Nonprofit Tech for Good

FEBRUARY 7, 2019

Is online giving growing rapidly as well? Online giving is growing as fast as e-commerce. When we started Fondeadora in 2011 (the first creative crowdfunding platform in Mexico, renamed to Donadora in 2016), processing online payments was very difficult. How has this impacted individual giving to NGOs in Mexico?

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Mexico Trend Giving Online 193

NetWits

JUNE 19, 2012

I just returned from speaking at the MyCharityConnects Conference, a social media and online fundraising conference hosted by CanadaHelps in Toronto. I was there to share what I’ve learned about engaging email campaigns. After I was done speaking someone said to me, “Who knew there was so much to email?”. Have a new donor?

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email Test Conference Benchmark 150

NetWits

JULY 9, 2012

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. No matter how well an organization is doing with its online fundraising, it will eventually hit plateaus and declines.

Online 144

Online Giving Haiti Fundraising 144

NetWits

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue.

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Benchmark Internet Report Giving 144

NetWits

MAY 22, 2012

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online donors are a generous group. In fact, online donors are worth a lot more than offline donors. The downside is that online donors are often one-hit wonders. Download Now!

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Technique Retention Donor Online 201

NetWits

NOVEMBER 29, 2010

As we move into the last month of the year, let’s take a quick look at how you can improve your email newsletters and appeals in 2011. Consider the following email pitfalls. You don’t track the results of your emails. How do you know if any of your emails are getting delivered?

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email Spam Images Audience 180

Achieve

JUNE 17, 2024

Email: Email provides an easy way to connect with donors and direct them to your website—in particular, your donation page. Because you’re already online, you can use emails to encourage online donations. Send a donor thank-you email or letter to show your gratitude for their support.

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Donation Fundraising Tips Channel 52

Tech Soup

MARCH 27, 2012

Frank Barry is a digital and online marketing strategist at Blackbaud. effective online. We recently released the most comprehensive analysis of online giving trends in the nonprofit sector. Key 2011 Online Giving Trends Include. Online giving up 13% year-over-year *. Online giving up 13% year-over-year *.

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Trend Online Giving Blackbaud 50

NTEN

NOVEMBER 8, 2010

Tonia Zampieri, Sales & Marketing Manager, LoyaltyClicks at Smart Online. To answer these questions and more, we at Smart Online™ used this last quarter of 2010 to try and unravel the ‘Technology Trends for Nonprofits’ in 2011. And 92% of surveyed nonprofits plan on using at least one of these tools in 2011.

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Trend Technology Gartner Nonprofit 100

sgEngage

JANUARY 3, 2012

I get a lot of nonprofit email messages through subscribing to lists, working with lots of organizations, and being a donor. This time I collected all of the nonprofit emails that I was sent between December 15, 2011 and January 1, 2012. Here’s what I discovered after going through all the email messages.

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email Fundraising Gift Attention 93

NTEN

JULY 13, 2011

> Download the 2011 NTEN Community Survey Report. In May of 2011 we circulated the link to the online survey to the NTEN Community via direct email and announcements in our community channels, including our blog, NTEN Discuss email list, our Facebook page, and our Twitter network.

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Survey NTEN Report Community 93

Care2

APRIL 9, 2014

It''s no secret that the nonprofit community has seen a steady decline in email open rates, click-through rates, and email page completion rates, which was also confirmed by the 2014 eNonprofit Benchmarks Study. billion email messages, 5.6 This information will be a great place to begin evaluating your own online progress.

Rate 75

Rate email Advocacy Social Media 75

Amy Sample Ward

JUNE 22, 2011

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. This session focuses on how to successfully get started with mobile technology, with Tonia Zampieri from Smart Online presenting. more likely than any other generation to post a video of themselves online. Millennial Distinctions. about 85 Million.

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Mobile St. Louis Donor Blackberry 137

Nonprofit Tech for Good

OCTOBER 24, 2013

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. Mobile email is on the rise.

Mobile 268

Mobile Web Social Network Social Media 268

TechImpact

NOVEMBER 22, 2013

In 2011, 35% of online revenue came from emails, however, this past year email fundraising decreased by 40%! This shift is due to an increase in social fundraising–in fact, for every 1,000 email subscribers, there are currently 149 Facebook fans, 53 Twitter followers, and 29 mobile subscribers.

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Fund Technology Benchmark Mobile 117

Robert Weiner

DECEMBER 19, 2011

An online donation made on December 31st. An online donation made on December 31st to a different charity. That charity's online giving system did not charge the credit card immediately -- instead it sent an email (ideally, an encrypted one) to a staff member that the donation needed to be processed. "The

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Process Donation Montana United States 271

NetWits

MARCH 8, 2012

And because fundraising continues to shift from offline to online nonprofits are faced with a growing need to find new and innovative ways to do fundraising through online sources. The move towards a multichannel fundraising approach (online and offline) is becoming more and more critical to long-term success.

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Social Media Raise Washington Online 200

Care2

JANUARY 8, 2013

I have an email hoarding problem. I collect hundreds of nonprofit email messages every year for use in research projects and to keep tabs on what different techniques organizations are using. Last year I decided to unlock the email vault and do some analysis on "80 Email Subject Lines from End of Year Fundraising" from 2011.

email 72

email Fundraising Analysis Technique 72

Care2

JANUARY 30, 2012

In January of last year I wrote up a quick summary on how some of our clients' end-of-year fundraising campaigns did vs. the prior year, and I thought it’d be nice to repeat the exercise to see how nonprofits fared in 2011. Lower average gifts – 79% had lower average gifts in 2011 vs. 2010.

