Qgiv

JANUARY 8, 2024

Looking at the current state of fundraising, there are a few top trends and strategies to elevate your fundraising efforts that stand out among the crowd. Employing these latest trends and best practices can help you amplify your organization’s fundraising success! For example, ChatGPT is easy to learn and use.

Trend 52

Trend Raise Tools Tips 52

Whole Whale

MARCH 27, 2023

As you may know, Google Analytics is deprecating support for the 13+-year-old Universal Analytics. As the clock runs out on the year, consider the types of requests you start getting for historical data from Universal Analytics. More details on this from Google: Export and share reports – Analytics Help.

University 52

University Analytics Data API 52

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

TechImpact

SEPTEMBER 23, 2013

Gartner , a tech analyst firm, created a list of trending technology resources nonprofits and organizations are taking advantage of to make a greater impact using more robust resources, at a lower cost than traditional IT. Industry News Tech analytics big data cloud computing integrated systems SaaS virtualization' Virtual Information.

Trend 188

Trend Technology Gartner Analytics 188

.orgSource

OCTOBER 31, 2023

We’ll send our audience back to work with new insights and answers to challenging questions like these: How can our organization prepare to manage disruptive events like the pandemic? Harriet’s going to explain how APA used convincing techniques to innovate and set trends in the planning industry.

Sponsor 275

Sponsor Associations Law Hype 275

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. 6 Artificial Intelligence Tools for Nonprofit Organizations 1) Predictive Analytics You might be wondering, what exactly are predictive analytics?

Tools 361

Tools Fundraising Analytics Analysis 361

TechImpact

SEPTEMBER 17, 2014

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important? Every nonprofit’s website is different.

Analytics 158

Analytics Websites Nonprofit Attention 158

Whole Whale

FEBRUARY 9, 2024

Research What People Are Looking For (not just what you have) When we start creating our websites, we think about the content that we already have. Study Seasonal Trends Another fantastic tool is Google Trends. Below you can see how this shows up in our annual traffic in Google Analytics: 3.

Strategy 98

Strategy Tips Google Search 98

Candid

JANUARY 24, 2024

As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. The top-level analytics The first thing I do is look at the big picture. There’s a stable audience, but historically they didn’t engage much.

Social Media 52

Social Media Data Strategy Media 52

Nonprofit Tech for Good

AUGUST 9, 2021

As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. LinkedIn Pages.

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Association Analytics

SEPTEMBER 8, 2022

New Audiences. Content contributors. Identify patterns and trends to align products and services to the member journey. Determine if you have compelling content and products for each stage of the member journey, then fill in the gaps. Find new individuals and organizations to expand the scope of your prospect base.

Data 169

Data Associations Product Stream 169

.orgSource

JULY 25, 2023

Yet, if you are a wizard with keywords, your audience will hear you. Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), and meta descriptions (Html summaries of page contents.) Here’s a list of providers courtesy of Bard. Industry reports.

Team 221

Team Marketing Build Analysis 221

Byte Technology

FEBRUARY 9, 2017

Basically, they want people to return to their page again and again, whether it’s to buy their merchandise or engage their services, read the latest blog or just comment on topic-specific trends. Contextly is a great all-in-one plugin that builds audience loyalty through a diverse number of tools designed to keep readers, well, reading.

Plugin 100

Plugin Audience WordPress Site 100

Top Nonprofits

MARCH 12, 2021

Just like last year, common solutions to this year’s problems emerge in the form of fundraising trends. We’ve been paying attention to these developing trends, and have compiled them here for you. Consider adding direct mail appeals alongside your mobile strategy to capture a wider audience and boost your conversion rates.

Trend 98

Trend Campaign Fundraising Mobile 98

Whole Whale

JUNE 15, 2022

Organizations use social listening to track their brand reputation, understand their target audience, and monitor their competition. Understand your target audience : Social media is full of data that can help you better understand who your target audience is and what they care about. Broad social analytics.

Tools 98

Tools Guide Social Social Media 98

Media Cause

OCTOBER 11, 2023

However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. It has three main components: account management, advanced analytics, and promoted hashtags (more on these capabilities later). What Is TikTok for Good?

Marketing 59

Marketing Fundraising Social Media Video 59

Candid

JANUARY 24, 2023

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. The results: evaluating the success of our social media video experiment We ran this experiment from September 26 to December 9, 2022, and collected analytics to evaluate its success on December 12, 2022.

Video 140

Video Social Media Evaluation Audience 140

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. With the power of shares and the possibility to go viral, even the smallest organization can reach a global audience.

Social Media 52

Social Media Media Guide Social 52

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Step 2: Define your audience Understanding your audience can make or break your communications campaign’s success. Types of advertisements, topics, and content they respond to.

Communication 98

Communication Campaign Channel Measure 98

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Qgiv

FEBRUARY 20, 2024

The three main types of AI you should know about: Generative AI are programs that can use your input to create new content, from images to texts to music. ChatGPT can help you create content, come up with fundraising ideas, and assist with event planning to support your organization’s mission. AI-enhanced editing tools.

