Get Fully Funded

SEPTEMBER 17, 2023

So, let’s look at what it means to give people a great experience as you build the donor relationship. That means you need to pay attention to what you are sharing with donors and when, and how often they hear from you. Think about it: People only stay in relationships that they’re getting something out of. Simple as that.

Relationship 105

Relationship Donor Language Build 105

Nonprofit Tech for Good

JANUARY 24, 2017

They tell you exactly how many people clicked on your links and the percent of engagement received in proportion to your number of followers, neither of which are available in Facebook Insights or Twitter Analytics. LinkedIn Aalytics are detailed and insightful. LinkedIn Analytics are straight-forward and detailed.

Linkedin 100

Linkedin Attention Social Media Analytics 100

Non Profit Quarterly

APRIL 20, 2023

How Big Tech Harms Social Justice and Equity For many nonprofits, social media platforms are vital communication tools with which to organize people and provide them with services and information. This has led to situations where BIPOC and/or LGBTQ+ users are disproportionately affected by policies meant to address “bad” behaviors.

Social Media 94

Social Media Media Strategy Social 94

Whole Whale

APRIL 26, 2022

In April of 2022, Google quietly rolled out a very interesting feature called ‘Assistive Writer’ which automatically identifies noninclusive language like a spell checker. The tool, powered by a language processing AI, flags gendered language as well as other words like ‘landlord’ and suggests that they may be noninclusive.

Language 105

Language History Washington Google 105

Nonprofit Tech for Good

APRIL 2, 2023

But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin. 6) Sharing Impact With just a few details about your organization, ChatGPT can write boilerplate language about your impact, mission, and programs.

Tools 359

Tools Fundraising Analytics Analysis 359

.orgSource

MAY 29, 2023

Fifteen percent of association boards are made up of people of color. Three percent of association CEOs are people of color. Some groups are reluctant to divert attention from member engagement and attrition. People are fearful of change. Association for Talent Development (ATD) State of the Association Profession report.

Associations 221

Associations Reflection Leadership Training 221

Whole Whale

AUGUST 16, 2022

AI image generators can create realistic images of people or things that don’t exist. This is a great way to stand out on social media and get more people to engage with your posts. And with AI image generators, you can create custom visuals that will grab attention and convey complex information in a simple way.

Images 97

Images Generation Impact Artist 97

Nonprofit Tech for Good

OCTOBER 29, 2022

There are two different ways of approaching embedded giving: Modal embeds or pop-up donation forms that display when people select your donate button. As people become more passionate about what their donations are accomplishing, they may also be more likely to share it. People like easy.

Giving 319

Giving Paypal Gift Mobile 319

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. Here are the top takeaways.

Advice 98

Advice Social Media Media Meme 98

Achieve

MARCH 18, 2024

The right story catches our attention and makes us more willing to listen to the hard numbers and details that ultimately convince us to take action. Do your grant applications tell stories that catch the attention of funders and illustrate the real impact their support will have on your community? Use a people-first approach.

Storytelling 52

Storytelling Grant Tips Proposal 52

Get Fully Funded

APRIL 23, 2023

To do that, you have to connect with them emotionally through a story, a photo, and hero language that makes them feel special and important, like they personally stepped in and made a difference through their gift. You don’t need to dive into details or emphasize the tragedy and past trauma of the people you work with.

Gift 119

Gift Donor Language Video 119

Greater Giving

MARCH 25, 2024

You’ve only got a few brief seconds to engage attendees as they browse item displays, making item descriptions one of the best ways to catch their attention. Use Attention-Grabbing Language To make your headlines and auction item descriptions more tempting, use words that: Convey appeal (excellent, popular, quality, etc.)

Fundraising 98

Fundraising Template Storytelling Headline 98

Get Fully Funded

FEBRUARY 25, 2024

Acknowledge the donor for their gift – You’ll find the specific language in the 2 nd paragraph, along with how that gift will impact the organization’s ability to fulfill its mission. This sentence has one job – to get people reading and move them to the next paragraph. Element #4: Hero language. Element #9: Tax language.

