Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Stories are windows into new worlds. Now more than ever, nonprofits need to share stories of how they’re making the world better.

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Channel Sierra Leone Story Digital 247

NonProfit Hub

MAY 22, 2017

It could be a photo, a short story, an op-ed—anything. We’ve all seen those horribly clickbait-y headlines , which always seem to include “You’ll Never Believe What Happens Next!!” We’ve all seen those horribly clickbait-y headlines , which always seem to include “You’ll Never Believe What Happens Next!!”

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Headline Content Associations Internet 44

See3

OCTOBER 3, 2014

As we often tell our video clients, nonprofits are ultimately competing against cat videos for their audience’s attention. By keeping your audience and their search interests in mind when uploading your video, you can increase the chances people will find it and watch. Upworthy headlines are a good source of inspiration.)

YouTube 40

YouTube Free Headline Search 40

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. With those statistics in mind, let’s take a look at what this reveals about donors. With that in mind, we can remove that from the general understanding of donor behavior for the rest of the day. Who Is Giving?

Lesson 52

Lesson North America New York Kentucky 52

Get Fully Funded

OCTOBER 7, 2021

Keep in mind that advocacy campaigns are long-term efforts, and nonprofits with dedicated advocacy initiatives plan and launch new campaigns as needed to respond to upcoming and ongoing legislation. Stay up to date with current advocacy trends. Use your CRM to track relationships with supporters. Focus on volunteer retention. Direct mail.

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Advocacy Strategy Nonprofit Volunteer 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

Post a variety of different media types, photographs and visuals get attention, shorter status updates, and curated links. The art of writing good teaser headlines is critical to getting more interaction. Human interest stories and good news from the organizations generated more interaction than others.

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Facebook Change Profile Impact 112

NonProfit Hub

JUNE 20, 2016

Keep in mind that we don’t use the term “easy” lightly around here (hence the parentheticals in our title). Keep the purpose of your mail piece in mind that we discussed in step one. Think of it as sort of headline or teaser. He suggests that we’re telling the reader’s story, not our own.

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Mail Headline Action Mind 34

Get Fully Funded

JUNE 11, 2023

In short, you don’t have much time to catch your donor’s attention and get opened. Keep in mind that not everyone donates through the mail. 8 Keys to Writing the Perfect Fundraising Letter Your fundraising letter must quickly grab the reader’s attention, tell a story , and ask for a gift. Instead, they will skim it.

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Fundraising Guide Mail Gift 111

Get Fully Funded

AUGUST 1, 2022

But hey, I’m sure you’ve opted out from things that just no longer captured your attention. Set her heart on fire with stories of real lives and real change – it’s what she wants to know after giving. ONE Success story. Kick off your newsletter by sharing one good story that shows how your nonprofit is making a difference.

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Newsletter email Create Template 124

NTEN

JULY 28, 2010

Keep this in mind when you begin prioritizing the messages and ask(s) on your homepage. . You have a limited amount of attention from a visitor. Conclusions indicate that the upper left of a page is the highest viewed area, headlines draw the eye before pictures, and more. Visually prime locations are the same for everyone.

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Method Audience Design Question 52

NTEN

SEPTEMBER 23, 2010

I skim through headlines, looking for items that interest me, read the first few paragraphs of an article that catches my eye, and then decide if it's worth my time. Yes, yes, I know what I just wrote, but there's a lot of value in knowing how to use white space and paragraph breaks and subheadings to capture people's attention.

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Web NTEN Alternative Headline 70

Greater Giving

NOVEMBER 9, 2023

Showcase your mission statement as a sub-headline beneath your nonprofit’s name to grab your visitors’ attention and let them know what your organization is about right off the bat. Bring attention to the various issue areas that your nonprofit is working to solve to emphasize your nonprofit’s purpose.

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Strategy Nonprofit Guidelines Websites 59

Bloomerang

SEPTEMBER 12, 2021

We help you all tell your story to the masses and raise more funds faster. And I’ve been able to see other people’s make that shift in their minds, other nonprofits and leaders. That’s kind of a part of my story. Essentially, what do we do? And so I’d love to share some of that with you today.

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Results Video Donation Fundraising 85

Nonprofits Source

MARCH 21, 2018

They counteract this by telling the stories of people both past and present who have connections with the American Red Cross. Don’t be afraid to share people’s stories because it will make your organization feel a lot more friendly and open. Like the American Red Cross, they know how to use personal stories to promote their brand.

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Social Media Resource Marketing Media 109

Connection Cafe

DECEMBER 22, 2013

With the ever declining attention span of your audience, it’s necessary that you start appealing to a broader range of senses. Baldrick’s Foundation shares expert story-telling advice. Creating share-worthy content means understanding your audience and the story they want to tell. Have you ever thought about it?

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Story Nonprofit Social Media Content 54

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

Maybe crowd funding caught your attention as the ALS Ice Bucket Challenge swept the world this past summer, raising over $100 million for disease research and raising awareness about ALS with the millions of videos shared on Facebook. They spend several weeks before the official campaign launch rallying their base of champions.

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Fund Campaign Practice Giving 130

Connection Cafe

APRIL 13, 2018

Here are a few tips to keep in mind while creating your next direct mail piece: Segment and create for the audience you’re trying to engage. Ensure you capture your reader’s attention early. Your school’s direct mail should be designed so it grabs readers’ attention and convinces them to give. Ask for specific amounts.

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Education Fundraising Mail Offline 23

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

What comes to mind when you think of the word crowdsourcing either for funding or doing? And, a symphony orchestra, made headlines when they crowdsourced musician auditions for the Youtube Symphony orchestra. The presentation was followed by a discussion about how one might evaluate efforts to engage crowds. What do you track?

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Measure Fund Impact Minnesota 96

Have Fun - Do Good

NOVEMBER 17, 2010

A lot of attention on team, it's probably the hardest thing because you have to keep getting out of your own way. And mind you, they weren't all women who wanted to be journalists. We trained them in how to use their cell phones for rapid response, and how to write Op-eds, feature stories, and front line journals.

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Voice Global Saudi Arabia Journal 69

Nonprofits Source

OCTOBER 11, 2017

There’s writer’s block, competition for our attention in the form of social media or our phones, and who can forget about the 50 other responsibilities we have on our plate. Our ideas float freely in our minds and the challenge comes when we have to organize those thoughts into ideas that others can comprehend.

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Process Content Digital Marketing 98

DNL OmniMedia

OCTOBER 22, 2020

Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Let’s explore a few ways that this site promotes engagement through creativity and attention to detail: Responsiveness. This is an extremely effective way to draw in readers.

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Websites Organization Nonprofit Site 52

Nonprofits Source

AUGUST 31, 2022

Whether you’re educating them about your mission, sharing success stories, or urging them to donate, having a central hub for information and resources is essential. The site should capture users’ attention to keep them on the page and provide information that helps the organization meet its goals. Choose just a few images.

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