Pamela Grow

OCTOBER 30, 2023

Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Engagement with content. Prospective monthly donors.

Analytics 52

Analytics Data Giving Metrics 52

Nonprofit Tech for Good

JANUARY 17, 2019

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines.

Calendar 275

Calendar Social Media Content Media 275

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 111

Analytics Digital Tools Measure 111

Candid

DECEMBER 12, 2022

HubSpot’s recent research helps to answer this question: branded video content is the most memorable. So when it comes to inspiring your donors to support your cause, you might consider creating a nonprofit explainer video for your organization. Which one would you be most likely to remember when it comes time to make a recommendation?

Video 97

Video Support Tips Audio 97

Bloomerang

AUGUST 16, 2021

Mastering relevant content marketing. Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. Let your supporters know specifics. Let’s say you’re a food bank.

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Nonprofit Tech for Good

AUGUST 9, 2021

That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Curated content relevant to your mission.

Linkedin 360

Linkedin Practice Social Media Sponsor 360

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. Content Mapping. >> Step 1: Identify all the content.

Metrics 219

Metrics Community Map Template 219

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 343

Twitter Practice Social Media Nonprofit 343

EveryAction

NOVEMBER 2, 2022

In fact, you can customize your annual report to only include the information relevant to what your donors and prospective supporters want to know. It allows more engagement beyond simply scrolling on a PDF, making it more likely supporters will absorb the information. Pathfinder International. The Humane Society.

Report 180

Report Organization PDF Tanzania 180

Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. Whether it’s boosting engagement, streamlining content creation, or enhancing donor communications, clear objectives are crucial.

Digital 295

Digital Strategy Guide Create 295

Nonprofit Tech for Good

MAY 8, 2019

HSNY’s website now also targets individuals looking for hunger-relief services for themselves and their families, and offers content that reflects this shift, such as a SNAP pre-screening tool. Similarly, we’ve seen the coming and going of content management systems (CMSs) over the years. The web is always changing. And so it goes.

Online 236

Online Hunger Metrics Drupal 236

Bloomerang

MAY 22, 2024

Whether it’s a blog post, article, or social media campaign, when you use Storyraise, the donation process seamlessly blends into the content, enhancing engagement and fostering a deeper connection with the cause.

Storytelling 80

Storytelling Digital Integration Blended 80

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. Your supporters. Cohesion across your team.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Nimble AMS

AUGUST 8, 2022

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. A set of rules, metrics, or policies established by an organization to bring clarity and ease of use to data practices is a data governance policy.

Policy 116

Policy Government Adopt Associations 116

Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. Because engaging people and mobilizing supporters to advocate for social justice and policy change is how we help move the needle. Why is engagement important? Focus on Target Audiences.

Metrics 75

Metrics Brain Social Media Social Network 75

Media Cause

JULY 11, 2023

In the nonprofit sector, where scaling reach and impact is a common goal, automated email marketing is the secret sauce that allows for meaningful connections with an ever-growing supporter base without stretching your resources too thin. This is key in building and maintaining relationships with supporters.

email 52

email Service Marketing Metrics 52

Forum One

JULY 15, 2021

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. As individuals, we’re served targeted content and ads based on our previous online behavior or social media profiles (e.g., This includes: Email databases Website analytics CRM systems Online giving platforms.

Personal 100

Personal Test Demographics Analytics 100

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Building an online community allows your organization to engage with your supporters on a personal level. Engagement.

Social Media 52

Social Media Media Guide Social 52

sgEngage

JANUARY 30, 2024

These solutions leverage predictive analytics to help anticipate future donor actions. According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics.

Tools 90

Tools Donor Fundraising Survey 90

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

What social media analytics should we pay attention to? And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?” Yet, there are those constant nagging questions. On Twitter, it is retweets.

Metrics 96

Metrics Facebook Data Measure 96

Wild Apricot

DECEMBER 21, 2017

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Sales Ops: Table of Contents. Sales Ops Metrics & KPIs. Performance Metrics Analyses. Data Analytics. Performance.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

sgEngage

AUGUST 23, 2023

Assess website analytics. Review your site’s metrics such as time spent on each page, call to action (CTA) click-through rate, bounce rate, and conversion rates for pages such as your donation form or new patient registration page. Understandable: Your website’s content must be comprehensible to all audience members.

