWits

MAY 19, 2011

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. Provide peer-to-peer fundraisers with easy access to information and resources they can use to fundraiser for your event. 2) Educate.

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Raise Relationship Tips Fundraising 208

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. Offers accountability.

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Strategy Develop Fundraising Nonprofit 105

NetWits

NOVEMBER 29, 2011

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. So, utilize all that great information in your database to deliver the right email message to the right audience. How much the event raised that year. Capture more info during event registrations.

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email Raise Cancer Info 230

sgEngage

DECEMBER 27, 2021

Either way, it’s important to go into 2022 with a strong digital fundraising strategy to take advantage of an increasingly more captive online audience. . Social fundraising enables nonprofits and private individuals alike to generate support for their cause utilizing tools within a social media platform to target their users.

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Platform Facebook Tips Social Media 94

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

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Benchmark Studies Digital Analysis 52

Bloomerang

DECEMBER 19, 2023

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. However, many nonprofits operate with tight budgets.

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Software Free Tools Adobe 88

CauseVox

APRIL 22, 2022

No matter the type of event you’re planning, we’re here to help you and your donors spring into giving. Peer-to-peer fundraisers (aka social fundraisers) harness the power of your supporters to raise money on your behalf. They’re also great if your org wants to reach new audiences and build deeper connections with existing supporters.

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Practice Fundraising Registration Sponsor 71

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. The initiative, in which this author is actively involved, is supported by the Association of Fundraising Professionals and GivingTuesday.

Hype 52

Hype Research Marketing Benchmark 52

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. You choose a unique keyword and are assigned a phone number for supporters to text. Supporters text the keyword to your phone number. Plus, text messaging subscriber list size grew by 11%.

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Mobile Guide Giving Fundraising 57

sgEngage

NOVEMBER 24, 2021

Additionally, the 2021 M+R Benchmark Report cites “The increase in overall giving was largely driven by more people giving rather than people giving more.” It looks like you untapping the potential of new donor pools, unlocking stronger supporter engagement, hosting a little more friendly competition, and bravely diversifying your approach.

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Blackbaud Articulate Gift Global 101

Socialbrite

OCTOBER 6, 2022

Donors are still eager to support the organizations and causes they care about, yet they expect to be engaged differently — often through digital channels. As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. Host online fundraising events.

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Fundraising Statistics Paypal Retention 69

Tech Soup

SEPTEMBER 4, 2014

Free video services like Instagram and Vine that feature short videos now attract millions of users, offering nonprofits, charities, and libraries an opportunity to connect with new audiences. Benchmarks for nonprofit video and guide for creators. Aaron's guide to getting started with nonprofit videos. Storymakers 2014.

Audience 58

Audience Video Camera Library 58

AccelEvents

DECEMBER 1, 2020

Since shifting to the virtual event space, event planners have had to come up with creative ways to continue hosting profitable events. If your nonprofit organization or charity would normally host a holiday fundraiser in-person, then you might consider moving to a virtual fundraising event online. . But there is hope.

Virtual 52

Virtual Ideas Fundraising Stream 52

Bloomerang

MARCH 30, 2023

Or could your next event benefit from a bigger team? Volunteers provide nonprofits with the on-the-ground support they need to further their missions, whether that means helping to build homes, providing meals for food-insecure families, mentoring local youths, or cleaning up trash at local parks.

Volunteer 91

Volunteer Program Roles Training 91

Classy

JULY 28, 2021

An easy donation experience offers value to both supporters and nonprofits, and we’re breaking down how to achieve it all. . Help your supporter make easy donations through pathways that meet them where they are, whether that’s payment type or donation frequency. Engage Supporters Through Desktop and Mobile.

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Experiment Donation Ideas Create 93

Qgiv

DECEMBER 7, 2022

The same applies to your fundraising events. When you host a fundraising event, share your mission with the people in attendance. You can display your mission, incorporate it into event speeches, and you can even include your mission statement in your event invitations and communications. Develop your team.

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Develop Fundraising Fund Raise 52

Forum One

JANUARY 19, 2023

Your website, in many cases, is the entry point for the majority of your audiences. This global ecosystem serves as the digital brand and voice of your organization, as well as the main source of knowledge about the programs and issues you work on, and the audience you are reaching. Who are the audiences you are looking to target?

