NTEN

JANUARY 14, 2013

The Center wanted to expand its reach, connections, and impact using social media and received grant funding in 2011 for social media planning and implementation through 2012. Though it seems like a lot of channels, it is manageable with shared responsibility. The resource list is really the “go to document for all things online.”

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Social Media Collaboration Org Media 96

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 22, 2010

Google and Microsoft sent me mobile phones in response to my complaints about the Apple iPhone in-app donation policy. Mobile can’t be this separate tactic or channel in your communications strategy. What would be of most value to your existing audience – information, ability to transactions, and how?

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Donor Summary Mobile Phone 98

Care2

JANUARY 21, 2012

That takes staying in touch with your donors all year, cultivating and deepening your relationships with them, and making sure your supporters have the information that inspires them to donate. So how did you do in 2011? Utilize the Google Adwords grants. As a 501C3 you can get between $10K and $40K worth of free Google Adwords.

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Adwords Fundraising Tips Convio 72

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

Her team members use both a Google spreadsheet, Google Cal and Jira to manage it all. Those decisions are implemented across the organization’s web properties and social channels. Ever since I’ve been recommending it and teaching it to nonprofits after being inspired by Holly Minch’s model in 2011. (I

Content 101

Content Measure Organization Strategy 101

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

.” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals. Develop shared language. Cross disciplinary teams.

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Campaign Online Chapter Model 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

But they are looking at associated metrics such as: downloads, user comments, sharing, and google analytics to show dog searches… then data collection (emails and mobile optins), microdonations, and buzz via earned media. Michelle’s project was focused on measuring engagement through multiple channels, but especially Facebook.

Turkey 101

Turkey Social Media Mobile Oracle 101

Nonprofit Tech for Good

APRIL 11, 2016

Launched in 2011, Snapchat is an image and video messaging app that is very popular with tweens and teens and increasingly Millennials and Gen Xers. Empowered by Square Cash , you can easily send digital payments to Snapchat Friends provided both of you have entered your debit card information in Shapchat Settings.

Mobile 100

Mobile Nonprofit Artist Social Media 100

Tech Soup

FEBRUARY 24, 2014

Microsoft has run the campaign since 2011, but it seems to have deeper resonance this year. The Microsoft @Safer Online channel is hosting an all-day tweet chat for sharing online safety tips. The New York Times Outs Google+. It’s Mostly for Google. Tweeting your tips along with the #Do1Thing hashtag. and Android.

News 62

News Technology Game Cancer 62

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

I’m at the Innogive 2011 Conference today. Can mobile drive volunteers activists, to engage across other media channels? In this case, we were talking about how to integrate the use of mobile technology into multi-channel campaigns with an emphasis on social. Text Poll App from MobileCause.

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Integration Mobile Conference Strategy 97

Tech Soup

AUGUST 28, 2011

online community channels. Community member Peter Cheer grants that the wide array of information about web accessibility standards might seem overwhelming. Peter Cheer shares the upcoming 2011 da Vinci Awards celebrating global excellence in assistive technology, slated for September 22 in Dearborn, Michigan. and Ottowa.

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Accessibility Voice Community Michigan 44

Tech Soup

APRIL 5, 2013

Companies like Amazon, Microsoft, Google, and Rackspace own a large piece of "the cloud" or the servers and datacenters where data is stored. SLAs are very important, so I always take the time to read them (see the link at the end of the blog for more information about SLAs). Additional Resources and Information.

San Diego 59

San Diego Hosting Files Amazon 59

Tech Soup

NOVEMBER 8, 2011

a brand via online channels, social media communications and website content. Two weeks before the 2011 San Francisco municipal elections, mayoral candidate David Chiu. He also has an excellent Facebook page and a dynamic website that provides information on the candidate, policy positions, and opportunities to get involved.

Social Media 54

Social Media San Francisco Community Media 54

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org is a data-informed organization that uses a ladder of engagement not only to guide its content and social media integration strategy, but uses measurement at each rung of the ladder to ensure that they are getting results. We view our social media channels as a fun on ramp to our ladder of engagement. Source: grist.

Measure 97

Measure Policy Social Media Green 97

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Your constituents now expect to receive relevant and interesting information in every email. I cover more —mobile, channel integration, messaging, structure—in a recent AFP webinar, which you can watch here.

email 48

email Campaign Test Benchmark 48

Connection Cafe

MARCH 20, 2012

In part 1 of Mobilize Those Mobile Eyes , I wrote about the different facets of the mobile channel that your organization can use to engage your constituents. Because you cannot buy a list of the mobile numbers for your constituents, you will have to obtain opt-in through existing channels. Author: Guest Blogger.

Mobile 30

Mobile Blackberry Convio United States 30

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Add Google Wallet to the list. Chapter 1 :: The Importance of Selecting the Right Donate Now Vendor. Chapter 1 :: Network for Good.

Social Media 271

Social Media Social Chapter Media 271

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Add Google Wallet to the list. Chapter 1 :: The Importance of Selecting the Right Donate Now Vendor. Chapter 1 :: Network for Good.

Social Media 217

Social Media Social Chapter Media 217

Nonprofit Tech for Good

OCTOBER 22, 2012

Add Google Wallet to the list. Well, as of October 2012, Google Wallet is the first wallet service to launch the ability to donate online via a Google Wallet “Donate” button. The new time allotment and updated tool list is as follows: Facebook, Twitter, Google+ and YouTube: 15 Hours Weekly.

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Social Media Social Chapter Media 263

Saleforce Nonprofit

AUGUST 17, 2022

With Salesforce record types, staff can store relevant information about each of these contacts while allowing them to change over time — all without losing data from the contact’s previous status. Regional statistics feed Google Adwords campaigns and support decisions on where to commit advertising dollars. Destiny Rescue.

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Asia Dominican Republic Cambodia Children 98

Nonprofit Tech for Good

SEPTEMBER 26, 2012

If you choose to hard-code your own mobile website, the standard width for a mobile website (as of 2011) is 320 pixels. They’re looking for news and campaign updates, not detailed information about your nonprofit’s history, programs, mission, and values. Limit the Use of Images. Make sure that it links to your mobile website home page.

Mobile 236

Mobile Websites Design Practice 236

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2011

The 2011 September Campaign. We’re also keeping a close eye on our Google Analytics to ensure that enough people are visiting the campaign page and the conversion rate. Is this a multi channel campaign? Our 5-year-anniversary video from charity: water on Vimeo. Tell me a little about your strategy and tactics.

Interview 101

Interview Central African Republic Ethiopia Metrics 101

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 4, 2013

Note from Beth: Last week during the Google Hangout hosted by the Packard Foundation , someone asked me “What’s Next?” Roughly 70% of India’s economy is tied to agriculture, but rural farmers often have little information about current market prices, which means they often sell below market value.

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Impact Method San Francisco Social 122

Tech Soup

DECEMBER 9, 2013

Whether for a campaign, an appeal, or an organization's main web presence, I think 2014 will see organizations focus their online content on specific actions or messages, pulling back from the clutter or information overload." As online tools and information become increasing available to non-statisticians. " Beth Kanter.

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Celebrate News Technology Nonprofit 90

Tech Soup

SEPTEMBER 29, 2011

on using the web to highlight important information in situations where. information overload may be a problem. same time, information pollution is an increasing problem for the. trusted body of knowledge and the 'why' has to do with providing a service to a busy and information-inundated nonprofit sector.

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Content Linkedin Conference Netsquared 59