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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Easy Access to All Data.

Analytics 169
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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

And while it’s great for specific uses in day-to-day operations like transactional, process renewals or course payments, it can’t help you answer complex questions (see our previous blog, Your AMS Wasn’t Designed for That ). What are real-time trends and demographics of our meeting registrants? Why analytics? Visual Reporting.

Analytics 169
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Demographics via Candid: Building a movement to promote equity in the social sector

Candid

A lack of standardized demographic data not only hinders our collective work to create a more equitable sector; it also requires nonprofits to take time away from their mission-driven work to respond to disparate requests by funders for this information. However, this power extends far beyond the walls of corporations. “The

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5 New Google Analytics Statistics For Nonprofits

TechImpact

Google Analytics, where would I be without you?”. This is a question I ask myself, and web masters around the world ask themselves, on a daily basis. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole.

Analytics 223
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How to Make Your AMS a Revenue Generator, not a Cost Center

The MatrixFiles

If your association or nonprofit is looking to increase non-dues revenue, be sure to include someone from the AMS team and ask these questions: Conduct a usability study. Are you tracking abandons in Google Analytics? Can you look at previous purchasers, create demographic profiles and market to others like them? Hard to know.

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3 Questions to Get to Know Your Donor Base Better

NonProfit PRO

If someone asked about your nonprofit's donor's experience, what would you say? Here are tips to get to know your donors and have an answer.

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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.