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Websites Change Management Digital Government 61

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. M+R Benchmarks Report. Every Saturday or Sunday send a one-topic re-engagement email (event, blog post, fundraising campaign, etc.) You will then be sent an invoice for $20 that can be paid with a credit card. Email #3 ?

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Trend Digital Marketing Fundraising 316

CauseVox

JULY 11, 2022

To get the scoop on running a successful peer-to-peer fundraiser, we sat down with Krista Mortensen, a seasoned fundraiser and the development manager at Invest in Kids to discuss fundraising tips that helped her raise a ton of money during their 2022 Jane-A-Thon event. Corporate Sponsors for Peer-to-Peer Fundraising Events.

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Tips Fundraising Sponsor Org 72

Forum One

OCTOBER 13, 2022

The annual Nonprofit Technology Conference (NTC) is NTEN’s signature technology event. Here are our five submissions that we’d love for you to support! Create Impact with Inclusive Audience Research. Many organizations understand the value of speaking directly to their audiences. Enter the service blueprint!

Colorado 46

Colorado Digital Audience Denver 46

Bloomerang

AUGUST 21, 2023

1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Therefore, be sure to diversify your fundraising channels to reach donors through multiple platforms, events, and initiatives. Do you have a case for support tailored to younger donors?

Action 75

Action Report Practice Fundraising 75

CauseVox

JUNE 9, 2021

According to the latest M+R Benchmarks study , online giving increased 10% in 2019 and has been steadily on the rise, while monthly online giving has increased by 22%. Tip: Schedule a demo with our team on how you can quickly start a peer to peer fundraising campaign for your virtual fundraising event. Email fundraising makes up ?

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Ideas Online Fundraising Charity 98

sgEngage

JUNE 25, 2021

However, in this age of “new normal,” or “hybrid” approaches, we now have the ability and complexity of having additional platforms on which we can and should engage and empower supporters digitally. The missing piece between fundraisers’ desire to continue supporting causes and their year over year retention? Stewardship.

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Digital Donation Blackbaud Charity 64

Greater Giving

SEPTEMBER 12, 2022

Here are some tips on how to host an effective one at your next event: A fund-a-need appeal is a perfect opportunity to get your donors engaged and excited about your mission. Is your organization looking for funding to support one of its programs? Will this be enough money on its own, or do you need an additional source of funding?

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Fund Music Money Raise 72

Tech Soup

OCTOBER 12, 2016

M+R surveyed organizations about their onboarding strategies for its 2016 Benchmarks Report and found that "Sixty-four percent of respondents send at least one dedicated welcome message to new subscribers. The first message should go out as soon as possible after the subscription event. Craft a Series of Email Messages.

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email Support Online Template 36

Achieve

MARCH 31, 2021

Major donors continue to play outsized roles in supporting the missions they care about. For instance, organizations might be experiencing: Surges of support from their community. Additional events and engagement opportunities. virtual events. Get expert support as needed. successfully fundraising. online auctions.

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Campaign Phase Studies Consultant 98

Bloomerang

AUGUST 23, 2023

I like to think that the same rule applies to our databases – let’s pull our supporters into organized lists so we can see them and appreciate them! How to find this in Bloomerang: Reports → New → Start from a template → Newest donors Why this report is helpful: These folks are a very important audience!

Report 86

Report Donor Database Template 86

Forum One

SEPTEMBER 7, 2021

Your foundation’s website is the entry point for the majority of your audiences, and so ensuring that all parts of your digital strategy and digital ecosystem are connected to it is of utmost importance. Today’s best digital experiences are not one-size-fits-all solutions; they are customized experiences for your key target audiences.

Websites 58

Websites Strategy Change Management Digital 58

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . Other organizations bring in $3,000 to $5,000 each month to support their operations and make a bigger impact in communities. .

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Donor Nonprofit Gift Missouri 128

Everyaction

JULY 18, 2018

Understanding your supporter base. Share your organization’s mission, who you serve, the influence your organization has on its audience(s), and the role it plays in the larger conversation around your issue area. What about our organization, its leadership, its mission, its supporters, etc. Let's get started! Making your case.

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Guide Fundraising Nonprofit Template 108