Donor 105

Donor Create Language Gift 105

Eric Jacobsen Blog

MAY 11, 2023

Those eight behaviors are: Attention -- Pay attention to what people say to show your interest. Positive Language -- Find words and phrases to show employees they're needed. Invite -- Ask people to contact you directly with their issues and concerns -- not to bypass the normal channels, but in addition to those channels.

Demonstration 52

Demonstration Language Channel Attention 52

EveryAction

JANUARY 25, 2023

Make sure to include lots of “you” language—that means your news updates should not be framed as what you are doing as an organization, but rather as what your donors are making possible with their generosity. I wish you a prosperous 2023—keep being What’s Good in the world! Learn more and get in touch at bewhatsgood.com !

Support 220

Support Build Linkedin Newsletter 220

Nonprofit Tech for Good

APRIL 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches. Do the research.

St. Louis 239

St. Louis Headline Search Google 239

Eric Jacobsen Blog

MAY 19, 2021

Those eight behaviors are: Attention -- Pay attention to what people say to show your interest. Positive Language -- Find words and phrases to show employees they're needed. Invite -- Ask people to contact you directly with their issues and concerns -- not to bypass the normal channels, but in addition to those channels.

Language 52

Language Channel Attention Contact 52

Eric Jacobsen Blog

FEBRUARY 5, 2024

Getting an MBA takes time and money, making it inaccessible to many people who want to take charge in the business world. That core consists of working through and with other people to create value while using financial concepts and metrics to maximize the value created for all company stakeholders. Model cooperative behavior.

Skills 92

Skills Learning Knowledge Leadership 92

ASU Lodestar Center

APRIL 14, 2022

Successfully including all stakeholders in the life of a nonprofit requires attention to enacting and maintaining inclusive practices. When traditionally excluded people are included, power imbalances weaken , work environments become more innovative , trust between colleagues increases , and financial performance increases.

Strategy 52

Strategy Fort Worth Language Music 52

Candid

AUGUST 10, 2023

By staying human-centered and running small, iterative experiments, we can more quickly identify where the greatest potential for real value for real people in the real world lies. But once the site started to get real traction, it would catch the attention of spammers and its quality would rapidly decline.

Generation 98

Generation Hype Gartner Benefit 98

Greater Giving

MARCH 16, 2023

However, in a crowded fundraising landscape, it can be challenging to stand out and capture the attention of potential donors. People connect with stories that are relatable and personal. Use vivid language and sensory details to create a narrative that evokes strong emotions in your audience. Make it Easy to Donate.

Storytelling 45

Storytelling Fundraising Language Channel 45

Bloomerang

OCTOBER 23, 2023

I’ve always been an optimist—believing people are more interested in the solution and the progress forward, than alarm and complaint. Since negative information draws greater attention, many may believe it has greater validity. This might be why bad news seems to garner more attention. That’s clearly you, John.

Raise 93

Raise Fund Disaster Images 93

M+R

JULY 10, 2023

Your audience, on the other hand, is mostly full of normal people. People who care, yes, or they wouldn’t be your audience — but who very likely have other things on their mind. Eliminate, or clarify, any jargon or Official Language that may be opaque to readers. Fair enough. Is the call to action clear?

Guidelines 89

Guidelines Audience Language Content 89

M+R

MARCH 14, 2024

Unfortunately, not all of our donors are themselves professional fundraisers — so creating a special, attention-grabbing Giving Day that gets your audiences excited and engaged can be a big boost during an otherwise quiet time of year. If you saw an ad, and later read an email, you’d know it was the same, just from the language.

Giving 95

Giving Museum New York City Boston 95

Eric Jacobsen Blog

JANUARY 27, 2024

Brad Jacobs Some of my favorite leadership lesson takeaways from the book, written in an easy-reading, conversational and friendly style, include: Successful people are self-aware enough to avoid the following three impediments to effective leadership : The belief that you’re right, no matter what. Only one person talks at a time.

