Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 19, 2007

To catch up, read the summary here and to read the most recent thoughts -- see Gavin's newest post here and Emily's reflections here. GetActive GetsAcquired - By Convio This is big news and it bounced around the nonprofit and progressive blogs, listservs, IM, and emails. (see Your Guide to the E-Advocacy Revolution from PolicyLink.

Summary 50

Summary Nptech Tag Conversation 50

Judi Sohn

FEBRUARY 7, 2009

With new goodies from Salesforce like Apex, summary fields and cross-object formulas, it’s becoming clear to me that we should consider moving away from the legacy Individual bucket account. At this point, there are two very different paths we can take: the new Nonprofit Starter pack from Salesforce, or Convio Common Ground.

Convio 100

Convio License Contact Model 100

Connection Cafe

MARCH 26, 2009

The third annual Convio Benchmark Study was released earlier this week, and I had the opportunity to sit down with Vinay to discuss the high-level results. This report marked the largest to date with data from nearly 600 nonprofits that evaluate fundraising, email, advocacy, and marketing success online.

Benchmark 20

Benchmark Convio Studies Share 20

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The same goes for advocacy.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The same goes for advocacy.

Advocacy 44

Advocacy Social Media email Online 44

NTEN

DECEMBER 4, 2009

If you want to get a good summary of that NYC panel, however, read Farra Trompeter 's guest-post on the Care2 Frogloop blog about Multi-Channel Fundraising, with a special eye towards this end-of-year fundraising season. Thanks for including the NTC , Allyson!). Thank you, David!

NTEN 47

NTEN Ipod Oregon Portland 47

Care2

NOVEMBER 11, 2009

Here's a summary of the lifetime value per email from different issue areas, based on a recent benchmark study and assuming the 50% of the emails on each list go inactive each year. Source: Convio; The Online Marketing (eCRM) Nonprofit Benchmark Index™ Study January 2007. The same goes for advocacy. Total donations. Discussion.

email 56

email Benchmark Measure Advocacy 56