Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy. For the past 11 years, this study has gathered comparative metrics from nonprofits on email, social media, social advertising, fundraising, and web engagement.

Benchmark 64

Benchmark Studies Metrics Digital 64

M+R

NOVEMBER 29, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. . Read time: 2 minutes.

Benchmark 87

Benchmark Analysis Aggregator Advocacy 87

M+R

NOVEMBER 28, 2022

The deadline to join the 2023 Benchmarks Study is THIS Friday, December 2. The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics. Read time: 2 minutes.

Benchmark 76

Benchmark Studies Analysis Trend 76

Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Online Fundraising. Why is that?

Benchmark 76

Benchmark Advocacy Studies Metrics 76

Nonprofit Tech for Good

FEBRUARY 11, 2017

Digital payments are going to make a big impact on social and mobile media in 2017, but there are some new fundraising services and niche tools and apps that speak to current fundraising trends in the nonprofit sector i.e., the decreased of use cash, the rapid rise of the app economy, and gaming for good. 1) Brackets for Good.

Tools 100

Tools Fundraising Amazon United States 100

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62

Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness.

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Websites Design History Online 241

M+R

APRIL 19, 2023

We can’t wait to share the study with you soon! Visit mrbenchmarks.com on the 27th to get a flavor for all the trends in fundraising, advocacy, and digital marketing. Your data is included in this global study, but be sure to save the date for the UK-specific study, which launches on July 18!

Benchmark 45

Benchmark Connecticut New York DC 45

M+R

APRIL 11, 2023

Visit mrbenchmarks.com on the 27th to get a flavor for all the trends in fundraising, advocacy, and digital marketing. We’ll cover digital ads, messaging, social media, fundraising, web performance, tickets and membership—even introducing a few new metrics and tasty tidbits along the way. p.s. UK groups!

Benchmark 40

Benchmark Connecticut New York DC 40

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. While open rates were 14.72% (slightly up from the previous year), the average click rate on online fundraising appeals were.7%. Online Revenue and Advocacy Growth. Advocacy saw an 8.7%

Benchmark 70

Benchmark Studies Money Raise 70

Care2

APRIL 9, 2013

The 2012 eNonprofit Behnchmarks Study was just released and it''s packed with all sorts of juicy email, advocacy, and fundraising data from 55 nonprofits ranging from environmental organizations to human rights organizations. Email response rates are down, particularly around fundraising messaging. Online Fundraising.

Rate 76

Rate email Benchmark Fundraising 76

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. The post Be Part of the 2023 M+R Benchmarks Study!

Benchmark 18

Benchmark Studies Analysis Metrics 18

Allegiance Group

JUNE 7, 2023

Fundraising is a year-round concern for nonprofit organizations, delivering the critical donations and contributions they need to keep their operations running. These hardships make it even more challenging for nonprofits to conduct successful fundraising and encourage donors to give more to their cause. 10) to major gifts (e.g.,

Donation 52

Donation Practice Fundraising Gift 52

Nonprofit Tech for Good

APRIL 10, 2022

Tweets can be 280 characters, but studies have shown that tweets between 71 and 100 characters perform better than longer tweets. There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. Twitter can be mean.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Top Nonprofits

DECEMBER 23, 2021

As a nonprofit fundraising professional, you’ve likely seen your nonprofit’s fundraising strategy change drastically in the pandemic era as well. In the past, you may have relied on in-person events or one-on-one meetings with donors to power many of your fundraising efforts throughout the year. Embrace hybrid events.

Raise 52

Raise Tips Fundraising Virtual 52

Care2

MAY 18, 2012

Many of Frogloop's readers are professional nonprofit fundraisers who watch trends like a hawk -- at least when those trends affect fundraising results across sectors and channels. The full report is here. Paige spoke at a luncheon that Care2 sponsored of the Direct Marketing Association of Washington (DMAW).

Donation 72

Donation Studies Headline Washington 72

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Time-Bound: Give your team a deadline. Engagement level.