Lesson 57

Lesson Leadership Hunger Chapter 57

Association Analytics

JULY 22, 2021

Use tactics that are fun or provide a value for people to share their information with you. Use visualizations to see gaps that need attention. Keep in mind the delicate balance of your need for data without asking people for too much information. Make it easy for people to provide information to you. Be creative.

Data 169

Data Analytics Associations Registration 169

Forum One

MARCH 12, 2024

There is a scary elephant in the room: efficiencies can also mean a team can do more with fewer people, but resisting change isn’t the way to approach this. Rather, we see effective teams being able to turn their attention to new ideas and approaches they didn’t have time for before.

Social Media 80

Social Media Images Video Media 80

Nonprofit Tech for Good

APRIL 10, 2022

Write tweets in clear, concise language. Embrace a writing style known as plain language which is becoming an increasingly important skill for social media managers. People who are active on Twitter tend to be plugged into current events and trending news. Format your tweets for easy reading. Schedule tweets in advance.

Twitter 343

Twitter Practice Social Media Nonprofit 343

Forum One

NOVEMBER 15, 2022

If your organization requires the translation of content to languages other than English, it means that your audience is multicultural, multilingual, and diverse. Translating content from English to any other language presents challenges that go beyond the selection of accurate words. What phrases or slang words do they use?

Content 59

Content Strategy Develop Language 59

Nonprofits Source

MAY 6, 2024

Whether it’s making your text larger, adding more negative space between text, or using high-contrast colors, make your email templates easily readable to people with visual impairments. Implement inclusive language and content. Pay attention to subject lines. Clarify navigation and next actions.

email 52

email Tools Strategy Application 52

Greater Giving

FEBRUARY 20, 2024

Attention Grabbing Headline This is your chance to grab the attention of your reader and get them to pay attention to this special gala invitation. Use captivating language on your gala invitation to evoke curiosity. High-Quality Design: Invest in an eye-catching design that reflects your event’s theme and brand.

Captivate 52

Captivate Sponsor Headline Contact 52

EveryAction

OCTOBER 6, 2022

Individual donors at the grassroots level are likely motivated not just by your mission as an abstract idea, but by its effect on the people and purpose you serve. Consider adjusting your content to attract a younger audience: is the language being used up-to-date and inclusive? What does the tone feel like?

Program 130

Program Donor Gift Fundraising 130

Pamela Grow

OCTOBER 22, 2023

Showcase Impact Through Stories: Share compelling stories or language that illustrates the positive impact the donor has had on the organization’s mission. Initiate conversations via mail, phone, or email, and listen attentively. Remember, fundraising isn’t about asking rich people for money.

Donor 52

Donor Fundraising Relationship Survey 52

Eric Jacobsen Blog

JUNE 14, 2019

Those eight actions are: Attention -- Pay attention to what people say to show your interest. Positive Language -- Find words and phrases to show employees they're needed. Invite -- Ask people to contact you directly with their issues and concerns -- not to bypass the normal channels, but in addition to those channels.

Action 40

Action Language Channel Attention 40

sgEngage

FEBRUARY 17, 2023

Have Them at Hello Start with an irresistible subject line that’s 50 characters or less and grabs your audience’s attention: Convey urgency. (“Our Joe, join our new Art Lovers Speakers Series.”) When segmenting your list, be careful about language that could alienate certain donors. Ask a question. (“How Personalize it. (“Joe,

email 77

email Communication Effective Fundraising 77

Eric Jacobsen Blog

MARCH 8, 2019

Those eight behaviors are: Attention -- Pay attention to what people say to show your interest. Positive Language -- Find words and phrases to show employees they're needed. Invite -- Ask people to contact you directly with their issues and concerns -- not to bypass the normal channels, but in addition to those channels.

Language 40

Language Channel Attention Award 40

Get Fully Funded

JUNE 20, 2022

Just stick to the ones that are essential for governance and include language like “Other committees will be formed as needed.” Make sure you and the Board chair have a key or combination, and put a third key in a secure location and tell several people where that is. Step #5: Revise the bylaws with proposed language.

Government 122

Government Nonprofit Review Language 122