Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size. Sysomos did a benchmarking study of all Fan Pages on Facebook that looked Fan Page "popularity" (number of fans) against content posting frequency. Share links and content from these pages on your page.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Bloomerang

AUGUST 16, 2021

Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . . — Kevin Shulman for the Agitator-DonorVoice.

Analytics 126

Analytics Strategy Fundraising Benchmark 126

NetWits

APRIL 5, 2013

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. The study advises that “addressing email engagement should be a top priority for anyone involved in raising money and driving advocacy online in 2013.”.

Rate 235

Rate email Ideas Trend 235

sgEngage

FEBRUARY 4, 2022

The sector is moving away from galas and golf tournaments toward a strategic focus on raising more through major gifts. Performance analysis solutions help you understand programmatic strengths, weaknesses, and opportunities. Examples of performance tools include performance analysis and benchmarking. .

Data 100

Data Houston Classes Analytics 100

sgEngage

AUGUST 8, 2022

Often, in fundraising, people would like to know the ROI of various ways of raising money. And, with that sort of analysis, you’ll be able to tinker with your model and see what works over time. Let’s say your organization raises $5 million through a campaign. What’s the ROI, for example, of your annual gala?

ROI 75

ROI Campaign Gift Metrics 75

sgEngage

MARCH 30, 2021

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. million people combined to raise over $1.3 You’ll also find: Analysis and breakdowns of each P2P category to see how your specific campaign measures up.

Blackbaud 70

Blackbaud Studies Fundraising Registration 70

Connection Cafe

APRIL 11, 2014

The stats and analysis give us some interesting insights into different types of fundraising events. By studying the benchmarks, we can get insights into achieving greater fundraising success – and the solutions definitely vary depending on the type of event. Want to learn more about using peer-to-peer benchmarks to get better results?

Raise 37

Raise Money Stats Benchmark 37

Care2

FEBRUARY 7, 2014

The latest 2013 Charitable Giving Report by Blackbaud analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. Which Sectors are Raising the Most? Six of the nine sectors in the analysis had year-over-year growth over 10%, with faith-based organizations having the largest increase."

Report 77

Report Online Donation Giving 77

DNL OmniMedia

FEBRUARY 11, 2021

Less than half of major gift officers are highly productive (defined as raising more than $550 thousand per year). They’ve been applying science to major gifts fundraising to help nonprofits raise funds more effectively. How much more will they be able to raise, based on your current team’s data? Peer Benchmarking.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Connection Cafe

MARCH 30, 2021

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. million people combined to raise over $1.3 You’ll also find: Analysis and breakdowns of each P2P category to see how your specific campaign measures up.

Blackbaud 48

Blackbaud Studies Fundraising Registration 48

Connection Cafe

OCTOBER 12, 2017

Benchmarking Major Gifts. According to a new benchmarking study sponsored by the Association of Philanthropic Counsel and funded by MarketSmart “ major gifts ” haven’t yet found their equitable place among donors or the non-profits that receive them. and “What methods work best to raise these gifts?”

Gift 35

Gift Strategy Benchmark Arts 35

Care2

JULY 16, 2010

300 billion was raised in 2008 (Giving USA); * $15 billion was raised online in 2008 – a 44% increase over 2007) (Blackbaud); * $21 million has been raised by Causes since its launch three years ago; * 30% of online giving happens in December. Did You Know? * How Does Your Nonprofit Measure Up?

Online 64

Online Practice Fundraising Benchmark 64

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. It shows that where we fail to engage donors, we also fail to raise funds.

Channel 118

Channel News Mail Blogger 118

NTEN

SEPTEMBER 24, 2009

In fact, the end of the calendar year is also a significant source of the funds raised online for nonprofits. Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. for Blackbaud customers in the entire analysis.

Online 90

Online Fundraising Offline Blackbaud 90

Connection Cafe

JUNE 13, 2013

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Obvious event metrics to follow are the basics, like these: Total amount raised. Profit/loss. Number of participants.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Care2

JANUARY 30, 2012

These aren’t necessarily the same organizations we included in our write-up last year; this analysis compares two years of data for these 14 groups. So without further ado, here’s the scoop: A lot more money – Every organization in this data set raised more money in 2011 than they did in 2010.

Fundraising 67

Fundraising Benchmark Rate Aggregator 67

DNL OmniMedia

NOVEMBER 12, 2020

As a nonprofit fundraising professional, you know that raising major gifts is one of the most strategic efforts your organization will complete. Why is it important to track fundraising benchmarks? According to Bloomerang , up to 88% of the total dollars raised by a nonprofit come from the top 12% of donors.

Metrics 52

Metrics Gift Track Tech 52

Connection Cafe

APRIL 3, 2019

You ascertain averages, browse benchmarks , and create charts. You are using diagnostic analytics if you have dashboards or established benchmarks for your campaigns. This type of analysis has served us fairly well to date. We all know that a good fundraiser can raise just as much, if not more, than some donor prospects.

