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Instead of Selling Objects, Build Public Trust

Museum 2.0

It's sparked public uproar, legal battles, and nationwide press coverage. It's cracked the crumbling, outdated rules around deaccessioning--and unearthed more serious issues of public trust. Cue public uproar and legal action to block the auction. The issue is violation of public trust. Here's what happened.

Public 40
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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Fundraisers use danger messages because marketing data often—though not always—shows they’re highly effective compared with positive messages. This is especially true for mass marketing messages and broad fundraising appeals for monumental events like hurricanes or earthquakes. But the data doesn’t always support that view.

Raise 94
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Member Round Up: Brain science in fundraising, website tips, and Do Good Data 2013!

NTEN

Do Good Data 2013 is in Chicago, Illinois this August. The series was launched by James Howe and will explore the world of communications, from public relations to digital media. Application deadline is June 24, 2013. One winner will be announced on July 15, 2013. which focused on eight social media experts.

Brain 79
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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. How can your organization apply this?

Charity 128
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Eight marketing tools to effectively communicate your nonprofit’s message

ASU Lodestar Center

Whether it is a small group or a large nonprofit corporation, the struggle to get the marketing message out there for the public to respond to is a battle that is fought every step of the way. Decompress the marketing budget with WordPress. Decompress the marketing budget with WordPress. Here is your chance.

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28 Must-Read Fundraising and Social Media Reports for Nonprofits

Nonprofit Tech for Good

Published by the Public Interest Registry and Nonprofit Tech for Good. Published by Nonprofit Marketing Guide. 2013 Online Giving Report :: Download. 2013 Social Charity Index :: Download. Most of the reports listed are based on U.S. For Nonprofits Worldwide: 1. 2016 Global NGO Online Technology Report :: Download.

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Online Marketing Benchmark Study for Nonprofits — Webinar Series

Tech Soup

Nicole McGougan is a public relations associate at Blackbaud. The 2013 Online Marketing Benchmark Study. Don't miss our most popular webinar series of the year, where we'll reveal the results of the 2013 Blackbaud Online Marketing Benchmark Study. July 1, 2013 at 1:00 p.m. August 1, 2013 at 1:00 p.m.