Fundraising 67

Fundraising Benchmark Rate Aggregator 67

Care2

APRIL 9, 2012

In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Email Open Rates: Advocacy messages had the highest open rates, click-through rates and response rates – as well as the lowest unsubscribe rates. Overall, email open rates held steady between 2010 and 2011.

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Benchmark Advocacy Studies Social Media 68

Wild Apricot

SEPTEMBER 23, 2011

This month's round-up includes free webinars on branding; email marketing; online fundraising; volunteer management; twitter basics and much more! read more )

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Free Profit Twitter Volunteer 122

TechImpact

JUNE 6, 2013

One of the many findings of the recent Blackbaud Benchmark Study was the decline in website traffic for nonprofits, which fell 14 percent from 2011 to 2012. Click-through rates for nonprofit emails is likely partly responsible, … Continued The post How to Adapt To Declining Nonprofit Web Traffic appeared first on Tech Impact.

Web 121

Web Benchmark Blackbaud Industry 121

Connection Cafe

DECEMBER 15, 2010

Starting over may not be an option, but in the absence of that, here are ten things event fundraisers and marketers should be considering to reinvent their plans for 2011: Become more data driven. Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy.

Marketing 55

Marketing Tips Online Analysis 55

NTEN

SEPTEMBER 2, 2011

There is little argument that email and social media platforms like Facebook and Twitter are fast becoming mandatory tools for supporter outreach. From a pure fundraising standpoint, email and social media channels are only effective when the recipient is able to respond immediately to a CTA (call to action).

Social Media 82

Social Media Mobile email Media 82

Connection Cafe

AUGUST 9, 2013

Nonprofits can learn from email campaigns corporate marketers are sending. Corporate email programs have focused on delivering value—they test offers, messaging and more. A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. As a result, email expectations have changed.

email 48

email Campaign Test Benchmark 48

NetWits

JANUARY 3, 2011

Welcome to 2011! This is a really useful tool for helping coordinate ongoing activities such as email blasts. So, which tools are you going to use to help you get your inspiration back in 2011? There are probably mountains of work just waiting for your attention, right? Best of all, it’s smart phone accessible.

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Tools Doc Help Slideshare 128

TechImpact

SEPTEMBER 15, 2014

in 2013, and online donations grew by an astonishing 14%. This increased comfort level of online consumers spending can be attributed to a variety of factors; an increased comfort level with spending money online, and the online giving process being streamlined by nonprofits to name a few.

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Donation Tips Laptop Mobile 210

NetWits

JUNE 24, 2011

I spend a couple of days a month on the road, mostly presenting at conferences and user forums on email best practices. Often, I am the only presenter on good old email in a conference packed with sessions about social media and mobile. The report, which covers 15.6 million donors and more than $1.16

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Offline Channel Fundraising Mail 153

NetWits

DECEMBER 28, 2010

Fundraising Email Response Rate is 0.13%. Taking into account the post from Godin in 2008, his recent interview and the semi-troublesome statistics above … How can we continue to innovate in 2011? How can we continue to push the limits of the internet, social media, online fundraising, email communication, etc?

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Profit Business Stats Statistics 264

Care2

JANUARY 6, 2012

When is the last time you sat down and analyzed your donation page completion rates - meaning the number of people who clicked to your donate page from an online fundraising appeal but did not complete the donation? Thank your donors multiple ways – by email, phone and handwritten letters. Review and optimize your traffic.

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Online Practice Fundraising Rate 71

Amy Sample Ward

NOVEMBER 9, 2011

Date : November 9, 2011, 3 pm EST. Location : Online. Description : When it comes to social media, email marketing, or even online engagement in general, we often have a feeling when things are going well or when they aren’t. Topic : Strong Connections: Linking your strategy, to goals, to data.

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Slides Nonprofit Twitter Social Media 105

Tech Soup

MARCH 12, 2013

Simply getting emails out the door can be a challenge for nonprofits. Crafting relevant, interesting email on a regular basis? Actually, it’s a common challenge for all email marketers. The Most Effective Way to Improve Email Relevancy. It's a series of emails automatically sent in response to a certain action.

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email Marketing Registration Nonprofit 55

Nonprofit Tech for Good

SEPTEMBER 20, 2011

Donors pay a lot of attention to this page because it confirms their donation has been processed, so as we enter 2011 fundraising season, strategically adding some fresh content to your nonprofit’s “Thank You for Your Donation!” It’s a brave new world in online fundraising.

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Donation Phone Mobile Widget 204

TechImpact

MAY 6, 2014

Mobile Marketing Association Asia, 2011) It takes 90 minutes for the average person to respond to an email. CTIA.org, 2011) Mobile coupons get 10 times more redemption rates than that of traditional coupons. of all online ad spending by 2016. 70% of all online searches result in an action with one month.

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Statistics Mobile Marketing Asia 121

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals. Online Campaigner. Internet Director.

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Campaign Online Chapter Model 97

Tech Soup

MAY 22, 2012

Online fundraising has become a popular method for increasing revenue and acquire new donors. While it does not yet amount to the bulk of fundraising for most nonprofits, online giving grew by 13 percent from 2010 to 2011. The only vertical experiencing a decline from 2010 to 2011 was International Affairs organizations.

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Results Online Donor Fundraising 44

Care2

JULY 22, 2011

For most organizations, the heart and soul of communications is the email list. Email is the 800 pound gorilla, the elephant in the room, the big kahuna. Email goes direct to the inbox, our online strategy metrics are led by terms like open rate and clickthroughs, and online fundraising campaigns depend on email marketing.

Mobile 77

Mobile email Strategy gMail 77