Websites 81

Websites Organization Tips Map 81

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

Metrics 78

Metrics Communication Widget Social Media 78

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I wanted to avoid automated cross-posting of social content because I think it isn't very effective. Limited time and resources for maintaining and creating content on one hand, and a desire to get started. The secret sauce: Very focused objectives for your Fan Page and a selective strategy. What is the way out of this problem?

Metrics 97

Metrics Benchmark Facebook Experiment 97

Kindful

MARCH 25, 2021

Writing donation request letters and other communications to your supporters needs more thought put into it than pressing the send button on a general template. Your donor data should play a key role in your communication strategy, helping you create targeted content and personal experiences for recipients. Let’s learn more!

Communication 98

Communication Donor Data Guide 98

Candid

JANUARY 30, 2023

Your nonprofit’s brand is an important tool for communicating your mission to supporters and earning their trust. Effective branding also gives potential donors an accurate and compelling picture of your organization that encourages their vital support. Library of existing content. Professional support.

Nonprofit 109

Nonprofit Audience Library Research 109

AccelEvents

NOVEMBER 5, 2020

Hosting a hybrid event can boost physical attendance and promote your brand and content to a wider and broader audience. . However, with the right event planning software , an event planner can stay highly organized, streamline all of the content through one platform, and collect lead and analytics data along the way. .

Software 83

Software Virtual Integration Analytics 83

sgEngage

NOVEMBER 10, 2023

Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. Donor management software consolidates these time-consuming processes to make it easier for organizations to utilize donor metrics.

Donation 52

Donation Blackbaud Retention Gift 52

NetWits

JULY 10, 2012

Once Facebook conquered colleges the now web-giant with more than 900 million active monthly users moved on to support high schools. Eventually adding support for anyone over the age of thirteen. Make your blog the place where you produce original content that’s tailored to your audience. Create great content.

Social Media 251

Social Media Media Social Slides 251

Candid

MAY 10, 2023

The audience should set the tone for your campaign, including the messaging and content creation. Types of advertisements, topics, and content they respond to. Figure out who is responsible, accountable, supporting, consulting, and informed on your campaign so that specific roles are clear to everyone involved.

Communication 88

Communication Campaign Channel Measure 88

AccelEvents

JULY 20, 2020

The ability to record and store the event content. Make sure that it offers live 24/7 customer support so that you can reach out to them in case your event experiences technical issues. A good virtual event platform will have customer service and a supportive sales team to answer your questions. Live broadcast capabilities.

Virtual 94

Virtual Platform Question Broadcast 94

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2010

A couple years ago, I made a screencast about Google Analytics for Nonprofits. Over the years, I've been able to rub elbows with metrics geeks, even to pretend to be one at the 2008 E-Metrics Summit in DC. Sean Power is a metrics geek but one who understands what it is like to walk in nonprofit shoes.

Analytics 81

Analytics Voice Associations Web 81

Qgiv

NOVEMBER 9, 2023

Attract donors, volunteers, and other supporters. People are more likely to support organizations that they feel connected to. Here are a couple key metrics: Donations : Have your donations increased? Social media engagement: Are people interacting with your social media content? Increase your impact on the community.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Neon CRM

JUNE 1, 2023

With the right approach, you can communicate with donors, volunteers, and supporters and drive engagement around the causes they serve. These five nonprofit blog best practices will help you engage your readers while making the most of your content. You need to create content that matters to your community.

Practice 52

Practice Arkansas Spam Nonprofit 52

Kindful

MAY 12, 2021

Your potential supporters, participants, and beneficiaries are too. With the right strategy and approach, you can help your future supporters find the answers and solutions that your organization provides. Create a content plan with your keywords. Content ideas. First, it’s important to check your website analytics tools.

Online 73

Online Fundraising Adopt Search 73

DNL OmniMedia

JUNE 28, 2023

Nonprofit technology offers a wealth of opportunities to support your donor engagement efforts, largely thanks to the data you’re able to collect and use to drive your decision-making. In this guide, you’ll learn a few basic ways to ensure your nonprofit takes full advantage of its online resources to engage supporters.

Platform 52

Platform Donor Online Social Media 52

sgEngage

APRIL 18, 2022

Review your website analytics. Assess your site’s metrics such as time spent on each page and the bounce rate to determine your most popular pages. Combine information gathered while creating your user personas with your website analytics to decide how you can meet visitors’ expectations at every step of the user journey.

Websites 79

Websites Organization Tips Map 79