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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Nikoleychuk predicts that search engines will release more spam and useful content updates in 2024 to try and weed out low-value content.” AI has allowed brands to pump out lifeless (yet still SEO optimised) content in quick succession with minimal human input. So, what kind of content is that, exactly?

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New Email Study Reveals Nonprofit Spam Rates Soared in 2016

EveryAction

Today, EveryAction releases the highly-anticipated 2017 Nonprofit Email Deliverability Study , an exploration into how much spam is impacting online fundraising programs. Spam is still a massive problem for fundraisers. In the last week of the year, just as EOY pushes reach their peak, spam rates doubled from 2015.

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[WEBINAR] Top 10 Digital Marketing & Fundraising Trends To Watch in 2022

Nonprofit Tech for Good

Topics include: Top website call-to-action strategies to prioritize in 2022, such as pop-ups, landing pages, and topbars. How to grow, manage, and segment your email list to maximize click-through rates and avoid spam folders.

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The Importance of Data Analytics for Fundraising Events

Achieve

One way to achieve this is by implementing an email strategy where you send a series of emails that educate and inspire your target audience and provide them with a clear call-to-action. If your click-through rate dips below 1%, it suggests that your call-to-action may be buried or unclear within your email. Anything above 0.3%

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Emailing Like a Pro: Navigating Gmail and Yahoo’s New Sender Requirements

The Modern Nonprofit

Keeping our valuable supporters in the loop, and ensuring our messages land right in their inboxes, not the dreaded spam folder. As of February 2024, they’re dialing up their fight against spam with a fresh set of sender requirements. Let’s Keep Those Spam Rates below 0.3% So pull up a chair, and let’s dive in.

gMail 101
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Lame spams of the day: assorted LinkedIn ploys

Robert Weiner

Lots of spam is coming from fake LinkedIn accounts these days. There are a total of 1 letters waiting your action. I think favorite lame LinkedIn spam was the one that said it came from LinkedIn Connections [connections@linkedin.com], provided a tracking number, and was formatted like a UPS delivery notification.

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Important Updates to Google’s Gmail That Nonprofits Need to be Aware Of

Pamela Grow

Just this month, Google made crucial changes to Gmail in an effort to combat spam and improve user experience. Clear Spam Rate Threshold: Google is setting a clear spam rate threshold for mass senders, including nonprofits. These updates may raise concerns, especially regarding the spam rate threshold.

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