article thumbnail

Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

It gives brands authenticity, authority, and a dose of highly contagious excitement. According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent.

YouTube 221
article thumbnail

Consumer Attitudes Toward Mobile Giving

NTEN

Despite the continued growth of the medium and tens of millions of dollars raised for North American nonprofit organizations, very little research has been performed on consumer attitudes toward mobile giving. The results of the survey were very encouraging for the current and future state of mobile giving. Donation Thresholds.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 3 Trends to Fool Proof your Future Fundraisng

NetWits

Neff – Author of The Future of Nonprofits: Thrive and Innovate in the Digital Age. Instead, so far in 2010, giving to the United Way Worldwide (the largest charity in the survey) decreased by 4.5% and giving to Salvation Army (the second largest charity in the survey) dropped by 8.4%. 3) The Shift in Donor Attitudes.

Trend 219
article thumbnail

Social Media and the Arts: How Strong Is Your Social Net?

Beth's Blog: How Nonprofits Can Use Social Media

One of the study’s authors, Mary Trudel, wrote a guest post back in 2011 summarizing the results. They are in the process of updating the study and have some preliminary results to share. This is the question we’re asking arts groups across the country this month, refreshing our national landmark survey of 2011. Mary Trudel.

article thumbnail

How To Lead With Purpose

Eric Jacobsen Blog

“Purpose is the why behind everything within an organization,” says author John Baldoni, of the book, Lead With Purpose. Some of my other favorite observations from the book are these two: We follow leaders not because they bring us down, but because they lift our spirits with their attitude, words, and examples.

article thumbnail

Nonprofit Market Research: What It Is & How To Get Started

DNL OmniMedia

Many nonprofit organizations have at least a vague understanding of the perceptions, motivations, and attitudes of their audience— i.e. individuals give to a specific nonprofit because they support the nonprofit’s cause. Step 3: Design your market research survey. Designing Your Survey Method. Authoring Your Research Questions.

article thumbnail

Lead With Purpose

Eric Jacobsen Blog

“Purpose is the why behind everything within an organization,” says author John Baldoni, of the book, Lead With Purpose. Some of my other favorite observations from the book are these two: We follow leaders not because they bring us down, but because they lift our spirits with their attitude, words, and examples.