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39 Questions Your Nonprofit Can Answer with Facebook Insights

NetWits

Subscribe to the RSS feed ›. This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). — Facebook Pages include a reporting module called “Insights&# which enables Page admins to understand how to better use their Page to market their cause and organization.

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10 Recent Upgrades to Facebook Your Nonprofit Needs to Know About

Nonprofit Tech for Good

Facebook has been making a flurry of changes to the functionality of Facebook Profiles, Facebook Pages, Facebook Community Pages, and Facebook Places Pages over the last two months. Status Updates are now called “Stories” in the News Feed. That said, technology is now constantly in flux.

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Four Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

Hopefully your nonprofit has grown accustomed to the fact that Facebook is a constant work in progress. Before you fall behind, make sure that your nonprofit is current with these four recent Facebook upgrades: 1) Turn on “Similar Page Suggestions.” 4) Facebook Subscribers are now called “Followers.”

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Reach Farther On Your Nonprofit’s Facebook

TechImpact

Facebook reach is loosely defined as the number of people who saw a piece of your content. Reach can be generated by purchasing Facebook advertisement, achieving organic reach, and having users like, comment, or share your post. Here are ways your nonprofit can generate more reach on Facebook. Reply to comments.

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Five Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

That said, in recent months Facebook has launched a slew of new features for Facebook Pages. The others will be covered in my upcoming webinars on Facebook and Facebook Apps for Nonprofits. Facebook has launched a new App Center for Timeline and Mobile with over 600 Apps. 2) New Facebook Pages Manager App.

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Five Ways to Grow Your Nonprofit’s Facebook Fan Base

Nonprofit Tech for Good

A Few Words of Caution: Small to medium-sized nonprofits should take Facebook case studies and best practices based on the success of large nationally and internationally well-known nonprofits (with huge email lists and multiple communications and development staff) with a heavy dose of skepticism.

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Consider social media sharing as a form of generosity this GivingTuesday

Candid

It also helps cultivate the support of a younger generation that’s also highly active on social media, potentially turning them into future donors. For example, on Instagram , around 12% of followers typically see your content, but on Facebook and LinkedIn , it’s 4% or less. Explain why this is important. Finally, thank them.