Analytics 35

Analytics Data Fundraising Amazon 35

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2010

For the past few years whenever I doing a training or speak about nonprofits and social media and more recently when we’ve presented about the book, The Networked Nonprofit , someone always raises this concern: “Social media is a time suck.&#. Here’s a few that I’ve used. Sort the information to find people to get to know.

Twitter 107

Twitter Network Tips Influence 107

ASU Lodestar Center

FEBRUARY 20, 2013

The report provides excellent recommendations on what can be done to reroute the current direction in which the fundraising profession is headed, including strengthening talent, sharing accountability, and creating achievable benchmarks. Here are some other helpful starting points: Build cohesiveness. Philanthropy is impactful and rewarding.

Fun 79

Fun Fundraising Attitude Indiana 79

Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

Total raise $5563 or 10% over goal of $5,000 in 2 weeks. 80% of the goal was raised before the Online Memorial Event on July 3rd. Set A Realistic Goal Based On Benchmarking. With online contests or when there is a “matching grant,” I’ve been able to raise more, but I did not have one. Fundraiser.

Social Media 129

Social Media Online Learning Fundraising 129

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

Each type dictates a different process and therefore requires different measurement and analysis methods. Knowing what work you need done and the quality of work you’d like to receive and set benchmarks to measure outcomes. You are looking to raise $10,000. You raise $9,000? You’ve raised $11,000? Measuring Work.

Measure 104

Measure Aggregator Platform Consultant 104

Connection Cafe

JUNE 4, 2014

Everything from your dollars raised and campaigns run to email open rates and growth on social media. Once you know the hard numbers conduct a SWOT analysis. In this meeting you should discuss the hard facts and the results from the analysis. Let the analysis be the driving force of your change. Make a stop-doing list.

Change 37

Change Analysis Social Media Canada 37

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2012

The presentation looks at how younger generations are always connected and are multi-taskers who count on the Internet as their external brain and approach problems in a different way from older generations. It raises the question (unanswered) whether this is a good or bad thing. One possible outcome is stagnation in innovation.

Network 110

Network Work System Teen 110

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

On Twitter, a start up company got 100 great marketing ideas for free, women raised $6,000 in a day and a wooden toy maker in NH got a nationwide contract. A key takeaway for me was a content or pattern analysis of what consumers were saying about Georgia Tech on Facebook - it was an analysis of over 4,500 mentions.  

Social Media 50

Social Media Relationship Media Management 50

Connection Cafe

APRIL 15, 2019

In this post, you’ll learn from my mistakes and create better charts for your audience – to show fundraising results, organization’s impact or benchmarking. For example, in the following chart, we can say that the Vandelay Center for Marine Biology raised $100,000 in FY19. Dollars Raised. % You’re not alone.

Chart 27

Chart Results Create Fundraising 27

Connection Cafe

DECEMBER 15, 2010

Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy. Once you understand and evaluate various key metrics and corresponding benchmarks, you can use your analysis as a blueprint to think strategically about how to improve your event’s future fundraising results.

Marketing 55

Marketing Tips Online Analysis 55

NTEN

MARCH 27, 2009

Flickr: bensheldon Allyson Kapin summarizes some key findings from Convio 's 2009 Online Marketing Benchmark Inex Study , and cites some analysis by Superstar NTEN member Robert Weiner. Well, it helped Charity:Water raise $10,000 in one day! You don't even have to attend -- just follow along on Twitter.

NTEN 36

NTEN Netsquared Sample Convio 36

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. According to The Urban Institute, there are roughly 1.8 million nonprofits in the U.S. ,

Marketing 198

Marketing Fundraising Test Nonprofit 198

Connection Cafe

AUGUST 15, 2016

They raise money by crafting documents that reflect the terms of those who give it. If the funder calls it a benchmark, so will we. Literally, put results first, whether in grant discussions and decisions, program design and analysis, or anything else. Like most big ideas , this one is both ahead of the times and behind them.

Language 20

Language Foundation Proposal Nonprofit 20

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. PostRank scoring is based on analysis of the " 5 Cs " of engagement: creating, critiquing, chatting, collecting, and clicking. This analysis took all of five minutes. Twitter As Charitable Gift Spreader.

ROI 50

ROI Widget Cambodia Metrics 50

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2007

Her readers responded, raising approximately $30,000 in a few days. Bunting has raised $75,000! As of this evening, her campaign had raised over $80,000. She's also well ahead of TechCrunch which has raised slightly over $5,000. Does it illustrate the problems of using the Technorati rank as any serious benchmark?

Support 50

Support Blogger Classroom Technorati 50

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

Tech Soup

MAY 22, 2012

Looking to help your organization get better at raising money online? Remember, audience analysis should be a key part of your online strategy. First Download the 2011 Online Giving Report , then implement these seven tips that will help you improve your online fundraising efforts. Look at Web Traffic.

Results 44

Results Online Donor Fundraising 44

Care2

AUGUST 7, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Causes 48

Causes Facebook Social Media Advocacy 48