Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. They also pointed to specific testing done on their email campaigns, to determine the best copy to send to their constituents.

Benchmark 50

Benchmark Convio Trend Statistics 50

Connection Cafe

AUGUST 4, 2011

They make copying and pasting URLs unnecessary and the Convio team is all about ‘em! HINT: remember to test the code and link to sites that look good on smartphones. To the Beltway, and Beyond: Advocacy friends, don’t think QR codes are just about the dollars. Check it ! I told you, we’re ALL about ‘em.

Convio 54

Convio Hints Mobile Wikipedia 54

Connection Cafe

SEPTEMBER 23, 2010

Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques. It’s a long term commitment – you need to stay engaged and create a base of supporters before you can really start seeing huge gains in fundraising or advocacy.

Social Media 54

Social Media Tips Media Social 54

Connection Cafe

MARCH 20, 2012

Mobile Web platform : In some cases, your current Content Management System (CMS) may be able to detect what type of device your site visitors are using and render your content accordingly (as is the case with Convio CMS). So at the very least, be ready to do some testing to figure out what works for you. to obtain mobile opt-in.

Mobile 30

Mobile Blackberry Convio United States 30

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

The CRM is Salesforce, the CMS and Web Publish System is Drupal and then we have to determine the Donation Managment System (Convio, Blacbkaud) or do we create custom donation forms and use a 3rd party? The codebase is mature, has many unit tests, and has been used in production for months. 3 sudha 01.15.09 7 Jon Stahl 01.20.09

Integration 100

Integration API Drupal Open Source 100

NTEN

APRIL 16, 2009

Email marketing is the foundation for most nonprofits' education, advocacy, volunteering, and fundraising efforts online. It's important to complete several donation transactions to test your giving form in this case to uncover issues. Did your new email template work? Were your copy and creative on the mark? Defensive Email Metrics.

Metrics 53

Metrics email Campaign Rate 53

Connection Cafe

APRIL 28, 2009

Real-life training Job descriptions Testing Management procedures. Test – make sure you are offering both online and offline opportunities to maximize participation and test effectiveness. One-on-ones Events Door Knocking Recruit entire organizations. Power analysis Protest Lobby Recruit allies Phone bank. Start small.

Organization 23

Organization Community Online Offline 23

Connection Cafe

APRIL 5, 2010

So for the fourth year in a row, Convio is proud to provide you the latest copy of our Online Nonprofit Benchmark™ Study with hopefully enough to satisfy every sweet tooth, or hardened online marketer. Organizations with fewer than 10,000 email addresses on file, many of which are participants in the Convio Go!

Convio 35

Convio Benchmark Files Metrics 35

Care2

FEBRUARY 3, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) ” That’s 241 characters long.

Google 37

Google Grant Social Media Adwords 37

Judi Sohn

SEPTEMBER 4, 2009

We use campaigns for so many purposes: Email, advocacy, events, straight fundraising. And when formulas get complex we can finally add comments in the text to document what on earth we were thinking when we wrote them (also helps troubleshoot a complicated formula if parts can be commented out while testing). But good nonetheless.

Chart 113

Chart Org Contact Campaign 113