Fundraising 97

Fundraising Nonprofit Analysis Donor 97

ASU Lodestar Center

JUNE 1, 2022

According to Huiquan Zhou and Shihua Ye, “The rapid development of information technology has boosted nonprofit organizations’ ability to reach out to a larger and more diverse audience… in a fast and affordable way.” In digital communication, an individual can reach a much broader audience. AI analytics. million alumni.

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

AccelEvents

FEBRUARY 10, 2021

The COVID-19 pandemic accelerated the slowly growing trend towards virtual and hybrid event environments. Selling tickets to a physical event is difficult when part of your target audience will not attend. A hybrid event allows you to reach both audience segments. The 2020 event landscape has most definitely been virtual.

Virtual 98

Virtual Stream Audience Industry 98

sgEngage

SEPTEMBER 6, 2022

humming along smoothly and seamlessly for both internal and external audiences? As part of The Blackbaud Institute Index 10 th anniversary celebration, the Institute has hosted a series of virtual fireside chats to get exclusive insights from thought leaders and perspectives on this decade’s most influential charitable giving trends.

Marketing 82

Marketing Blackbaud Analytics Trend 82

Media Cause

FEBRUARY 1, 2024

MarTech: Tools that help marketers reach their audience and create conversions are part of MarTech. Any tool, platform, or website helping you reach an audience, get your message in front of them, and get them to convert is considered part of your marketing technology. How does Media Cause define that line?

Marketing 59

Marketing Platform Social Media Aggregator 59

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Here is what you can do to prepare for the impacts of iOS15 on email marketing. How will iOS 15 impact email marketing?

email 104

email Marketing Test Mail 104

sgEngage

SEPTEMBER 28, 2021

Are there 2020 trends that we will continue to see in 2022? This trend is unlikely to change. Let’s translate these trends into tactics. Ensure you have access to accurate email metrics including click, action, and conversion tracking so that you can determine the success of content, messages, and segmentation.

Online 94

Online Fundraising Benchmark Adwords 94

NetWits

SEPTEMBER 5, 2012

Audience Analysis. There are a few steps to successful audience-centric design: Identify Your Audience: Understand all of the groups your serve and find out what makes them tick. Create Personas and outline tasks: Create a sample person that represents each audience group you serve. You know your audience.

Design 247

Design Web Guide Slides 247

sgEngage

OCTOBER 14, 2022

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Let’s dive in.

Communication 75

Communication email Marketing Museum 75

Forum One

OCTOBER 12, 2023

We’ll also explore the strategic intent of GA4 as well as explore its potential in adaptive techniques, robust machine learning algorithms, and powerful predictive analytics. Nailing down your brand voice and tone to meet audience expectations? Cultivating a deep connection between your brand and its audience? That’s one puzzle.

Voice 72

Voice Social Media Portland Technique 72

Allegiance Group

APRIL 15, 2024

Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Plus, you’ll need to adjust it often to ensure you adapt to changing audiences and preferences. Create audience personas based on shared characteristics such as age, interests, and communication preferences.

Fund 52

Fund Donor Strategy Search 52

Kindful

MAY 12, 2021

In fact, three of the highest trending searches were virtual fundraising, virtual fundraising ideas , and virtual fundraising events. Source: Google Trends. Find relevant keywords that your audience is searching for. Create a content plan with your keywords. Content ideas. How do tracking and analytics help SEO?

Online 73

Online Fundraising Adopt Search 73

Nonprofits Source

OCTOBER 11, 2023

Social media trends and best practices change so often that it’s helpful to ground your approach in data and regularly reevaluate your social media presence as your supporter base grows and changes. Create audience personas. Based on your collected data, create audience personas you can target on social media.

Social Media 52

Social Media Data Media Atlanta 52

Volunteer Hub

FEBRUARY 17, 2023

Start by Creating Compelling Content Content that is compelling to you, may not be compelling to your volunteers. You have to consider your audience, the platforms they use, and what motivates them to volunteer with an organization. Here are some tips for creating engaging content. Here are 7 tips that can help.

Social Media 91

Social Media Volunteer Media Social 91

Nonprofits Source

DECEMBER 13, 2023

Healthcare SEO marketing describes the process of optimizing a healthcare website and its content to drive more organic search traffic. Organizations commonly use tools like SEMRush, Moz Keyword Explorer, or Google Search Console to research trending and relevant keyword options. Your content can directly speak to the latter query.

Practice 52

Practice Marketing Strategy Search 52

Care2

MARCH 23, 2022

The Digital Strategy Summit (March 28-April 1) is five days of online content bringing you and your team the latest trends in digital strategies for nonprofits, charitable campaigns, and advocacy movements. Both SEO and Google Analytics have a mysterious air to them and seem difficult, but they couldn’t be easier.

Digital 41

Digital Strategy Learning Online 41