Analytics 52

Analytics Data Giving Metrics 52

Bloomerang

FEBRUARY 1, 2022

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

Leadership 60

Leadership Fundraising Gift Slides 60

VQ Strategies

FEBRUARY 7, 2023

After years of meetings, dialogue, presentations, advocacy, (and yes, maybe even some proverbial hair-pulling in frustration), today was the launch of the Initiative for Strategic Volunteer Engagement and the release of landmark research about how organizational leaders and funders view and prioritize volunteer engagement. Nearly half (46.8

Research 40

Research Volunteer Fund Advocacy 40

M+R

JUNE 22, 2021

This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . What does it all mean for your program? And so much more.

Benchmark 52

Benchmark Studies Digital Analysis 52

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 31

Convio Benchmark Studies Social Media 31

Connection Cafe

MARCH 14, 2011

Downtime may be hard to come by with SXSWi , NTC and AFP International activity this week, but just in case you have a few minutes to burn waiting for a flight, train or a panel to start, I’m arming you with some exhilarating reading material — the Convio Online Marketing Nonprofit Benchmark Index Study. percent in 2009.

Convio 51

Convio Benchmark Studies Haiti 51

Connection Cafe

JULY 21, 2014

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! Fundraising is the top organizational goal for nonprofit content marketing. He digs helping nonprofits excel at digital marketing, social media and online fundraising. Thank You!

Survey 46

Survey Content Benchmark Marketing 46

Care2

APRIL 24, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) com , Inc.

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

MAY 19, 2014

This is not to be confused with text messaging and fundraising as most nonprofits have not had a lot of success in the US with this type of fundraising. Remember for fundraising direct mail and email still rules. Marketing Research Metrics Mobile Nonprofit Benchmark Studies Online Advocacy Online Fundraising Trends nptech'

Digital 73

Digital Money Mobile Benchmark 73

Candid

NOVEMBER 16, 2021

As the sector evolves, students aren’t always sure which available resources are the most sound to support our studies. Candid also offers a wide variety of borrowable e-books by topic: DEI, management, fundraising, grant writing, advocacy, etc. Meanwhile, Candid had one for free. . Philanthropy News Digest .

Student 119

Student Free New York City San Francisco 119

Care2

MAY 14, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Connection Cafe

FEBRUARY 5, 2018

We have incredible technology at our fingertips, yet it’s hard to find time to master the latest trends. The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. in this milieu. With a caveat.

Time 33

Time Fundraising Benchmark Trend 33

Care2

MAY 13, 2014

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. For example, on Facebook, you can use Facebook Custom Audiences to target your email list members and further engage them on your advocacy campaigns.

email 75

email Advocacy Social Network Social Media 75

Connection Cafe

JULY 24, 2014

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! Fundraising is the top organizational goal for nonprofit content marketing. He digs helping nonprofits excel at digital marketing, social media and online fundraising. Thank You!

Survey 39

Survey Benchmark Content Marketing 39

Care2

MAY 8, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 41

Social Media Studies Facebook Raise 41

Care2

MAY 13, 2014

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. For example, on Facebook, you can use Facebook Custom Audiences to target your email list members and further engage them on your advocacy campaigns.

email 70

email Advocacy Social Network Social Media 70

Care2

JUNE 13, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) What does this mean?

Facebook 50

Facebook Social Media Advocacy Online 50

NTEN

OCTOBER 12, 2011

Although this was not unexpected – because of well-known urban issues and philanthropic trends – layering this with other data started to illuminate interesting points of discussion and analysis. Most strongly, we found our work was predominantly based in metropolitan areas on the East and West coasts.

Case Study 68

Case Study Story Data Studies 68

Connection Cafe

DECEMBER 22, 2017

The challenge ahead is how to adapt and develop your fundraising practice based on the trends we can see now, and still be agile moving forwards. This is vital to any fundraiser. This year, npENGAGE contributors broke down the how and why and provided a great lens on the ways big data can help your fundraising and your mission.

Lesson 34

Lesson Learning Fundraising Analytics 34

Care2

MAY 7, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Studies Advocacy Online 28

Connection Cafe

OCTOBER 24, 2017

In this study , we specifically looked for giving behavior that might be affected by the factors listed above. But the evidence in Vital Signs strongly suggests that American donors are more valuable to American nonprofit organizations than the organizations are to donors. And this means we have strategic problems.

Studies 36

Studies Donor United States Blackbaud 36