Activities Advocacy Conservancy People 
M+R
JUNE 5, 2023
That version of you — now sitting on a valuable piece of real estate — probably had their address bought by a man named Paul Weyrich, a pioneer of conservative political direct mail. Along with Richard Vigurie, they honed an analog skill every politically active organization now tries to do digitally: find your people and activate them.
Nonprofit Tech for Good
SEPTEMBER 11, 2023
So, instead, think of it as information that will help you better know the people who engage with your organization. Some people will participate every now and then, others every time it’s near their home, while some may have a pattern of participating in specific types of events. We know that data is a scary word for many.
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Beneblog: Technology Meets Society
MAY 6, 2010
The people attending all believe that we have to focus much more on conservation outcomes: are there more tigers? It wasn't until later that we found that with rare exceptions, bleeding people doesn't work! Measuring outcomes is difficult, measuring activities is easy. are there more gorillas?
Connection Cafe
OCTOBER 10, 2019
Given the rapid growth in grassroots advocacy initiatives at organizations large and small, we’ve been talking a lot in our office about the opportunities nonprofits have to drive new types of engagement through advocacy and what makes an organization effective. In the past year, they averaged 7,000 advocate activities a month.
M+R
AUGUST 17, 2022
The goal: help organizations reach people most likely to help grow their programs, advance their missions, and expand their ability to do good. Participating organizations learn which of their supporters are active — donating to other organizations, clicking on email, and more. . Adding advocacy and action data into the co-op.
M+R
AUGUST 4, 2022
The goal: help organizations reach people most likely to help grow their programs, advance their missions, and expand their ability to do good. Participating organizations learn which of their supporters are active — donating to other organizations, clicking on email, and more. . Adding advocacy and action data into the co-op.
M+R
AUGUST 24, 2022
Adam Williams of League of Conservation Voters (LCV) shared how they’ve used their co-op data to re-engage a huge swath of their supporters AND raise more than $200k! They were seeing significant year-over-year growth in both the number of people they were reaching — and in fundraising results — for many years in a row.
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