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5 Research-Backed Trends to Help You Finish 2023 Strong

Care2

Many charitable organizations experienced a worrying trend in 2022: A 10% dip in individual donations and a declining donor retention rate. The Fundraising Effectiveness Project documented just how many donors in 2021 didn’t return to give again in 2022! Read on for new research from M+R Benchmarks, Care2, NEON One, Tatango, and more!

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Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging

EveryAction

Last week, we went over digital advocacy forms. Back in 2019, the Pew Research Center found that the majority of Americans owned a smartphone, and with the onset of the COVID-19 pandemic in 2020, it’s a safe bet that folks have only gotten more smartphone-savvy. percent , and 10 percent for mobile advocacy messages.

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Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. Donors, especially millennial donors, are motivated by specific issues and causes and typically do not have allegiance to specific organizations.

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Healthcare Ad Awards Winners Announced

Forum One

Support Children’s Colorado Foundation Gold – Website Established in 1978, Children’s Hospital Colorado Foundation is dedicated to advancing the mission of Children’s Hospital Colorado through family-centered care and cutting-edge research and treatment. This 157-page report created a useful tool for Zero to Three’s advocacy at any stage.

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Here’s Where We’ll Be: Summer 2021 Edition

M+R

The world is opening up a bit more these days (thanks, researchers, health care workers, and public employees who led the way on the vaccine!). June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. July 7, 11–12:30pm ET: Benchmarks UK 2021: News you can use. Read time: 4 minutes. Register here.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

So, be sure to regularly retweet partners, chapters, staff, activists, donors, and sponsors. For example, @nonprofitorgs/lists : Customized for small nonprofits on a limited budget, the Social Media Best Practices for Nonprofits webinar highlights current trends in using social media for fundraising, advocacy, and storytelling.

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Direct mail built the conservative movement. Can influencers beat it?

M+R

Vigurie started by getting a list of top donors to Conservative House candidates (through less than legal means ). Research : get ready to spend (even more) time on TikTok (and Instagram). Looking for benchmarks? We’ve got some Benchmarks. It grew from there: more campaigns hired him, and his lists grew. Evangelicals.